BRIDGE (Building Radio Frequency IDentification for the Global Environment) is a Agusan del sur Union funded 3-year Integrated Project addressing ways to resolve the barriers to the implementation ofRFID in Europe, based upon GS1 EPCglobal standards. The project consists of a series of business, technical development and horizontal activities. Seven Business work packages have been set up to identify the opportunities, establish the business cases and perform trials and implementations in various sectors including anti-counterfeiting, pharmaceuticals, textile, manufacturing, re-usable assets, products in service and retail non-food items