WEEKLY REPORT

Li Pin

March 29-April 3,2003

 

WEEKLY GOALS

1. Start new translation work.

2. Monitor google, 3f68 and xiti sales information and 888tests support.

3. Continue the SPs checking and find the solution.

4. Sales report and monthly report

I MARKETING

Market news

1.      China United Telecom Launches New Wireless Data Services

BEIJING -(Dow Jones)- China United Telecommunications Corp., the smaller of China's two mobile operators, over the weekend launched a marketing blitz for several new mobile data services it hopes will attract high-end users.

http://biz.yahoo.com/djus/030330/2213000633_1.html

2.      China's Telecom Regulators Rule Out "Virtual" Operators

BEIJING -(Dow Jones)- A new document from China's telecommunications regulator has ruled out the possibility, which officials had once raised, of allowing companies to offer phone services just by leasing telecom network capacity.

http://biz.yahoo.com/djus/030331/0330000586_1.html

3.      China Unicom Fiscal Year Net CNY4.57 Billion Vs CNY4.46 Billion

HONG KONG -(Dow Jones)- China Unicom Ltd. said Tuesday its 2002 net profit grew 2.5% on year to 4.57 billion yuan (US$1=CNY8.28) from CNY4.46 billion a year ago, lagging the 38% jump in revenue.

            http://biz.yahoo.com/djus/030401/0438000619_2.html

4.      China Unicom group fiscal year revenue 2002 is CNY 50.8 Billion. Their aims for 2003 are: revenue CNY 70 Billion, net profit CNY 7.5 Billion, increasing Mobile phone users 25 million, increasing 165 ISP users 6 million.

      http://tech.sina.com.cn/it/t/2003-04-01/1703175057.shtml

5.      China Unicom:Jan-Feb CDMA Break-Even After Amortization

HONG KONG -(Dow Jones)- China Unicom Ltd. said Wednesday its code division multiple access network service reached break-even in the first two months of 2003, after amortizing some of last year's handset subsidy costs.

http://biz.yahoo.com/djus/030401/2136001309_2.html

Banner report

Week 13 banner report URL:

http://www.geocities.com/pinanxa/training/banners/banner13.html

II SPECIAL STUDY

VAS

 

SINA:

  1. Songs and Music order to your friend.
    1. There is a list of all the songs and music online; you just use your mobile phone sending the songs title code and your friend (who you want to send) mobile phone number or landline number to SINA short massage number. Then your friend will get the song from their mobile phone or landline. One song is 2 Yuan.
    2. You also can order a songs just online but not by your mobile phone. You can just go to SINA website, choose which song you want to send; choose a voice greeting words; input your name and mobile phone number in the form; choose what time you want your friend receive. This service one song is 2 Yuan and greeting words is 2 Yuan.

      http://sms2.sina.com.cn/diange/help.html

 

Astrology, Horoscope and 12 animals of Chinese social

 

SINA:

There is astrology channel in SINA: http://astro.sina.com.cn/

 

In this channel, there are many free services like daily destiny, weekly destiny and monthly destiny, which astrology guy fit what astrology girl, astrology celebrities, and some tests of astrology and article about characters of different astrology.

 

There are only two pay services.

  1. Astrology bird sing ringtone download.

For every astrology, SINA give a special bird sing ringtone, you can just download your astrology ringtone. It is 2 Yuan every ringtone.

http://sms.sina.com.cn/act/birdconste.html

 

  1. Astrology daily destiny

For this service SINA will send one massage everyday about your astrology destiny. It is 3 Yuan every month.

http://sms.sina.com.cn/docs/cart_horo1.html

 

  1. Chinese calendar destiny

In China, we have two calendar, one is same as whole world, we also have another calendar for us Chinese, Chinese new year is just following our own calendar. For this service, it will tell you today what you better do, and what you better not do. It is 0.20 Yuan for every message.

http://sms.sina.com.cn/docs/c/100203.html

 

SOHU:

For SOHU, they don抰 have a special astrology channel, but they also have pay services.

  1. Chinese calendar destiny.

It is a same service as SINA, it is also 0.20 Yuan for every message.

http://sms.sohu.com/book/book.php?id=26

 

  1. Daily astrology destiny

It is also same as SINA, but is 5 Yuan for every month, and every day you can receive one message.

http://sms.sohu.com/book/book.php?id=21

 

NETEASE:

It has pay astrology services also.

  1. Chinese calendar destiny.

It is same service as SINA and SOHU, but it is 6 Yuan for every month, and per day per message.

http://sms.163.com/sub/show_doc.php?tid=1604

 

  1. Astrology destiny forecasting.

It is same service as SOHU and SINA, but it is 6 Yuan for every month, and per day per message. And this service is much complete than other two portal because it needs you input even your birth Province and City.

http://sms.163.com/sub/sub_xingzuo.php

 

Yahoo China:

 

Yahoo China has a special channel for astrology and 12 animals of Chinese social. Among the, most the service are free, but also some need pay.

 

  1. Jeep Sal card forecasting daily weekly monthly job, love life and health destiny package service.

This package is 40 Yuan per month, now it is promoting 30 Yuan per month.

http://cn.fate.yahoo.com/021030/239/1b9wd.html

 

  1. Daily astrology destiny

Yahoo will send two messages per day, morning is about mood and work, and afternoon is about love and relationship with others. And it is 0.50 Yuan per message.

http://cn.sms.yahoo.com/horo_popup.html

 

  1. Today love

It is about telling you if somebody have special feeling on you, 0.50 Yuan for every message.

            http://cn.sms.yahoo.com/ifate/5.html

 

  1. Love score

It is about to tell if you and your girl friend or boy friend fit each other, and which day you two should meet, which day not. It is 0.50 Yuan per message.

http://cn.sms.yahoo.com/ifate/2.html

 

  1. Daily meal menu

It is about to tell you what you should eat every day for your health. It is 0.50 Yuan per message.

 http://cn.sms.yahoo.com/ifate/3.html

III SALES

Google (March 29-April 2)

Campaign 1 - 98 clicks /4393 impr = 2.2%;  (cost = USD 4.90)
Campaign 2 - 266 clicks/ 15434 impr = 1.7%;  (cost = USD 13.30)
Campaign 3 - 4 click  / 739 impr = 0.5%;  (cost = USD 0.20)
Campaign 4 - 8 click  / 503 impr = 1.5%;  (cost = USD 0.40)
Campaign 5 - 0 click  / 5 impr = 0%;  (cost = USD 0)

888tests.com (March 29-April 3)

Simplified:
IQ TESTS = 2
IQ TESTS finish = 2
IQ TESTs bought 6 YUAN= 1 (start march 12)
IQ TESTs with report bought 15 YUAN = 0(start march 12)
REPORTS IQ TESTs bought 12 YUAN = 0 (start march 12)
Total Sales: 1
Total Revenue: 6 YUAN 


Traditional:
IQ TESTS = 3
IQ TESTS finish = 2
IQ TESTs bought 1,99 usd = 0 (start march 3)
IQ TESTs with report bought 3,99 usd= 1 (start march 12)
REPORTS IQ TESTs bought 2,99 usd = 0 (start march 12)
Total Sales: 1
Total Revenue: 3.99 USD

IV PRODUCT

1>        This Suzanne and me had a nice Chinese product meeting on the afternoon, and we go over all the projects recently.

2>        Suzanne and me discuss the worldpay problem, and I changed the translation and send to her already.

3>        we discuss the 20 translation problems and I am on checking.

4>        I wrote 2 letters to Baidu, and to make sure the account and payment ways, and Suzanne made a letter to the bank, she will get the feedback very soon.

5>        We discussed the payment solution include postal and SMS, and I am also contact with a Chinese guy who work in a SP company.

6>        This week I also received two emails from our customers, and they are about asking the payment method, and I already explain them.

OTHER THINGS

1.      I finished monthly report. The URL is here:

http://www.geocities.com/pinanxa/training/MONTHLYREPORT-march.htm

2.      Attended weekly marketing meeting.

3.      Update all the new pages to my training site.

 

Hosted by www.Geocities.ws

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