This "about" page provides guidance on: - The website development process - Design choices (color, graphics, font, overall style and layout) - Opportunities for Improvment/Growth
Website Development Process
The website will provide a description of the design process, the high-level steps Pool Skinz will take to design, resurface and implement the artistic elements and refill the pool. Requirements for general care and maintenance will also be included along with average time from contract signature to completion. Finally, visual examples of pools before then after actual artistic resurfacing will demonstrate the concept of Pool Skins capabilities.
The desired results are:
• The customer entering their personal contact information. • Selection of a date that they want the design consultant to coordinate a time to visit and learn what the customer desires. • Accept a credit card transaction for the $100 deposit for design consultation.Site structural theme:
The website structure for Pool Skinz will be primarily a sequential layout that follows the sales cycle. Beginning with simple navigation and the introduction through the artistic capabilities and services and wrapping up with pricing and commitment to move forward. The sequential order of the pages will help minimize deign errors in cascading style sheets that will provide continuity of the Skinz theme on front style, color and graphics and layout.
Design Choices
Home page
The initial landing page will present a visual of a completed refinished customer Pool Skinz stylized pool, a graphic of the Pool Skins logo and brief advertizing teaser phrases. It will also present links to the other pages in the site.About page
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. A brief story of the business will overlay the graphic.brief note:
For this submisison the "about" page decribes the purpose and design considerations.
Artist Profiles
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. The initial view will be a gallery of small pictures of each Pool Skinz artist. Selecting the individuals photo will link to a detailed page with the artist's biography, their picture and their description of their artistic approach or style.Design Service
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. The initial view will be a gallery of small pictures of each Pool Skinz artist. Selecting the individuals photo will link to a detailed page with the artist's biography, their picture and their description of their artistic approach or style.Example Gallery
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. The initial view will be a gallery of small pictures of completed Pool Skinz refinished pools. Selecting the individuals photo will link to a page with a single view of the item selected with the artist's name and brief description of the style or title.Pricing
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. The graphic will be overlaid with a general cost of the pool resurfacing cost broken out by the general pool sizes referred to as small, medium, large and commercial with ranges qualified by a chart with gallons. A section will describe the design and "Skinz" process is an additional cost based on the design complexity and scale and will be agreed based on the selected artists small scale rendering.Next Steps
Continuing the graphic nature of the business, this page will use the picture from the Home page as a background. The graphic will be overlaid with a form where the customer enters their contact information. A second form will be available for their credit card information, required for the design service deposit. The final component will be a selector button to indicate their desire to be either contacted to schedule or contacted to learn more.Improvement Opportunites
Given more time, knowedlege and experiance, I would use a more structred page frame design. The center secection would be more suited for constraining text while graphical links to examples would be on the left. The right side panel space could be broken into small video screens to showing examples of the stages of the pool painintg and resurfacing process.
