Home
OnlineArticles
Publications
KnowledgeLinks
NewEconomyLinks
HRStrategyLiks
XLAlumniPage
SignGuestbook
ViewGuestbook


The Creative Muse: Stories of Creativity & Innovation

Madhukar Shukla


  • Preface
  • Introduction

    STORIES:

  • Discoveries about Creativity
  • Laws Of Planetary Motion
  • Electricity From Clouds
  • Band-Aid
  • Pneumatic Tyres
  • Gummed Paper
  • The Trap Of Paradigm
  • Invention Of Sewing Machine
  • Just-In-Time System
  • Transmission of Nerve Impulses
  • Printing Press
  • Dangers Of Locomotives
  • Flashlight
  • Lawn Mower
  • Phonograph
  • Rubber Heels
  • The Periodic Table
  • Discovery Of Electromagnetic Fields
  • The Tao Of Physics
  • Congenital Impact of Rubella
  • Typewriter
  • The Theory Of Evolution
  • The Benzene Ring
  • The Wreck Of Titanic
  • Wagner's Rheingold
  • Underwater Construction
  • Search For The "Hidden Likeness"
  • Fermi & Nuclear Fission
  • Cash Register
  • Discovery Of Current Electricity
  • Cure Of Diabetes
  • Boolean Algebra
  • Principle Of Photosynthesis
  • Ball Point Pen
  • The X-Ray
  • The Fuschian Functions
  • Safety Glass
  • The Creative Triggers
  • Why Aeroplanes Cannot Fly
  • The "Brownies" Of Stevenson
  • The Blunder That Founded 3M
  • Invention Of AC Motor
  • Discovery Of Teflon
  • Toynbee's The Study Of History
  • Inventors' Blindness
  • The Excitement Of Creativity
  • Electric Fan
  • How Typhus Gets Transmitted
  • Proof Of The Big Bang
  • Mathematical Theory Of Chance
  • Coleridge's Kubla Khan
  • Vulcanisation Process
  • Structure Of The Crystals
  • The Compulsion To Create
  • 3M's Post-It Note Pads
  • Ice Cream Cones
  • The Structural Theory Of Atom
  • IBM And Computers
  • Helicopter
  • How Experts Resist Ideas
  • Creative Reveries Of Enid Blyton
  • Predictions In Gulliver's Travels
  • Float Glass Technology
  • Principle Of Immunisation
  • Journey Into Unknown
  • The Genius Of Karl Fredrich Gauss
  • Jean Coceteau's The Knights Of The Round Table
  • Neon Light
  • Transistor Radios
  • Precocious Minds?
  • The Masterpiece Of Sir Walter Scott
  • The "Fraud" That Changed The World
  • The "99% Perspiration"
  • Xeroxing
  • The Poem Of Stephen Spender
  • The Anatomy Of Inspiration
  • Travellers' Cheques
  • Edison's Fraud
  • Awe, Wonder And Alienation
  • The Logic Of Irrational

  • Epilogue: Themes & Patterns
  • Epilogue:
    Themes & Patterns


    This part of the book is not meant to provide a guided tour across the mysterious terrains of the creative phenomenon. The patterns listed in this chapter describe certain broad generalisations which one can draw from these anecdotes. Of course, one had to be careful in drawing meaningful generalisations. For instance, since many discoveries (e.g., process of vulcanisation, safety glass, structure of crystals) were product of clumsiness of the person in dropping things, one could also have inferred that dropping things lead to major breakthroughs. One is not sure, whether this would have had any factual value. To that extent, these clusters are based on conservative criteria.

    The nine patterns described below, however, are only one way of viewing and clustering these stories. One could have arrived at other clusterings as well. This clustering stories into overlapping sets hopefully help providing a focus for readers who may like to explore certain aspects of creativity more thoroughly.


    1. Serendipity

    So prevalent have been chance discoveries in scientific breakthroughs, that there is even a term for it - Serendipity. It was coined by Horace Walpole in 1754, after reading an ancient oriental tale about the Three Princes of Serendip. These three adventurous princes had the knack of making accidental discoveries of things they were not in quest of. Walpole, alluding to this story, defined Serendipity as "the gift of finding valuable or agreeable things not sought for."

    This gift of lucky breaks was apparent in many of the stories. Interested reader may gain more insight by reading the following stories.

  • Phonograph
  • Discovery Of Electromagnetic Fields
  • The Discovery Of How Rubella Leads To Congenital Defects
  • Fermi's (Non)-Discovery Of Nuclear Fission
  • Discovery Of Current Electricity
  • Cure Of Diabetes
  • Discovery Of X-Ray
  • Safety Glass
  • The Blunder That Founded 3M
  • Discovery Of Teflon
  • How Typhus Gets Transmitted
  • Proof Of The Big Bang
  • Vulcanisation Process
  • Structure Of The Crystals
  • 3M's Post-It Note Pads
  • Principle Of Immunisation

    But can one conclude that creative discoveries are accidental by nature?

    Not really. In all these cases, the mishap could have been dismissed as inconsequential, as was done by many scientists in the cases of X-Rays and the radio "noises" which proved the Big Bang theory. Similarly, Fermi failed to see the significance of his accidental discovery, because he refused to believe what he saw. The accidents became a source of discovery and innovation, because these people were willing to look at them as meaningful occurrences. Newton, after all, was not the first person who saw an apple falling off the tree. As Pasteur remarked: "Chance favours the prepared mind."


    2. The Aha! Experience

    Much of the grandeur and mystique of the creative act lies in those moments of truths, when all the jigsaw pieces suddenly fit into place. The solution breaks into consciousness, almost as if out of nowhere. The "Aha! experience" is almost an integral part of the creative process, as the following examples show:

    19. The Tao Of Physics
    22. The Theory Of Evolution
    25. Wagner's Rheingold
    32. Boolean Algebra
    33. Principle Of Photosynthesis
    36. Discovery Of The Fuschian Functions
    42. Invention Of AC Motor
    46. The Excitement Of Creativity
    50. Mathematical Theory Of Games Of Chance
    66. The Genius Of Karl Fredrich Gauss
    76. The Anatomy Of Inspiration

    What is important to note is that the excitement is not merely cerebral in nature. It is an experience which involves the totality of the person's being - the emotions, the viscera, and the intellect. Probably, that is what makes the creative insight such an overpowering, exhilarating and intense experience.


    3.The Role of Unconscious

    The fact of insight and inspiration, noted above, also implies the existence of problem-solving capacities beyond conscious mind. Even when the person 'forgets' the problem, the unconscious keeps on working on it. The solution comes in a flash of insight or is communicated through dreams. The following stories share this commonality of highlighting the role of the unconscious in creative breakthroughs:

    8. Invention Of Sewing Machine
    10. How The Nerve Impulses Get Transmitted
    17. The Periodic Table
    19. The Tao Of Physics
    22. The Theory Of Evolution
    23. Discovery Of The Benzene Ring
    25. Wagner's Rheingold
    32. Boolean Algebra
    36. Discovery Of The Fuschian Functions
    40. The "Brownies" Of Stevenson
    42. Invention Of Ac Motor
    44. Toynbee's The Study Of History
    46. The Excitement Of Creativity
    50. Mathematical Theory Of Games Of Chance
    51. Coleridge's Kubla Khan
    54. The Compulsion To Create
    61. Creative Reveries Of Enid Blyton
    65. Journey Into Unknown
    66. The Genius Of Karl Fredrich Gauss
    67. Jean Coceteau's The Knights Of The Round Table
    71. The Masterpiece Of Sir Walter Scott
    75. The Poem Of Stephen Spender
    76. The Anatomy Of Inspiration

    What is perhaps worth noting is the fact of autonomy of the unconscious. It arrives at solutions which apparently were beyond the capabilities of the conscious mind. Even more important, in many instances the conscious mind was reduced to the status of a mere observer - almost as if being possessed by an alien being. Not surprising that the roots of the word 'genius' an the 'genii' are same.


    4. Combining: Building on Similarities

    According to Koestler24 creative act involves the process of "Bisociation", in which components of one reality are superimposed on another reality. Not surprising that many discoveries and innovations were achieved by borrowing ideas from an entirely another field. The examples in the following stories show that often the simplicity of creative product lies in this very act of transplantation of ideas. This probably also accounts for the fact that often innovators and discoverers were outsiders to their field of creative achievement.

    2. Laws Of Planetary Motion
    3. Electricity From Clouds
    5. Pneumatic Tyres
    9. Just-In-Time System
    11. Printing Press
    14. Lawn Mower
    21. Typewriter
    26. How To Construct Underwater
    27. Search For The "Hidden Likeness"
    29. Cash Register
    47. Electric Fan
    56. Ice Cream Cones
    63. Float Glass Technology


    5. Exploration and Experimentation

    It seems clear that the creative mind does not work in a systematic, step-by-step manner. More often than not, the major discoveries emerged through a process of random exploration and experimenting with ideas. Even in those cases where the insight was preceded by a preparatory stage of focused search and study, the preparation only led to more confusions and unacceptable solutions. The intense enquiries only helped the creative persons to purge out obvious, conventional, but inelegant, ideas. The following stories would provide a flavour of variety of these explorations.

    3. Electricity From Clouds
    4. Band-Aid
    5. Pneumatic Tyres
    6. Gummed Paper
    13. Flashlight
    15. Phonograph
    16. Rubber Heels
    33. Principle Of Photosynthesis
    34. Ball Point Pen
    35. Discovery Of X-Ray
    37. Safety Glass
    41. The Blunder That Founded 3M
    43. Discovery Of Teflon
    49. Proof Of The Big Bang
    55. 3M's Post-It Note Pads
    56. Ice Cream Cones
    59. Helicopter
    63. Float Glass Technology
    65. Journey Into Unknown
    66. The Genius Of Karl Fredrich Gauss
    68. Neon Light
    69. Transistor Radios
    80. The Logic Of Irrational

    6. Need and Motivations

    Why do creative people produce?

    One prime reason often has been the perception of a need. Sometimes the problem is forced on the creative individual because of life circumstances. Necessity, as we know well, is the mother of inventions.

    But implied also is the creative person's tendency to seek perfection. Whereas the less creative individual feels satisfied with less-than-perfect solutions, the creative person is tends to look for a more flawless, and often convenient, solution to his problems. As one would see in the following stories, these creative individuals were not uniquely placed to experience the problem; there must have been thousands of others experiencing similar problems. What made the creative innovators different was that, like the "unreasonable person" of George Bernard Shaw, they toiled to adapt the world to their needs, rather than reasonably adapting to the world.

    5. Pneumatic Tyres
    13. Flashlight
    14. Lawn Mower
    16. Rubber Heels
    21. Typewriter
    29. Cash Register
    34. Ball Point Pen
    48. How Typhus Gets Transmitted
    56. Ice Cream Cones
    58. Ibm And Computers
    63. Float Glass Technology
    69. Transistor Radios
    77. Travellers' Cheques

    But external needs alone do not explain the persistence which creative efforts require. There is also some internal force which compels these people to create, and, in fact, is a distinguishing feature of the creative people. As the following stories show.

    2. Laws Of Planetary Motion
    3. Electricity From Clouds
    22. The Theory Of Evolution
    41. The Blunder That Founded 3M
    54. The Compulsion To Create
    63. Float Glass Technology
    68. Neon Light
    73. The "99% Perspiration"
    74. Xeroxing

    7. Resistance to Change

    The history of creative ventures would be incomplete, if one fails to consider the human potential to reject new ideas. In a way this is mysterious: the same human mind which is capable of conjuring up new and insightful ideas, can also become equally insecure and rigid in accepting them. It is almost as if people hold an artificial boundary in their minds, which dictates which ideas are "thinkable" and which are "unthinkable". The following examples also show that it is not only the common people, but even the great minds, which are susceptible to such blocks.

    7. The Trap Of Paradigm
    12. Dangers Of Locomotives
    28. Fermi's (Non)-Discovery Of Nuclear Fission
    39. Why Aeroplanes Cannot Fly
    45. Inventors' Blindness
    49. Proof Of The Big Bang
    60. How Experts Resist Ideas 72. The "Fraud" That Changed The World
    74. Xeroxing
    78. Edison's Fraud

    8. Creative Process and Personality

    Of course, all these story say something about the creative processes and the persons behind them. But there is something more to the creative person than just the product which he makes. The creative product is not a mere outcome of the labour; rather, it is an expression of the kind of person the creative individual is. The internal psychological processes which account for the creative achievement are, to say the least, complex and multifaceted, and reflect much more about the person than the product, as the following stories highlight.

    1. Discoveries About Creativity
    38. The Creative Triggers
    45. Inventors' Blindness
    46. The Excitement Of Creativity
    54. The Compulsion To Create
    65. Journey Into Unknown
    70. Precocious Minds?
    73. The "99% Perspiration"
    76. The Anatomy Of Inspiration
    79. Awe, Wonder And Alienation
    80. The Logic Of Irrational

    9. The Creative Mystique

    To say the least, creativity is enigmatic. If one can fathom it in some ways, there are innumerable ways in which it defies comprehension. While the aspects discussed in the earlier sections do describe the characteristics of the creative act, they fail to fully explain its mystery. There is, of course, the mystery of simultaneous innovations. There are others also. For instance, Kekule dreamt of the snake biting its own tail, which he interpreted as the ring structure of benzene. But a snake biting its own tail is also an archetypal symbol of Uroboros - the Completeness - which has a universal place in the mythologies of cultures. If Kekule was not a chemist, but a religious prophet, he would have interpreted his dream as a divine revelation.

    Similarly, it is surprising that so Boole's "mystique formula" became a cornerstone for computer programming more than a hundred years after his insight. Or, that Mendeleev's dream-table could predict the existence and properties of elements decades before they were discovered. In fact, this precognitive quality of creative thought is even more baffling in cases such as Gulliver's Travels and Futility which anticipated factual events much before their occurrence. The following stories are notable example of this creative mystique.

    17. The Periodic Table
    22. The Theory Of Evolution
    23. Discovery Of The Benzene Ring
    24. The Wreck Of Titanic
    32. Boolean Algebra
    44. Toynbee's The Study Of History
    62. Predictions In Gulliver's Travels
    67. Jean Coceteau's The Knights Of The Round Table

  • 1
    Hosted by www.Geocities.ws