Don't have to look to far for our showroom!
The idea is to promote an optical showroom [where you would go to buy spects].
Here are a collecttion of ideas which can be used to promote visits to the
showroom.
Visual: A girl & a guy sitting at two ends of a bar stand, facing each
other. The girl is looking at the guy. Smiling suggestively as if asking
him to make a move on her. The guy is also looking at the girl but has no
expression on his face.
]Farsighted[
"Don't miss the good things in life."
Visual: A blurred photograph of a beautiful scenery with a pair of specs
placed on the picture. We can see the image clearly just through the glasses
the rest of the picture is blurred.
"Picture perfect."
Visual: A posh desktop with a document placed on it. A pair of spectacles
is placed casually over the document. The writing is clearer through the
glass.
"Read between the lines."
Visual: A man lying on his back on the road [Has knocked himself out by
bumping into a lamp post]. In the background we can see an optical showroom.
"Sometimes... help is right in front of you."
Visual: A group of people smiling & waving at a passing car which is
carrying a celebrity. Doesn't matter who. Everybody is waving at the car.
One funny looking guy is waving at something else.
[Is it time to change your glasses?]
"You can't miss our showroom if you are in the area."
Simple And Effective