Quotes by American Marketing Association (AMA):

"The secret to creativity is knowing how to hide your sources."
Albert Einstein

"What this power is, I cannot say. All I know is that it exists ... and it becomes available only when you are in that state of mind in which you know exactly what you want ... and are fully determined not to quit until you get it."
Alexander Graham Bell

AMA


 

    About Me

Education
I started my professional business studies in March, 1999, when I enrolled at the Koubeck Center at the University of Miami to pursue a Journalism and Telecommunications Certificate for the Latin American Market and received it the following September. Later that year, I attended City College, located in Pompano Beach, to continue my education and to attain an ASSOCIATE OF SCIENCE IN BUSINESS Degree with a concentration in Business Management. I graduated with Honors from City College in September, 2001.

In 2002, I decided to continue my studies in Business and enrolled at Florida Metropolitan University in Fort Lauderdale, Florida, attaining a BACHELOR OF SCIENCE IN MARKETING in April, 2004. Later that same year I enrolled at DeVry University in Miramar, Florida, to pursue a BACHELOR OF SCIENCE IN TECHNOLOGY MANAGEMENT. I graduated with Honors, Summa Cum Laude, ranking within the top 20 students of the Graduating Class in June, 2005.

Finally in 2006, I enrolled at Keller Graduate School of Business in Miramar to pursue an MBA degree, and completed the program in August, 2007, earning a MASTER IN BUSINESS ADMINISTRATION - Concentration in Marketing. I graduated with Distinction and as a proud member of Sigma Beta Delta Honor Society.

Professional Experience
As a marketing professional, I have had the chance to work with many great companies from a wide variety of industries.
Some of the areas of work within these industries are:

• Wholesale & Retail Sales
• Transportation & Import/Export
• Enterprise Resource Planning
• Graphic Design
• Web site Development
• Heavy Duty Equipment and Machinery Sales
• Chemical Manufacturing Process & B-2-B Sales
• Commercial Landscaping
• Company Image Consulting
• Systems & Process re-engineering

I have worked for more than five years as a marketing professional, developing marketing strategies and providing critical solutions to numerous local and international businesses. In this role, I have been hired to seize marketing opportunities, develop marketing plans and their strategic execution, develop web sites, set up business infrastructures, and promote financial growth.

Fernando M. Larez, MBA - 2008 © All rights reserved
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