POPWORLD Enterprises was established as trading company engaged in import and distribution of a wide range of furniture fittings and hardware materials. It is a single owned enterprise managed by young entrepreneur with extensive experience in indenting and trading of metal furniture connectors. The company holds 3 offices at 2947 Orion St., cor. Samat St., Tondo, Manila. And two warehouses.

OUR MISSION - In order to meet the growing demands of the more sophisticated and competitive furniture and interior industry - POPWorld must:

• Be up-to-date in the latest technologies and trends in the furniture fittings industry.

• Strive to be recognized in the industry as a reliable supplier of good quality materials.

• Continuously develop and improve skills and our operating systems to ensure smooth flow of business operations.

• Commit to provide our employees a healthy working environment that promotes professional growth , productivity and job satisfaction.

OUR VISION - POPWorld aims to become complete one-stop shop for high quality yet affordable furniture fittings and hardware materials in the Philippines. It will be one of the forerunners in distributing innovative and functional furniture accessories and interior fittings for use in residential, office, and commercial projects. Moreover, POPWorld will be specified by discriminating architects, interior designers and building contractors in their projects.

However, we have an advertisement on PLDT and BAYANTel to prolong our business for thousand who need our affordable furniture fittings.

OUR SERVICES - To serve the needs of our different markets, POPWorld has on its own roster experienced sales agents with extensive product knowledge. Our agents not just sell our products but introduce innovative items through product demonstration.

Since its inception, POPWorld invested in computerization to ensure more efficient business operations. Our warehouses located within Metro Manila for faster sales turnover.

OUR COMPETITIVE ADVANTAGE

• Affordable quality. To ensure high quality standards of its products, POPWorld visits the production factories of its suppliers prior to importation. Moreover, a good product mix and maximized container loading make quality products affordable to POPWorld customers.

• Personalized Customer Service. POPWorld sales agents make personal visits to their clients once a week to ensure that their orders are logged and served at the soonest possible time. They do product demonstration to further explain the uses and mechanisms of its items. Going extra mile, our sales agent even source out products needed by the clients, which may not be in the inventory.

INNOVATIVE PRODUCT LINES - POPWorld management continuously searches for the new products and trends in the furniture industry to anticipate the needs of its very demanding market. Direct market research is done by our agent to find out their requirements.

OUR PRODUCTS - POPWorld carries a wide range of furniture fittings and hardware materials that serves the needs of furniture manufacturers and exporters, building and finishing contractors, steel fabricator, industrial manufacturers, architects, interior designers and homeowners. Our products have been used in office, commercial, residential and industrial projects.

To date, we have more than 1,000 items in our inventory and our products are categorized as follows:

• Furniture (sala set, beds, cabinets, dressers, table, and others)

• Furniture Knock-Down Fittings for Kitchen and Office Systems

• Handles and Knobs

• Screws and Nuts

• Caster Wheels

• PVC Vinyl and Glue (PVC and Wood)

• Edge Bond and Gold Lining

• Curtain Rods and Accessories

• Gold Cups

• Trophy Accessories

• Visor, Buckles, and Buttons

• Railings and Connectors

• Metal Sofa Legs

• CD Racks

• Gun Tuckers and Nail Tuckers

• Full Extension and Mechanisms

OUR TARGET MARKETS - Our primary target markets are the local furniture manufacturers and exporters in Metro Manila. Special attention is given to modular furniture manufacturers that serves the local and export markets. Sales and marketing efforts are also directed at architects, building and finishing contractors who require our products to complete their projects.

POPWorld also caters to wholesaler of hardware or hardware stores by supplying them movable/consumable furniture fittings and hardware materials such as concealed hinges, metal drawer slides, handles, and drawer locks, among others.

Our secondary target market are the homeowners or end users themselves who may require accessories to add to their existing furniture.