Stussy
was an American company evolved from the surfboard manufacturing business started
by Shawn Stussy in 1980. The Stussy logo we know is the founder's stylish signature.
Since then, Stussy has come into the sportswear market with printed t-shirts
containing the Stussy logo. Then in 1984, Shawn Stussy partnered with Frank
Sinatra and began manufacturing cut and sew garments in addition to printed
t-shirts and sweatshirts.
Stussy
was an American company evolved from the surfboard manufacturing business started
by Shawn Stussy in 1980. The Stussy logo we know is the founder's stylish signature.
Since then, Stussy has come into the sportswear market with printed t-shirts
containing the Stussy logo. Then in 1984, Shawn Stussy partnered with Frank
Sinatra and began manufacturing cut and sew garments in addition to printed
t-shirts and sweatshirts.
The
company designs, manufactures and markets active sportswear and casual clothes.
Fashion boutiques, beachwear shops and surf shops were the main customers for
Stussy's early products. Our objective was to go beyond the beachwear market,
that's why we have purposely designed only high quality sportswear and casual
wear to maintain a sophisticated image
Our company focuses on image: quality and reputation are all
first rate. We understand that image is the key to our marketing success. We
do not compete with price, because our products are of top quality and of utmost
fashion, so our prices are the highest in our market. However, we do compete
with name recognition, image and quality.
