The purpose of this web page is to promote and encourage CrossFit. Traditionally, people are afraid to go to commercial gyms. This is usually because the consumer is unaware how to begin working out or they may be intimidated. CrossFit meets people as they are and builds them into the best versions of themselves. I am an avid CrossFitter as well as a CrossFit Level 1 trainier. Given CrossFit has been a passion and a secondary means of income for the past 4 years, I am very knowlegeable of what a CrossFit page contains. It is because of this experiece that I feel confident in my page content and layout.
As a coach and consumer of CrossFit, I know most people look for information and simplicity. I did not want variations between my home and sub pages. I chose to separate each service in its own sub page so it would be easy to focus on a specific area. I included videos to give and example of the service I am pitching. This gets the prospective member more comfortable by easing the feelings of the unknown.
There is considerable room for growth within this page. Specifically, I would like to incorperate a form of e-commerce for members to pay their monthly memberships. Additionally, I would like to include an online store for CrossFit apparel commonly needed by those who take on the CrossFit lifesyle.