National Black Arts Festival

Join us!

:Sponsorship Opportunities :



Sponsorship of the National Black Arts Festival enables your company to enhance its advertising program through association with a significant, prestigious arts event and a growing tradition in the African American community. The Festival provides a one-of-a-kind opportunity for sponsors to communicate an image-building message that is associated with the positive feelings and warm memories that linger long after the Festival is over. Your sponsorship is a reminder that your company cares about the African American community, its cultural traditions, and the events that bring people of all ethnic groups together.

NBAF also attracts very important target groups:

84% are African American
71% are women
61% have family incomes of $35,000 or more
81% have attended college
39 is the average age
(1994 Georgia State University marketing survey)

The Festival provides a rare opportunity for audiences of all ethnic groups to experience the complete spectrum of the work of artists from throughout the African diaspora. It further:

-allows artists to present their work to large audiences and
-reaches more than I million people who will experience the best of African art and culture.

With its diversity of events, the Festival reaches out to not only blacks, but to many demographic groups including children, young adults, and senior citizens from all racial and ethnic groups. The Festival's audience is loyal and growing, bringing families, artists and community leaders together to enjoy, to learn and to understand.

Today, with a total estimated audience of 1.5 million, and more than 50 million total impressions in electronic and print media nationwide, the Festival is bigger and better than ever. With increasing local, national, and international press coverage, the NBAF is one of the most talked-about cultural events in the country. Much of this growth has been made possible by the ongoing commitment of our corporate sponsors. Companies of all sizes return year after year to support the Festival with increased levels of giving. The NBAF attributes this to two major facts:

-The NBAF is a premier cultural event, and
-The NBAF strives to be responsive and attentive to sponsor needs, working to maximize your Festival involvement and assuring that you get the most mileage from your sponsorship dollar.

Don't miss this priceless marketing opportunity!
Join us now for the biggest and best National Black Arts Festival ever- in the year 2000!
And remember- our programming is becoming year-round, so opportunities are now endless!

 

Specific sponsorship opportunities are outlined on the next page.



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Web Site Designed & Maintained by Chris Mabry
© 1998 National Black Arts Festival
Last modified on: 7/20/98.

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