Profile and Design Philosophy

Lawrence Antaran is an
independent (or freelance) advertising creative and graphic designer. He has done several campaigns for top brands including Bench, Human, Celio, Burlington and Boardwalk. His most celebrated works are Watcher/ Les Oiseaux (Celio), Human Rock Royalty and Switch to Biofresh.

His design philosophy is
to create images people will remember for the rest of their lives. Fused with the right strategy and copy, every campaign is designed to attract attention and leave a lifelong impression on the target audience. The ultimate goal, of course, is to evoke the target response, which in most case is a purchase.

His philosophy faces the issue of advertising venues becoming limited and saturated. Since standing out and recall is very much needed, he aims to enable a strongly communicated message and a powerful image for your brand.

The projects Lawrence has worked on are mostly under but not limited to fashion and retail. He has had other delighted clients outside the industry (see client list). To note, Lawrence had his first professional output under Nokia and first published ad is for hand sanitizer Alcogel.

Positioned as Alternative to Agency, Lawrence is based in Makati City, Philippines. You may reach him through the following:

Email: [email protected]
Postal Mail: 2347-C Marconi St., Makati City 1235 Philippines
Mobile: +63 927 26.226.55



Resume (PDF) | Client List | Testimonials
> Creative Ad Design
Focused on but not limited to print, billboard, below the line and other alternative media

> Illustration and Graphic Design

> Brand Strategy

> Marketing Strategy
Includes research, promo development, merchandise display concepts and media planning

> Fashion and Product Styling

> Packaging and POP Design

> Feature and Business Writing
Take a different perspective
on communication and design for your brand,
and fly high!

Read on why Lawrence Antaran is
"Alternative to Agency" >>
Copyright © Lawrence Antaran
Makati City, Philippines
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