Pollster

You are the numbers person. To you, it’s all about the figures.  No warm and fuzzy info here.  You get the data. How popular is your search engines or directories? How many hits does your candidate get each day? How many pages does he/she index? What is the freshness quota? Do your classmates use your candidate? Maybe you could design a survey of your peers outside of this class to make the data personal. If it’s statistical data, you find it.

MudSlinger

 Down and dirty time. You love the scoop, the low down, the nasty. Gossip magazines are best sellers on your list. No more Mr. Nice Guy. You need to find the dirt on the other search engines.  What are their weaknesses?  What do their critics say? Where are they the most vulnerable? Your candidate will shine if they don’t!

The Spin Person

You only see the good things about your candidate—at least publicly.  You have the loyalty, the positive attitude and the optimism.  The idealist, you believe in your candidate. As such, you are probably the person closest to the candidate. He/she values you because you only say positive things. Make everyone think the way you do. What are your candidate’s strengths, not just one or two, but all of them?  What does he/she do best? What other organizations or groups or magazine articles have given your person flowing praise? Make the positive spin.

Communications Director

 You are the practical person and the demonstrator. You are well-organized. Always looking for the photo op moment. You’re also good with words. You showcase your candidate by find examples of him/her doing the right thing; in this case, you can show her/him doing searches.  You test her/his abilities by giving her/him searches until you find the solid ones.  As the communications director, you take the information from the other team members and structure it into the speech format, although all team members deliver the speech.