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The Creative Muse: Stories of Creativity & Innovation

Madhukar Shukla


  • Preface
  • Introduction

    STORIES:

  • Discoveries about Creativity
  • Laws Of Planetary Motion
  • Electricity From Clouds
  • Band-Aid
  • Pneumatic Tyres
  • Gummed Paper
  • The Trap Of Paradigm
  • Invention Of Sewing Machine
  • Just-In-Time System
  • Transmission of Nerve Impulses
  • Printing Press
  • Dangers Of Locomotives
  • Flashlight
  • Lawn Mower
  • Phonograph
  • Rubber Heels
  • The Periodic Table
  • Discovery Of Electromagnetic Fields
  • The Tao Of Physics
  • Congenital Impact of Rubella
  • Typewriter
  • The Theory Of Evolution
  • The Benzene Ring
  • The Wreck Of Titanic
  • Wagner's Rheingold
  • Underwater Construction
  • Search For The "Hidden Likeness"
  • Fermi & Nuclear Fission
  • Cash Register
  • Discovery Of Current Electricity
  • Cure Of Diabetes
  • Boolean Algebra
  • Principle Of Photosynthesis
  • Ball Point Pen
  • The X-Ray
  • The Fuschian Functions
  • Safety Glass
  • The Creative Triggers
  • Why Aeroplanes Cannot Fly
  • The "Brownies" Of Stevenson
  • The Blunder That Founded 3M
  • Invention Of AC Motor
  • Discovery Of Teflon
  • Toynbee's The Study Of History
  • Inventors' Blindness
  • The Excitement Of Creativity
  • Electric Fan
  • How Typhus Gets Transmitted
  • Proof Of The Big Bang
  • Mathematical Theory Of Chance
  • Coleridge's Kubla Khan
  • Vulcanisation Process
  • Structure Of The Crystals
  • The Compulsion To Create
  • 3M's Post-It Note Pads
  • Ice Cream Cones
  • The Structural Theory Of Atom
  • IBM And Computers
  • Helicopter
  • How Experts Resist Ideas
  • Creative Reveries Of Enid Blyton
  • Predictions In Gulliver's Travels
  • Float Glass Technology
  • Principle Of Immunisation
  • Journey Into Unknown
  • The Genius Of Karl Fredrich Gauss
  • Jean Coceteau's The Knights Of The Round Table
  • Neon Light
  • Transistor Radios
  • Precocious Minds?
  • The Masterpiece Of Sir Walter Scott
  • The "Fraud" That Changed The World
  • The "99% Perspiration"
  • Xeroxing
  • The Poem Of Stephen Spender
  • The Anatomy Of Inspiration
  • Travellers' Cheques
  • Edison's Fraud
  • Awe, Wonder And Alienation
  • The Logic Of Irrational

  • Epilogue: Themes & Patterns
  • Traveller's Cheques


    Like many inventions, traveller's cheques were invented because of a company's CEO's personal needs. The president of the American Express, James Fargo, went on a trip to Europe in 1890. He felt very insulted when he couldn't get his cheques encashed in any of the European banks. What it also meant was that American tourists will always have to face cash problems in Europe.

    The task to solve this problem was given to an employee, Marcellus Berry. Berry reasoned that since a person's signature is the most distinctive way of identifying him, the device for drawing money in a strange place must carry the bearer's signature. Only a second matching signature would ensure the correct identity of the person. And so, in 1891, American Express introduced the traveller's cheques, and Marcellus Berry received four copyrights for his invention.


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