KAYBIGA
INDUSTRIES was created by 6 private individuals
in 1968. During then, the company was operated with only
8 employees. 25 years later, the company has grown bigger
in size and in volume. The company now has more than 100
employees and the area is almost 6,880 square meters. It
is divided in 4 depots, 2 of which are warehouses for raw
materials and finishing products. One is for drying and
packaging area while the other served as the manufacturing
area. The company is accredited by the Department of Trade
and Industry (DTI) and under licensed by Caloocan City.
Main
Objectives of the Company:
| 1. |
To
encourage Filipino to “BUY PINOY” Made Products.
Since all the raw materials are made in the Philippines
and is assembled and packaged here as well. |
| 2.
To provide employment, every year the company creates
more jobs for the Filipinos. |
| 3. |
To
be able to understand and meet customer’s need.
The company studies what the customers want, and present
them with what they need. |
| 4.
To produce a wide variety of quality products to customers
at a very reasonable price. |
| 5. |
To
offer the best service/product to clients. The company
accepts MADE TO ORDER PRODUCTS for client’s PROMOTIONAL
ITEMS, SOUVENIRS and GIVE AWAYS. |
Target
Market:
The
company’s target market includes the consumers, students,
professionals and government officials as well. The company
supplies the entire NATIONWIDE (Luzon, Visayas and Mindanao).
And its regular clients are consist of NATIONAL BOOKSTORE,
GOODWILL BOOKSTORE, MERRIAM BOOKSTORE, OFFICE WAREHOUSE, ROBINSON
DEPARTMENTS, ALL GAISANO BRANCHES and School & Office
WHOLESALERS and RETAILERS. |
