 |
 |
| Testimonials |
�The authors�..give strategic thinkers the tools they need to turn perceived liabilities � chaos, disorder, unpredictable change � into assets. I�ve made it must reading for everyone in my organization. The only people I haven�t recommended it to are my competitors.� Timothy W. Hannemann, Executive Vice President and General Manager, TRW ��.The Minding Organization is a well written guide that is must reading for anyone responsible for minding the organization.� Norman Augustine, Chairman of the Executive Committee, Lockheed Martin ��The Minding Organization transcends time and theory, enabling the practice of innovation as an everyday occurrence.� Stephan Argent, Creative Director, iCandy Inc. �The precepts in The Minding Organization direct organizations to be creative and innovative, words that characterize the authors themselves. This is a practical management book by authors with remarkable insights into organizations, into human behavior, and their applications to business. Professor Victor Tabbush, Senior Associate Dean, The Anderson School, UCLA �Rubinstein and Firstenberg are to 21st century organizations what Einstein and Heisenberg were to 20th century physics. They reframe the organizational paradigm. In so doing, they provide compelling insights for embedding innovation and adaptation into organizational culture and structure � a necessary survival formula for the superheated years ahead.� Ambassador Jon D. Glassman Comments from participants in seminars and courses taught by Iris Firstenberg: �Great insights and eye-opening ideas into how organizations can cultivate creativity, change, and chaos, as part of a continuous improvement process.� Managing Director, Education Plus Ltd., Thailand �Iris is the consummate story teller! She lives what she teaches! She has a truly captivating presence, a passion for innovation, and through stories, changed the way I think.� Division Vice President, Northrop Grumman Corporation �The stories and strategies provide a clear and practical guide to unleash the ability to innovate and renew oneself in a constantly changing business world. I can�t wait to go to work tomorrow and start fresh!� Group Leader, Los Alamos National Laboratories �Iris inspired our group and showed us that the impossible is not only achievable, but it is just around the corner.� Senior Engineer, Boeing �Not only is she extraordinarily knowledgeable, she has a high level of energy and energizes everyone in the room! I have not seen my group participate with such vigor and excitement in any other classroom experience. Please come back!� Group Leader, Lawrence Livermore National Laboratories �The exercises really made us think! Lots of valuable, intriguing, real life applications of the strategies. I found the whole day to be intellectually stimulating.� Senior Systems Manager, IT, Southern California Edison �Iris is an outstanding, dynamic instructor�.the half day session was far too short! Our product development team needed a shot in the arm, and Iris was perfect. With wit and humor, she showed us that by collaborating differently, we can be extraordinary.� Manager, Global Compliance, Amgen �Her passion and enthusiasm are contagious. I have so many new ideas I can�t wait to get back to work and start trying them!� Senior Brand Manager, Mattel �Awesome! I could listen for hours, days! So excited to get started on my future. This was an absolutely fantastic seminar ---- period!� Principal Staff Scientist, Product Development, GenProbe �Great storyteller who has a gift of engaging the students in a fun, lighthearted manner. Took away good nuggets of ideas I can put to use immediately.� Vice President, Marketing, Allergan �Great speaker, good rapport, enthusiastic� I am inspired, motivated, and now have the tools to make meaningful change in my organization. The most useful session I have ever attended!� Vice President, Business Development, Johnson and Johnson |
| Praise for the book, The Minding Organization: |