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Customer Interaction
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Engage customers, identify needs, qualify, and formalize
requirements
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Present design proposals – demonstrate differentiating
capabilities
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Negotiate commercial contracts & maintain
customer satisfaction
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Prioritize customer RFPs, manage proposals (technical & business)
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Train customers to use sophisticated electronic equipment
Marketing/Finance/Operations
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Develop marketing and strategic plans - develop financial
models to provide sensitivity to market drivers, forecast
market size, define market segments, and identify market
opportunities
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Develop business cases - identify strengths and weaknesses,
perform market research and develop marketing collateral
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Perform competitive analysis (in-house strengths vs.
competitors)
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Monitor/analyze developments in regulatory and standards
bodies
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Direct the production of collateral: product brochures, presentions, trade
magazine articles, web flash productions
Product Design/Development
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Design programmable hardware and application/embedded
software
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High level design, performance requirements, functional
description
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Analyze feature/cost/schedule trade-offs, develop risk
mitigation plan
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On-time, on-budget delivery of products to meet market
requirements
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Process: Functional Requirements Specification (FRS),
Product Specification (PS), High Level Design (HLD), Design
Estimate (DE), Design Documentation (DD), Product Test
Plan (PTP)
Teaming
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Collaborate with engineers, marketers, salespeople,
and management
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Ability to guide and coordinate cross-functional teams
- Assess suitablitity of business partners and develop
go-to-market plan
Standards and Protocols:
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Wired: PSTN, ISDN, T1/E1, SONET, ATM
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Air Interface: CDMA, 1xRTT, CDMA2000, TDMA, GSM, GPRS,
UMTS
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VoIP/Multimedia: H.323, SIP, MGCP
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Service/QOS: MPLS, RSVP, DHCP, AAA (In an IP-based RAN)
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Transport: TCP, UDP
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Network: IPv4, IPv6
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Data Link: Frame Relay, ATM, LAPD, PPP, SLIP
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Physical: Ethernet, FDDI, Token Ring
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