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Microsoft industry
analysis: bibliography

Prepared under the direction of:
Dr. Mary Tucker in Management 691.

Authors: Jonathan Leal, Sonya Faust, Kiesha Gasparac, Kumi Takimoto

Date submitted: August 1, 2000

Bibliography

Anonymous. (2000, June 10) . Business: Denouement. The Economist, 355, 67.

Anonymous. (1999, November 13) . Special article: Microsoft and the future: Tomorrow's Internet. The Economist, 353, 23-26.

Bickers, C. (2000, June 22) . Move over, Microsoft. Far Eastern Economic Review, 163, 45.

Cheeseman, H. R. (1992) . Business Law: The legal, ethical and international environment. New Jersey: Prentice Hall.

Chernoff, J., & Fulman, R. (2000, June 12) . Applications unit would be winner in Microsoft split. Pensions & Investments, 28, 75.

CNNfn. (2000, June 28) . Oracle hired Microsoft snoop. New York: Young, S. Retrieved July 21, 2000 from the World Wide Web: http://cnnfn.com/2000/06/28/ news/oracle/

Directory of American firms operating in foreign countries (15th ed. ) . (1999) . New York, NY: Uniworld Business Publications, Inc.

Elkin, T. (2000) . Microsoft tries soft sell, plays hardball with DOJ. Advertising Age, 71, 26.

Elliot, S. (2000, June 8) . Some experts of spin offer advice to Microsoft on how to reach consumers' heart and minds. The New York Times, p. 8.

Fitch, M. (2000, May 1) . What happens if Ma Bill is split? Money, 27, 31.

Fortune 500. (2000) . America Online company snapshot. Retrieved July 20, 2000 from the World Wide Web: http://cgi.fortune.com/cgi-…une/fortune500/csnap.cgi

Fortune 500. (2000) . Microsoft company snapshot. Retrieved July 18, 2000 from the World Wide Web: http://cgi.fortune.com/cgi-bin/fortune/fortune500/csnap.cgi

Fortune 500. (2000) . Oracle company snapshot. Retrieved July 20, 2000 from the World Wide Web: http://cgi.fortune.com/cgi-…une/fortune500/csnap.cgi

Fortune 500. (2000) . Sun Microsystems company snapshot. Retrieved July 20, 2000 from the World Wide Web: http://cgi.fortune.com/cgibin/fortune/fortune500/ csnap.cgi

Garfield, B. (2000) . Ad casts Gates as cuddly nerd, but will the court really care? Advertising Age, 71, 87.

Hedden, H. B., & Covell, J. L. (2000) . Sun Microsystems, Inc. In Pederson, J.P. (Ed. ) , International directory of company histories (pp. 450-454) . Detroit: St. James Press.

Hoover's Online. (2000) . America online capsule. Retrieved July 20, 2000 from the World Wide Web: http://www.hoovers.com/co/capsule/ 310,2163,14833,00.html

Hoover's Online. (2000) . Microsoft corporation capsule. Retrieved July 18, 2000 from the World Wide Web: http://www.hoovers.com/co/capsule/0/ 0,2163,14120,00.html

Hoover's Online. (2000) . Oracle corporation capsule. Retrieved July 20, 2000 from the World Wide Web: http://www.hoovers.com/co/capsule/7/0,2163,14337,00.html

Hoover's Online. (2000) . Sun Microsystems, Inc. capsule. Retrieved July 20, 2000 from the World Wide Web: http://www.hoovers.com/co/capsule/ 710,2163,14833,00.html

Kepos, P. (1999) . Microsoft corporation. In Grant, T.N. (Ed. ) , International directory of company histories (pp. 319-323) . Detroit: St. James Press.

Kohut, A. (2000) . Internet users are on the rise; but public affairs interest isn't. Columbian Journalism Review, 38 (5) , 68-69.

Kotler, P., & Armstrong, G. (1999) . Principles of marketing. (8th ed. ) . New Jersey: Simon & Schuster.

Kunii, I.M. (1999, November 29) . Finally, Japanese netizens may be able to afford the net. Business Week, 3657, 206D.

Marshall, A. (2000, June 10) . Gates launches PR blitz in battle to stop Microsoft break-up. The Independent, p. 18.

Mathew, J. (2000, May 1) . PC sales rise with consumer demand, resurgent Asia. Electronic News, 46, 20.

Meyer, M., & Stone, B. (1998, March 16) . A post-PC future? Newsweek, 131, 42-43.

Microsoft Online. (2000) . Microsoft announces record fiscal year revenue and income. Retrieved July 18, 2000 from the World Wide Web: http://www.microsoft.com/ msft/earnings/earnq400.htm

Microsoft Online. (2000) . Microsoft corporation form 10-K. Retrieved July 18, 2000 from the World Wide Web: http://www.microsoft.com/msft/sec/10K/1999.htm

Olenick, D. (2000, April 17) . Interest in Web to boost PC ownership by 60% this year. Twice, 15, 27.

Rouland, R. W., & Bodine, P. S. (1999) . Oracle corporation. In Whiteley, L.E. (Ed. ) , International directory of company histories (pp. 367-371) . Detroit: St. James Press.

Rourke, E., & Brown, S. W. (1999) . America Online, Inc. In Pederson, J.P. (Ed. ) , International directory of company histories (pp. 16-20) . Detroit: St. James Press.

Schoch, C. (2000) . Microsoft company profile [CD-ROM] . Abstract from: Compact disclosure File: Company Profiles Item: M529390000

Smith Barney. (2000) . Information superhighway: Investing in Internet and wireless stocks. Retrieved July 18, 2000 from the World Wide Web: http://www. smithbarney.com

S&P 500 directory (1999/2000) . New York: Standard & Poor.

Veverka, M. (2000, June 19) . Plugged in: Which half will get the brains in the Microsoft split? Barron's, 80, 52.

Wildstrom, S. H. (2000, April 17) . At last, the PC gets simpler. Business Week, 3677, 29.

Wood, C. (Ed. ) . (2000) . "Computers: Software." Standard & Poor's industry surveys (pp. 1-37) . New York: Standard & Poor.

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