Come and join these sponsors and enjoy the benifits of being part
of the SCCA Rally experience! Sponsorship of this team means
that your name or logo will be seen by a vast number of people,
at a number of different racing events. The events that these
cars will be entered in range from local weekend club races
around the state of Minnesota, to national racing events.
The media coverage at these events can include everything
from from local ne
wspapers
to international television, broadcast around the world. Some
of the events attract large numbers of spectators numbering
in the tens of thousands. Rally in the United States and Canada
is a rapidly growing sport. Every year more and more spectators
are showing up at the events to watch these cars tearing down
country roads and sliding around corners. In Canada, event
officials were expecting 40,000 spectators to attend the Charlevoix
international Rally in October 2000. This event is well on
its way to becoming a stop on the World Rally Championship
in 2002. The Quebec rally, in Quebec City Canada, in January
a special stage runs through the Hippodrome. 7,000 spectators
are there watching. At the STPR rally, in Wellsborough, Pennsylvania
the rally takes over the whole town and everyone comes out
to watch and take part in the event. They line all the cars
up on display in the center of town, with music and a large
barbecue. The people love it. Many local and national companies
are getting involved with the sport of Rallying in the United
States and Canada. With sponsorship they are benefiting from
local newspaper, radio, Magazine and Internet coverage, as
well as national and international Television, such as ESPN2,
TSN, and Speedvision. Company's such as Michelin Tires, Subaru,
Mazda, Hyundai, Sunoco, Fram and many others are now supporting
Rally teams. Rally has long been looked at as a proving ground
for automotive durability. Automotive manufactures help support
rally because it shows their product can stand up to the rough
conditions of rally competition. ProRally competition is an
excellent test of driver endurance, determination, preparation
and teamwork. A car that can finish a rally and be competitive
sets a strong positive image, an image that gets noticed.
The sponsor name and/or logo decal may be placed on the car.
This will be done in a manner that will make the company highly
visible at all races, events, and during transit between locations.
The team offers a wide variety of options for its sponsors
to increase name awareness through visibility in the community,
with the intent to ultimately improve sponsor revenue. These
may include but are not limited to all types event and car
show advertising, personal appearances, parades, and media
coverage. The team will work with sponsors to customize a
program which will best suit the needs of their specific advertising
objectives.
The team offers involvement in sponsor events such as open
houses, anniversaries, sales events, picnics, etc. These events
not only increase the company's exposure through community
attendance, but also improves public relations, employee unity,
and morale. They can also help to increase the company's clientele
base and customer loyalty.
A Newsletter and/or Press Release will be provided to every sponsor
on the team. The letter informs the sponsors and fans of how
the team is doing during the season and covers the upcoming
events in which the team will be involved. A post event press
release will also be provided including event results and
information.
A current year event schedule will be provided to every sponsor
on the team.
Additional advertising will be through the team website. Banners
and flags displaying the sponsors logo may also be displayed
at all service areas during the events. Postcards may also
be distributed at all events with the team car and sponsor's
logo and information on them.
You may be asking yourself at this point how much money do we
really need? Below is an itemization of what the typical costs
involved in rallying are. Generally we look for sponsorship
to cover the entry fee of the event. But anything from hotel
rooms to parts or services helps make the events possible.
Below is a basic outline of the costs involved in competing at a
Performance Rally event.
Entry Fee ( National Event ) - $500.00 - $1000.00 
Entry Fee ( Divisional) - $100.00 - $300.00
Hotel Rooms - $200.00 - $400.00
Fuel - $150.00 - $300.00
Meals - $100.00 - $150.00
Tires - $250.00 - $500.00
Other Consumables - $150.00-300.00 (oil, brake fluid, transmission
fluid, etc.)
Future Parts/Equipment Needed:
Hans Devices - $1800.00
Leda Suspension - $2000.00
Camera Mount - $100.00
Most of our car is available for advertising. There are a few areas
of the vehicle that are protected space that is reserved by
the event sanctioning body for car numbers and event sponsors.
This area involves the front half of the drivers and passengers
door and the top of the windshield. Large "wrap"
style decals may extend into this area, but may get covered
over buy required decals. Decal size will depend on sponsor
commitment.
We thank all our sponsors for their help and look forward to
seeing more sponsors get involved with our team.
Please contact us
with questions. You can also download our online
sponsorship
proposal.
