NBAF: Sponsorship Opportunities

:Sponsorship Opportunities :

LEADING SPONSOR: $300,000

PRODUCT CATEGORY EXCLUSIVITY
Category/product exclusivity in NBAF-controlled venues
On-site product sampling, couponing, and sales, where appropriate
First Right of Refusal for sponsorship of the year 2000 Festival in same product category

BANNERS
Sponsor logo on 10% of NBAF street banners (at sponsor cost)
Sponsor logo on NBAF controlled internal and external venue banners

ADVERTISING
Sponsor name and logo dominant in all multi-sponsor listings including:
Festival schedules (50,000), souvenir program books (5,000), flyers (app. 500,000), posters (2,000).
Post-festival acknowledgment ad in the Atlanta Journal Constitution
Four-color ad in NBAF Souvenir Program Book
Sponsor name and/or logo on all NBAF-controlled local and national print ads, billboards, radio, and television announcements.
Use of NBAF logo throughout the USA to theme ads and campaigns

INVITATIONS AND TICKETS
Invitations to all NBAF hospitality events including:
preview parties
opening night receptions
exhibition openings
Complimentary tickets to sponsored events (formula based on venue size), VIP seating, VIP parking (as available), back stage passes

ADDITIONAL OPPORTUNITIES
Host one or more of the following activities at sponsor cost:
press conference
opening reception
volunteer and staff reception
sponsor reception

SUSTAINING SPONSOR: $100,000

PRODUCT CATEGORY EXCLUSIVITY
Category/product exclusivity in NBAF-controlled venues
On-site product sampling, couponing, and sales, where appropriate
First Right of Refusal for sponsorship of the year 2000 Festival in same product category

BANNERS
Sponsor logo on NBAF-controlled internal and external venue banners.
Sponsor logo on signage for sponsored events.

ADVERTISING
Sponsor name and logo in all multi-sponsor listings including:
Festival schedules (50,000), souvenir program books (5,000), flyers (app. 500,000), posters (2,000).
Post-festival acknowledgment ad in the Atlanta Journal Constitution
Full page black and white ad in NBAF Souvenir Program Book.
Use of NBAF logo throughout the USA to theme ads or campaigns

INVITATIONS AND TICKETS
Invitations to all NBAF hospitality including: preview parties, opening night receptions, exhibition openings
Complimentary tickets to sponsored events (formula based on venue size) vip seating vip parking (as available) back stage passes

SUPPORTING SPONSOR: $50,000

PRODUCT CATEGORY EXCLUSIVITY
Category/product exclusivity in NBAF-controlled venues
On-site product sampling, couponing, and sales, where appropriate
First Right of Refusal for sponsorship of the year 2000 Festival in same product category

BANNERS
Sponsor name and logo on signage for sponsored events

ADVERTISING
Sponsor name in all multi-sponsor listings including:
Festival schedules (50,000), souvenir program books (5,000), flyers (app. 500,000), posters (2,000)
Post-festival acknowledgment ad in the Atlanta Journal Constitution
Half page black and white ad in NBAF Souvenir Program Book

INVITATIONS AND TICKETS
Invitations to all NBAF hospitality including: preview parties, opening night receptions, exhibition openings.
Complimentary tickets to selected sponsored events (formula based on venue size) vip seating vip parking (as available) back stage passes

CONTRIBUTING SPONSOR: $25,000

PROMOTION
On-site product sampling, couponing, and sales, where appropriate.

ADVERTISING
Sponsor name in all multi-sponsor listings including: Festival schedules (50,000) souvenir program books (5,000),
flyers (app. 500,000) and posters (2,000)
Post-festival acknowledgment ad in the Atlanta Journal Constitution
Half page black and white ad in NBAF Souvenir Program Book

INVITATIONS AND TICKETS
Invitations to all NBAF hospitality including:
preview parties
opening night receptions
exhibition openings
Complimentary tickets to selected sponsored events

Additional opportunities may be available, and specific sponsor package benefits may change as 1998 Festival dates approach. Please contact Ms. Laura Wool in the NBAF Offices for the most up-to-date opportunities and information at 404-730-7315.

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