Corporate Design Logo Marketing Mot
Once you have compiled your Word document with the most relevant logo designers, you can begin to analyze and compare the different packages, features and pricing. This is where Excel will come in handy.Now create an Excel spreadsheet to compare each service side by side. Most sites offer a 3-tier model for their logo design pricing structure. This usually goes something like, basic, standard and deluxe packages. Think of it as small, medium and large. The bigger the package, generally, the higher level of service you will receive. You can break down these packages in your Excel spreadsheet and compare side by side the similar packages that each company offers. I do this myself when comparing my company's prices and features to my competition. I usually compare the companies packages based on the following criteria:
1. Number of Concepts
2. Number of Revisions
3. Number of Colors Included
4. Refund Policy
5. Tech Support Policy
6. File Formats Provided
7. Quality (subjective)
8. Price
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