In 1973, WRBX began life as a jazz-formatted station under the ownership of Stuart Epperson, now the head of national Christian broadcaster Salem Communications. WRBX's studios were located on Chapel Hill's West Rosemary Street and the daytime-only station had 5,000 watts of power. As the jazz format lost listeners to competitors on the FM dial, WRBX moved towards an inspirational Christian format. By 1978, WRBX had gone Southern gospel, increased its power to 10,000 watts and moved to studios on Durham-Chapel Hill Boulevard (US 15/501) near present-day New Hope Commons Shopping Center. In 1979, Epperson sold the station to Hugh Johnson, who flipped WRBX to a country format. The country format continued until 1985, when WRBX was then sold to L.L "Buddy" Leathers' Carolina Christian Communications. Leathers, who owned a television repair shop on Durham's Guess Road, was one of several stockholders who founded WLFL-TV on Raleigh's UHF channel 22 in 1981, but he ended up being bought out of the partnership. Under Leathers' Carolina Christian Communications, an inspirational Christian format was reinstated, the station's studios were mmoved into Leathers' repair shop and WRBX became WRTP. The inspirational format soon became a contemporary Christian one. Carolina Christian Communications expanded WRTP to a simulcast with Garner-based WRTG, 1000 AM, in 1994 and to Mebane-based WGSB, 1060 AM in 1995. Between these three stations, the Triangle area was covered, but only during daylight hours, as all three stations were licensed only for daytime operation. In a move to operate full-time and on FM, Carolina Christian Communications sold the station to Florida-based Radio Training Network, which then bought Roanoke Rapids' WHGG, a 760-watt station then at 90.1 FM licensed to a local Christian school, renaming it WRTP-FM. Unlike commercial FM stations, non-commercial FMs are allowed by law to rebroadcast their programming on translators outside of their coverage areas (AM stations aren't allowed to rebroadcast on FM translator stations at all except under certain circumstances). Radio Training Network expanded the reach of WRTP by setting up several of these translator stations across central and eastern North Carolina, with the fisrt of these, Raleigh's W216BN, 91.1 FM, signing on in 1999. In October of 2004, the WRTP-AM, WRTG and WGSB were purchased by Estuardo Valdemar Rodriguez and Leonor Rodriguez, owners of WLLN in Lillington, for $1.1 million. On February 3rd, 2005, WRTP and its sister AM stations ceased broadcasting the "His Radio WRTP" Christian format. After a day off-air, the three stations resumed broadcasting a regional Mexican format on February 4th, 2005, with AM 1530 adopting the new call letters WLLQ. Que Pasa Radio airs on WLLQ, WRTG, WGSB. These three stations carry the regional Mexican format formerly heard on WFTK (now WDRU), while WTIK airs "Que Pasa Mixx", a contemporary Latin format.
