CURRICULUM
Created by:Brenda Barham & JoAnne Hickman
UNIT 1 � INTRODUCTION TO THE COURSE
(see www.mouse.org)
Lesson 1 � (Welcome/Overview & Intro To Media Literacy)
Lesson Performance Objectives:
� Students and teacher will get to know each other.
� Students will understand scope of program and expectations of them.
� Students will gain awareness and skills around issues of Media Literacy.
Lesson 2 � (Media Literacy)
Lesson Performance Objectives:
� Students will continue to discuss Media Literacy and will critically examine messages relayed on TV shows they watched.
� Students will critically examine magazines geared to teen girls and women.
Lesson 3 � (Entrepreneurship)
Lesson Performance Objectives:
� Students will explore traditional and nontraditional careers of women around the world.
� Students will identify present and potential businesses for young women in the Bushwick area.
� Students will use �careercruising.com� to determine the best careers/businesses to develop for themselves.
Lesson 4 � (Digital Collage � Gathering Images)
Lesson Performance Objectives:
� Students will gather images of themselves, role models in their particular field, and objects related to their particular field.
� Students will learn to scan images, and to save them to their folder on the network.
� Students will learn to save images from digital file to their folder on the network.
� Students will learn to save images from the Internet to their folder on the network.
Unit Outcomes
� Students will create a collage using construction paper and the images they�ve gathered.
� Students will respond to literature re: traditional/nontraditional careers of women.
� Students will create a shout out page.
UNIT 2 � INTRODUCTION TO HTML
(see www.tnellen.com/ted/alt) (see www.lissaexplains.com/intro.shtml")
Lesson 1 � (Introduction)
Lesson Performance Objectives:
� Students will learn HTML terms and concepts.
� Students will review html source codes and identify tags and basic text structures.
Lesson 2
Lesson Performance Objectives:
� Students will open notepad to begin creating their first homepage.
� Students will learn the head and body section.
� Students will manipulate background color and text.
Lesson 3
Lesson Performance Objectives:
� Students will manipulate text and create lists.
� Students will link to other pages.
Lesson 4
Lesson Performance Objectives:
� Students will place images on their pages.
� Students will create tables.
Unit Outcome
Students will build their own homepage that requires them to write in HTML.
UNIT 3- INTRODUCTION TO POWER POINT
(See www.actden.com/pp/)
Lesson 1 � (Introduction)
Lesson Performance Objectives:
� Students will create slides
� Students will make changes to slides
Lesson 2 -
Lesson Performance Objectives:
� Students will add images and charts.
� Students will add motion & sound.
� Students will learn timing and rehearsing.
Unit Outcome
Students will create a presentation on their personal �Business Plan.�
(See Webquest www.geocities.com/rev11221/ywtwebquest.html)
UNIT 4 � INTRODUCTION TO PHOTOSHOP
(See www.mouse org)
Lesson 1 � (Introduction)
Lesson Performance Objective:
� Students gain a basic understanding of Photoshop and begin to create their digital collage.
Lesson 2 � (Digital Collage � open studio)
Lesson Performance Objectives:
� Students work independently to finish their Digital Collage.
� Student work independently on �Artist�s Statement� to accompany Digital Collage.
Lesson 3 � (Digital Collage � Student Presentations)
Lesson Performance Objectives:
� Students work independently to finish Digital Collage and statement to accompany the Digital Collage, and prepare for their presentation.
� Students present their collages to the group and discuss the images chosen, themes represented, and techniques used to create it.
Unit Outcome
Students will create a digital collage using the images they�ve gathered and an artist�s statement to present to the class.
Course Outcome
Students will produce an on line magazine that will demonstrate their skills, and talents.
UNIT 5 � INTRODUCTION TO ENTREPRENEURSHIP
(See www.biztech.nfte.com)
Lesson 1 - (What is an Entrepreneur?)
Lesson Performance Objectives:
� Analyze differences between an employee and an entrepreneur.
� Explain how small business helps the economy.
� List some statistics on the numbers of small businesses owned by women and minorities.
Lesson 2 � (Opportunity Recognition)
Lesson Performance Objectives:
� To identify five roots of opportunity.
� To suggest a business opportunity based on a given situation.
� To evaluate the necessary ingredients for a business partnership.
Lesson 3 � (The Right Stuff)
Lesson Performance Objectives:
� To evaluate their own entrepreneurial potential.
� To evaluate how childhood challenges can help an entrepreneur.
� To match skills and interests to possible businesses.
� To examine possible goals.
Lesson 4 � (Preparing Income Statements)
Lesson Performance Objectives:
� To prepare an income statement from figures in a word problem.
� To explain the various types of costs.
� To analyze why an income statement is important for a business.
Lesson 5 � (Business Ideas)
Lesson Performance Objectives:
� To select a business idea.
� To identify ways of finding an appropriate business.
Lesson 6 � (Marketing/Market Research)
Lesson Performance Objectives:
� To list the four "P's " of marketing: product, place, price, promotion.
� To explain the differences between selling and marketing.
To explain why a marketing plan is important.
� To explain why market research is important.
� To conduct market research for the prospective business.
� To outline a marketing plan.
Lesson 7 � (Keys to Success)
Lesson Performance Objectives:
� To state two keys to business success.
� To identify prospective markets.
� To explain the four functions of every business.
Lesson 8 � (Technology Works)
Lesson Performance Objectives:
� To list technology products helpful in business.
� To list ways computers are used in business.
� To explain how to protect a computer.
� To explore and evaluate web sites.
Lesson 9 � (Supply and Demand/Forecasting Supply and Demand)
Lesson Performance Objectives:
� To explain the relationship between supply, demand, and price.
� To recognize factors that affect supply, demand, and price.
� To explain how competition affects the price and quality of products through market forces.
� To recognize factors that affect supply and demand.
� To read and construct a supply and demand graph to find the market clearing price.
Lesson 10 � (Promotion and Binding)
Lesson Performance Objectives:
� Explain how promotion is both advertising and publicity and cite examples.
� Identify the parts of a print advertisement.
� Analyze what type of promotion would fit particular businesses and markets.
� Evaluate electronic storefronts.
Lesson 11 � (Raising Capital)
Lesson Performance Objectives:
� To explain the objectives of venture capitalists.
� To explore sources of venture capital.
� To use a search engine to find information on specific topics.
Please Note: Unit 5 will be interjected throughout the curriculum. The Unit Outcome will be the �Business Plan� Powerpoint Presentation (See Unit 3 - Student Outcomes)
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