Virtual R&D
Think Tanks
Focus Groups
Training Programs
Customer-Care Programs
Quality Improvement Programs
Ideas & Solutions, To Go !
MARKETING & COMMUNICATIONS ||| OPERATIONS ||| PROJECT MANAGEMENT
of Imagination!
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PROJECTS - Under 'Programs' (above, explained more fully on the 'PRODUCTS' page), we addresses ongoing activities. 'PROJECTS' involve one-time activities and events, limited-scope assignments, etc., in Operations, Human Resources, Marketing, Sales, Client Services, etc. (for more, go to "PRODUCTS" or e-mail us.)
PRESENTATIONS - More specialized creative services in the creation and development of clients' presentation concepts, delivery systems and 'show & tell' tools, including: Target and/or audience demo-graphics, scripts, slide shows, trade-show exhibit and booth design, table-top flip books, etc. -- tailored to the client's specific needs and requirements. (For more, go to "PRODUCTS" or e-mail us.)
PROTOTYPES - Another specialized service, in this case we focus "applied creativity" on creating, developing and producing "one of a kind" working models of ideas, concepts, inventions, new products, etc., either originated by us on assignment or provided to us by our client. (For more, go to "PRODUCTS" or e-mail us.)
VIRTUAL R&D - Targeted 'new-product, new-service, new-design' services, include: Investigation, Research, Invention, Refinement and Development without the burden of full-time salaries, department expenses and ongoning overhead. (For more, go to VIRTUAL R&D or e-mail us.)
THINK-TANKS - R&D has traditionally focused on technical and semi-technical products, systems and services. THINK TANKS, on the other hand, are often used for softer areas such as Long-Range Planning & Strategy, Marketing, Human Resources and 'Policies & Procedures'. Accomplished by adding softer disciplines to 'Idea & Solution' teams, with or without Tech and Tech-Support participating. (For more, go to VIRTUAL R&D or e-mail us.)
FOCUS GROUPS - Used often for marketing and other research, Focus Groups provide information, input and feedbak from targeted audiences, such as demographic groups, consumer panels, etc., or the general public. May be used with other research and feedback tools. (For more, go to VIRTUAL R&D or e-mail us.)
CRM , eCRM, CUSTOMER-CARE - Customer Relationship Management (company-based or web-based) , Customer-Retention, Customer-Care programs. Also, CALL CENTER programs and scripts (Inbound & Outbound) and Telemarketing programs. (For more information, e-mail us.)
TRAINING - Taining programs custom-designedwith client and industry specifics. Half-day, two-day, three-day, etc. Specialty-focus trainings include "Sales & Sales Management" and the "Account Executive School". (For more information, e-mail us.)
QUALITY IMPROVEMENT - Programs developed for Quality Improvement, Quality Assurance, Quality Control, Total Quality Management, etc. (For more information, e-mail us.)
. Website Design & Development
. Market Research, Market Investigation
. Internet 'Presence' Campaigns
. Internet Promotion Programs
MARKETING
. Marketing Plans
. Markteting Programs
. Marketing Research
. Product Creation & Design
. Packaging Creation & Design
. New Product-Service Presentation & Introduction
. Advertising - create, design, produce, place, monitor
. Public Reations - PR programs, projects, publicity, etc.
. Special Events - create, produce, implement
. Promotions - events, activities, sponsorships, projects
. Sales Promotions - in-store/on-site or remote
. Direct Mail, Mail Order
. Ad-Specialty Programs
WRITING, EDITING & PUBLISHING
. Newsletters - design, edit, write, print, distribute
. Newspapers - design, edit, write, print, distribute
. Magazines - design, edit, write, manage, print, distribute
. Feature Stories, Profiles, Biographies
. Ghost-Writing Services
WRITING SERVICES
. Business Plans, Marketing Plans
. Brochure copy, Advertising Copy, etc.
. Sales Presentations, Sales Kits - create & design
. Call-Center Scripts - inbound & outbound
. Telemarketing Scripts
. Reports, Documentation
. Annual Report Narratives
. News Releases, Feature Stories, Profiles, Biographies
. Company / Organization Histories
. Speeches, Scripts, Presentations
. Ghost-Writing Services
. Articles for Company Publications
. Product Manuals
. Policy & Procedures Manuals
. Employee Manuals
. Emergency Procedures Manuals
EVENT MANAGEMENT - Whether a special event, a trade show, a 40-city Product-Introduction tour, whatever, we are ready to not only create, develop, plan and stage the event, we are also ready to implement and manage the entire production -- including taking it out on the road if that is called for.
PROJECT MANAGEMENT - Basically, we take ssigned projects and "make things happen!" Progress and summary reports are provided, and budgets managed.
ASSIGNED OPERATIONS - We ramrod specific aspects of ongoing programs or projects, or oversee the overall programs or projects themselves for the larger entity.
SOURCING / RESOURCING - We find and qualify sources and resources, according to clients' parameters, anywhere in the country or the world.
SITE & FACILITIES INVESTIGATION /
LOCATION SCOUTING - We provide a physical presence when that is called for to investigate sites or facilities, or to scout locations -- in-town, in-state, in-country, in-ternational.
PERSONAL REPRESENTATION - We will also provide a physical presence, when needed, to do / be:
. Organization Spokesperson
. Field Work, Leg Work
. Site & Facilities Investigation
. Undercover Buying - actual purchasing
. Undercover "Shopping" - local, regional, national
. 'In-Person' Research - including Sourcing & Resourcing
. Patient & Copyright - research & submission
. Other 'IN-PERSON' Situations
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