FUND RAISING PROJECTS

Fund Raising Mandarin Oranges & Gift Packages Sale

In conjunction with the Chinese New Year, the Leo Club of Kuala Lumpur Perennial is organizing a fund raising mandarin oranges and gift packages sale, hoping to raise some project fund in aids of our adopted home, Precious Home as well as other future community services projects.
 
This project was initiated from 24th January 2005, and and lasted for 3 weeks until 9th February 2005, the first day of Chinese New Year.

There were 3 types of different products that were being sold throughout the project.
 

Product A

Type :-              Yong Chun Mandarin Oranges
Size :-               XXL
Quantity :-        about 45 oranges per carton
Weight :-          8 kg
Price :-              RM 30 per carton

Product B

Type :-              Yong Chun Mandarin Oranges
Size :-               XL
Quantity :-        about 48 oranges per carton
Weight :-          8 kg
Price :-              RM 30 per carton

Product C

Type :-             Mini Mandarin Oranges Gift Package
Price :-             RM 3 per package
Details :-          Each gift package consists of 5 mini oranges,
                        wrapped up nicely together with a special
                        greeting note.

All mandarin oranges are purchased from the local night market and the mini oranges were wrapped into gift packages by the club members. The sale for Product C (mini oranges gift packages) were arranged in 4 different batches, to avoid from becoming perished, as well as to have the flexibility of adjusting the quantity to be purchased based on the sales result.
 
1st batch: 200 mandarin oranges (50 gift packages)
Selling date from 26 Jan – 30 Jan.
 
2nd batch: 200 mandarin oranges (50 gift packages)
Selling date from 30 Jan – 6 Deb
 
3rd batch: 200 mandarin oranges (50 gift packages)
Selling date from 6 Feb – 15 Feb

4th batch: 200 mandarin oranges (50 gift packages)
Selling date from 6 Feb – 9 Feb
 
On the other hand, Product A and Product B (the large oranges) were only purchased from the supplier based on the orders received. No additional oranges were stocked up to avoid them from becoming perished as well.

 ↑    The Leos busy preparing the mandarin oranges and gift packages.    ↑

The Leos carried out the sales via various marketing strategies as below:-
1. Direct approach to club member’s family, friends and relatives.
2. Direct approach to other Leo clubs’ members in Region 2 & 3.
3. Setting up booth in University Malaya.
4. Setting up booth in Sunway University College.
5. Promotion to the Leos and Lions via email / Online catalog and online order form.
(http://www.klperennial-fr.cjb.net)
6. Presentation and approach at Lions Club of KL Vision City General Meeting.
7. Other Leo and Lions functions that will be held within the recent weeks.

The Leos have received fantastic response from various parties especially the Lions in the region as well as the friends-of-Leo. The gift packages supply were also increased from 3 batches that was planned in the first place to 4 batches to accommodate the demand. There were more than 80 of gift packages and 20 cartons of Yong Chun oranges (Product A & Product B) that were sold out via our members at the end of the day.

After deducting all the costs incurred, the club made a total surplus of RM 410.61 from this meaningful fund raising project. A portion of surplus will be spent to purchase food and snacks for the kids in Precious Home while the balance will be kept in the club’s project fund for the usage of future community services project.

Overall this project can still be considered as a really successful one as we have not only managed to raise a large amount of fund for the needy, but at the same time we were also able to increase the awareness and publicity for our club’s activities through various approaches to members’ families, friends as well as setting up selling booths in 2 local universities which will bring us long term benefits in membership recruitment.

The implementation of information technology by having the online ordering system also contributed to the success of this project, not only it eased the entire purchasing process but also the publicity, the buyers were allowed to visit the website, had a glance on the pictures of product and placed their order directly instead of tedious explanation via phone calls.

The bond between the members in the club was brought closer at the same time through various interaction and teamwork when we were preparing the gift packages together.

As a conclusion, the overall process of this project has benefited the club in terms of finance, reputation and image, strengthened bond & teamwork between members and last but not least, the application of modern technology.