The Pilot Consulting Group
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The Consultants
AGNES SANTOS-MOULIC
Managing Consultant


Agnes has a Business Management degree also from the Ateneo de Manila University and an MBA from the Asian Institute of Management. Complementing her educational attainment is over 10 years of solid Brand Management experience in consumer products, with exposure to various industries : telecommunications, adult alcoholic beverages, pharmaceutical products, food/food service, personal care, home care, and fashion retail.  In addition to responsibilities in Brand Profitability, her specific areas of expertise include project conceptualization, creative development, events/promotions implementation and management, and sales & customer service training.  Some examples of highly successful brand names which Agnes has been associated with are: Closeup, Sunsilk, Creamsilk, Lux, Lipton, Listerine, Bactidol, Ponstan, Pizza Hut, Bailey's Irish Cream, Smirnoff Vodka and Fundador Brandy.  At Pilot, she is the lead consultant for S.C. Johnson, Sunlife Financial, FEU and Alcatel.
Our Corporate Social Responsibility
In 2004, Pilot Consulting was blessed with the opportunity to start giving back to the society it had served for almost 10 years.
Brandwashing articles from:

February 2008
Does the market need another Brand / You?
Last time, we spoke about finding your Brand's DNA, its Uniqueness.

January 2008
Branding for your Customer
Do you know what your Brand's DNA is, its Uniqueness?

December 2007
Many individuals have difficulty bringing their ideas to market and creating a new venture.


November 2007
Hello and welcome to Franchise Today's maident column on Marketing!
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