Free Downloadable Logo Design
Until that comes to pass, let’s stick with logo, even though many well-known logos are combinations of words and pictures. What is important about logo history is what has happened in this century - the universal adaptation of the logo as a key element used in the identification and advertising of a product or service.One of the earliest logos anyone who is alive today will remember is that of the dog Nipper sitting in front of a phonograph and listening very intently. The motto “His Master’s Voice” is part of that logo. This logo made its debut in 1910. Is that logo still in use? You bet it is! RCA, the corporation that took over the Victor Talking Machine Company in 1920, still uses Nipper to hawk its products.
An even earlier logo, which is still very much in use, is that of Prudential Insurance - the Rock of Gibraltar. This came on the scene in 1896 and Prudential still urges consumers to “rely on the Rock”.
Some logos are so powerful they become universally known as symbols of a complete profession. Any doctor’s office will turn up a host of papers and other medical items imprinted with the symbol of a snake entwined around a staff - the caduceus. The medical community uses this logo to identify itself and every layman recognizes it.
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