The Object of Rotary is to encourage and foster
the ideal of service as a basis of worthy enterprise and, in
particular, to encourage and foster:
1. The development of acquaintance as an
opportunity for service;
2. High ethical standards in business and
professions, the recognition of the worthiness of all useful
occupations, and the dignifying of each Rotarian's occupation as an
opportunity to serve society;
3. The application of the ideal of service in
each Rotarian's personal, business, and community life;
4. The advancement of international
understanding, goodwill, and peace through a world fellowship of
business and professional persons united in the ideal of service.