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Questions on this page
1. Who do I write to?
2. What about e-mail?
3. Letter writing do's and don'ts?
4. Is there anything else I can send?
1. Who do I write to?
Jeffrey Zucker
President, NBC Entertainment
3000 W. Alameda Ave
Burbank, CA 91523
Scott Sassa
President, West Coast Operations
National Broadcasting Company
3000 West Alameda Avenue
Burbank, CA 91523-0002
Curt King
Executive Director, Primetime Series
National Broadcasting Company
3000 West Alameda Avenue
Burbank, CA 91523-0002
The chain of command is: Sassa -> Zucker -> King.
Faxes can be sent to (818) 840-2907.
2. What about e-mail?
You can voice your opinions at NBC Connection.
3. Letter writing do's and don'ts?
DO'S
Write the show BEFORE it is cancelled.
Write to NBC, local NBC network affiliates, sponsors, local and national entertainment media, etc.
Send handwritten letters, preferably in blue ink. Handwritten letters carry more weight than typed and lots more than just e-mail.
Handwrite the address on the envelope.
Write well-written letters!
Keep your letters friendly and polite (hate mail is simply thrown away.)
Voice your concern in a positive way!
Write your letter as an individual- your letter will carry more weight if it appears to be sent from an individual.
Keep your letters short and to the point- one page maximum!
Include the demographic information networks value, such as your age, job, number of children, etc. Ex.: "I am a 41 year old astrophysicist who enjoys watching "Ed" with my three teen-aged children..." or "I am a 15 year old student who enjoys watching "Ed" with my parents and younger sister..." If your friends and family watch the show, tell NBC that too!
End with a positive statement.
If you send letters or e-mail to NBC network affiliates or the media, be sure to bcc or cc (carbon copy) the same letter to NBC (and be sure they know that they have been cc'd.)
Write to your local paper's TV critic, especially if they have written in praise of "Ed", and tell them that you liked their article on the show, but that you are concerned about the future of the show. Explain to them why you think the show should go on. (hint: letters to the media should be REALLY intelligent and well-written in case they decide to print or quote your letter.)
Tell NBC what you like about "Ed":
- the characters
- the storyline
- the writing- is it funny, intelligent, thoughtful...
- the episodes-- do you have a favorite one? If so, tell NBC which one and why you like it.
Tell NBC about your concerns but end on a positive note! Assure them that "Ed" in your opinion has the potential to be a successful, long-running show with a dedicated viewer-base.
Tell them that you are looking forward to a lengthy relationship with the show as its characters navigate their way through their lives.
Thank them for taking the time to read your letter!
DON'TS
Don't write "Ed" on the envelope. It will be filed away without being read!
Don't type your letter or address on the envelope. We don't want to look like a computer-generated mass mailing, we want to look like regular concerned folks!
Don't be abusive, hostile, threatening, rude, obscene, etc. Hate mail will be thrown away without being read or counted!
2. Is there anything else I can send?
Well thanks to Kyle over at Virtual Stuckeyville there is! Just go here and print the "Ed Dollar" out. Send it in the NBC, it would be even greater if you sent it in a different envelope, but if all you have is one stamp, just stick it in the same envelope as your letter.
By the way, when you get to the print screen to tell it to print, go up to properties really quick and have in print in landscape mode. Just remember...the next time you wanna print something you'll have to go back and put it in portrait mode again...But it only takes seconds!
