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Speech Manuals
The Communication and Leadership
Program manual (also called the "basic manual" or "C&L
Program") helps you to
develop the basic skills that you need to prepare and present an effective
speech.
The manual is organized into ten separate projects, each with its own
individual focus or objective. An extremely effective tool in developing
your speaking skills, the Communication and Leadership Program manual
never tells you exactly what to do or what to speak about, but rather it
provides a set of guidelines for you to think about as you prepare your
speech.
As an essential part of the Toastmasters program, another Toastmaster will
evaluate each speech that you give, providing positive feedback and
suggestions for improvement, as necessary.
After completing the Communication and Leadership Program manual, you earn
Competent Communicator (CC) recognition and are able to focus your
efforts on the projects in the advanced speech manuals of the Toastmasters
program. Your Club Vice President Education (or other Club officer if a
VPE has earned the award) can submit an application for a CC or other
award online.
Below is a list of the ten projects in the Communication and Leadership
Program manual.
The Ice Breaker
Organise Your Speech
Get to the Point
How to Say It
Your Body Speaks
Vocal Variety
Research Your Topic
Get Comfortable with Visual
Aids
Persuade with Power
Inspire Your Audience
See the Advanced Manuals
1. The Ice Breaker
For your first speech project, you will introduce yourself to your fellow
club members and give them some information about your background,
interests, and ambitions. Practice giving your speech to friends or family
members, and strive to make eye contact with some of your audience. You
may use notes during your speech if you wish. Read the entire project
before preparing your talk.
Time: 4 - 6 minutes
Objectives: • To begin speaking before an audience.
• To discover speaking skills you already have and skills that need some
attention
• To introduce yourself to your fellow club members.
For new members who would like to begin preparing their first speech
before receiving their manuals, Toastmasters International has an online
copy of The Ice
Breaker.
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2. Organize Your Speech
Good speech organization is essential if your audience is to understand
your presentation. You must take the time to put your ideas together in an
orderly manner. You can organize your speech in several different ways;
choose the outline that best suits your topic. The opening should catch
the audience’s attention, the body must support the idea you want to
convey, and the conclusion should reinforce your ideas and be memorable.
Transitions between thoughts should be smooth.
Time: 5 - 7 minutes
Objectives: • Select an appropriate outline which allows listeners to
easily follow and understand your speech.
• Make your message clear, with supporting material directly contributing
to that message.
• Use appropriate transitions when moving from one idea to another.
• Create a strong opening and conclusion.
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3. Get to the Point
Every speech must have a general an a specific purpose. A general purpose
is to inform, to persuade, to entertain, or to inspire. A specific purpose
is what you want the audience to do after listening to your speech. Once
you have established your general and specific purposes, you’ll find it
easy to organize your speech. You’ll also have more confidence, which
makes you more convincing, enthusiastic, and sincere. Of course, the
better organized the speech is, the more likely it is to achieve your
purpose.
Time: 5 - 7 minutes
Objectives: • Organize the speech in a manner that best achieves those
purposes.
• Ensure the beginning, body, and conclusion reinforce the purpose.
• Project sincerity and conviction and control any nervousness you may
feel.
• Strive not to use notes.
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4. How to Say It
Words are powerful. They convey your message and influence the audience
and its perception of you. Word choice and arrangement need just as much
attention as speech organization and purpose. Select clear, accurate,
descriptive and short words that best communicate your ideas and arrange
them effectively and correctly. Every word should add value, meaning, and
punch to the speech.
Time: 5 - 7 minutes
Objectives: • Select the right words and sentence structure to communicate
your ideas clearly, accurately and vividly.
• Use rhetorical devices to enhance and emphasize ideas.
• Eliminate jargon and unnecessary words. Use correct grammar.
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5. Your Body Speaks
Body language is an important part of speaking because it enhances your
message and gives you more credibility. It also helps release any
nervousness you may feel. Stance, movement, gestures, facial expressions,
and eye contact help communicate your message and achieve your speech’s
purpose. Body language should be smooth, natural, and convey the same
message that your listeners hear.
Read: Gestures: Your Body Speaks (Catalog #201), which you received in
your New Member Kit.
Time: 5 - 7 minutes
Objectives: • Use stance, movement, gestures, facial expressions, and eye
contact to express tour message and achieve your speech’s purpose.
• Make your body language smooth and natural.
• Focus on methods of delivery, but do not overlook speech content.
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6. Vocal Variety
Your voice has a major effect on your audience. A lively, excited voice
attracts and keeps listeners’ attention. A speaking voice should be
pleasant, natural, forceful, expressive, and easily heard. Use volume,
pitch, rate, and quality as well as appropriate pauses to reflect and add
meaning and interest to your message. Your voice should reflect the
thoughts you are presenting.
Review Your Speaking Voice (Catalog #199), which you received in your New
Member Kit.
Time: 5 - 7 minutes
Objectives: • Use voice volume, pitch, rate, and quality to reflect and
add meaning and interest to your message..
• Use pauses to enhance your message.
• Use vocal variety smoothly and naturally.
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7. Research Your Topic
Your speech will be more effective if you can support your main points
with statistics, testimony, stories, anecdotes, examples, visual aids and
facts. You can find this material on the Internet, at a library, and in
other places. Use information collected from numerous sources and
carefully support points with specific facts, examples and illustrations,
rather than with just your own opinions.
Time: 5 - 7 minutes
Objectives: • Collect information about your topic from numerous sources.
• Carefully support your points and opinions with specific facts,
examples, and illustrations gathered through research.
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8. Get Comfortable with Visual Aids
Visual aids help an audience understand and remember what they hear; they
are a valuable tool for speakers. The most popular visual aid are
computer-based visuals, overhead transparencies, flip charts, whiteboards,
and props. The type of visual aid you choose depends on several factors,
including the information you wish to display and the size of the
audience. Visuals must be appropriate for your message and the audience,
and be displayed correctly with ease and confidence.
Time: 5 - 7 minutes
Objectives: • Select visual aids that are appropriate for your message and
the audience.
• Use visual aids correctly with ease and confidence.
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9. Persuade with Power
The ability to persuade – to get other people to understand, accept, and
act upon your ideas – is a valuable skill. Your listeners will be more
likely to be persuaded if they perceive you as credible, if you use logic
and emotion in your appeal, if you carefully structure your speech and if
you appeal to their interests. Avoid using notes because they may cause
listeners to doubt your sincerity, knowledge, and conviction.
Time: 5 - 7 minutes
Objectives: • Persuade listeners to adopt your viewpoint or ideas or to
take some action.
• Appealing to the audience’s interests.
• Use logic and emotion to support your position.
• Avoid using notes.
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10. Inspire Your Audience
An inspirational speech motivates an audience to improve personally,
emotionally, professionally, or spiritually and relies heavily on
emotional appeal. It brings the audience together in a mood of fellowship
and shared desire, builds the audience’s enthusiasm, then proposes a
change or plan and appeals to the audience to adopt this change or plan.
This speech will last longer than your previous talks, so make
arrangements in advance with your VP Education and meeting Toastmaster for
extra time.
Time: 8 - 10 minutes
Objectives: • To inspire the audience by appealing to noble motives and
challenging the audience to achieve a higher level of beliefs or
achievement.
• Appeal to the audience’s needs and emotions, using stories, anecdotes
and quotes to add drama.
• Avoid using notes.
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