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 Customer First Promotion Ideas



hello all

As we all know, Telstra is a company which prefers to consider itself innovative and as such, likes Telstra employees (and perhaps even contractors) to be creative, and forward their ideas to the company.

As you may or may not be aware, Im an ideas man - not so much practical ideas - but ideas nevertheless. From time to time I have such strokes of obvious genius Im half expecting an angel to come down from heaven and blow a silver trumpet (silver sounds better than gold for audio purposes...and it sprobably cheaper, after all God isnt made of money...or is he? Its one of those questions we'll have to ask god when we get to heaven, but I digress). You could say that I am a bubbling cauldron of creative thinking, but with little time for expressing those ideas.

As we are all aware, Telstra is currently promoting its "Customer First" scheme. I propose we inform the local community of Telstra's Values using a language the community at large will understand. There is only one way. Of course I speak of MacGuyver.

For instance, I'm certain Im not the first person to realise that Rod Gurr bears a more than passing resemblance to MacGuyver (Richard Dean Anderson), or an older incarnation thereof. How does this benefit Telstra? I hear you ask...and that question, while skeptical in origin, is not without merit.

As we are all aware, Telstra is currently promoting its "Customer First" scheme. I propose we inform the local community of Telstra's Values using a language the community at large will understand. There is only one way. Of course I speak of MacGuyver.

The following examples should indicate how MacGuyver could demonstrate these values to the community at large.

Example A: Customer calls in with a broken Line Hunt Group. MacGuyver (Rod) would have to rebuild the group using only sticky tape, some safety pins and his watch before the CSG expires. Cue the Macguyver music.

Example B: Customer calls in with a QLD Government Billing Issue. Macguyver (Rod) must find the appropriate responsible person using a combination of an Ouiji board (handmade from the soles of his shoe and a hair pin), divining rod and the intranet.

Example C: Customer requires someone in sales at 6.55pm. MacGuyver (Rod) must get hold of a sales consultant on 132200 before 7pm using only his telephone, Lassie and Johnathon Edwards.

While I appreciate that there may be some licensing issues with the purchase of the theme music (which could be combined with the "we are one but we are many" theme if so desired), I feel that this is a worthwhile cause to be championed. I am offering my services as a Director and Producer, for a minimal fee, and feel confident that Rod will volunteer as he is a Telstra man through and through.

Jason M. Lassey
Tester, Residential, Key & Corporate Testing
Service Specialist, Commercial & Consumer Testing
Telstra Service Advantage Adelaide

 
   

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