Edward Chao
529 Paseo Refugio
Milpitas, CA 95035
Cell phone # (408) 480-8001
Home phone # (408) 945-1013
Email: [email protected]

SUMMARY

• Self-starter and hard worker. Will work long hours if needed to complete project.
• Able to handle multiple projects and always delivers projects on time.
• Capable of creating good quality banners, logos, icons, buttons and other web images.
• Graphic optimization to enhance load time.
• Thorough knowledge of web design constraints, including download time, and web-safe palette.
• Familiar with e-commerce and dynamic web technologies.
• Familiarity with cross-platform issues.
• Thorough knowledge of template design and web page prototyping and layout.
• Thorough knowledge of HTML, XHTML, Active Server Pages (ASP)/Visual Studio, CSS, VSS, Macromedia Flash, Dreamweaver, FrontPage, and experience with JavaScript, VBScript and DHTML.
• Expertise in Photoshop, Illustrator and GIF Animator for web designs.
  
  

WORK EXPERIENCE


Web Production Manager
Extreme Networks, Santa Clara, CA
November 2002 - Present

• Manage corporate global language sites, three secure web sites and marketing intranet. This includes: maintaining all requests, gathering content and graphics, trafficking marketing content for approval, sending projects to freelancers or producing them in-house and updating district managers.
• Co-leader for an enterprise-wide web services project. Helped define the business Requirements, 18 Months Road Map, Value Proposition, High Level Architecture and Executive Presentation.
• Manage and drive the corporate web redesign project to completion within 4 months.
• Managed corporate web standards. This includes: define and implement coding standards, development guidelines and documentation requirements for the team.
• Manage third-party applications. This includes: working closely with CRM and other ASPs to define a long-term strategy and plan around integrating the platforms.
• Prepare monthly statistic report for external web, e-mail campaign, promotions, etc.
• Evaluate and recommend new technology and tools to improve productivity, performance etc.

Web Producer
Extreme Networks, Santa Clara, CA
December 2000 - November 2002

• Interpret content and design layout requests to update or correct content/formatting on both corporate and marketing intranet.
• Work cross-functionally with designers, content writers, project managers, and other contributors to ensure web content changes are release on-time with a high level of customer satisfaction.
• Update, modify and correct graphical design elements, including navigation and names images; Correct or recreate graphical files that are incomplete, outdated or missing; create headers; handle any other graphical requests.
• Write and utilize HTML, ASP and CSS to add/modify features to better fit into the sites' structure as necessary.
• QA websites and other products as they are released. Ensure company's web sites meet established standards, including graphics, content, and performance.
• Develop email creative with marketing or sales and producing or freelancing out the HTML and text email, routing for approval, and preparing the final files for transmission.

Lead Web Designer
Cloudpop / FirstRegistry, San Carlos, CA
August 1999 - December 2000

• Responsible for the front-end design of the site using graphic tools and hand coding HTML and JavaScript within ASP and HTML pages.
• Create graphic materials like animated banners, logos, icons, button, graphic images and flash intro and optimized graphic size to enhance load time.
• Design dynamic templates for eCommerce applications utilizing server side includes and browser compatibility standards which are in use on over 50 websites.
• Create dynamic web pages using ASP and CSS technology.
• Collaborate with marketing, product development and external consultants to develop prototypes, gain approval, and lead the design and development of web sites.
• Work with the operations team to coordinate migrations, work with QA team to insure quality of release, and participated in the release to production.
• Managed the work of junior web designers.
• Ensure that the overall user experience is coherent and consistent.

Web Designer
ARSYS Innotech Inc., Fremont, CA
July 1998 - December 1999

• Design, create, and maintain internal and external web sites.
• Create graphic materials like animated banners, logos, icons, button and graphic images.
• Responsible for on-line marketing by using web submission tools, banner exchange program, classified ads, and online tracking system.
• Collaborate with internal content providers and external consultants to bring their content to life on the web, creating pages that maintain clear navigation and site organization.
• Work with IS department to identify, design, and implement technical solutions for new product and site development.

Web Developer
DYNAEON Corporation, Fremont, CA
July 1997 - June 1998

• Design, maintaining and modifying company website.
• Create graphic materials for company's website.
• Manage on-line marketing campaign using submission tools, banner exchange program.
• Work with the entire team on requirements for programs, partners, products, PR, making the necessary additions and revisions, proactively suggesting how objectives can be met, with creative and suitable proposals.
• Responsible for online marketing (submission to search engines, banner advertisements and generate daily traffic report.)

EDUCATION

• Received a Certificate of Participation on Internet Law 2005 from The Berkman Center for Internet & Society at Harvard Law School.
• California State University of Hayward, Hayward, CA Bachelor of Science degree in Business Administration with a Marketing concentration, June 1998.

REFERENCE

• “Ed was a pleasure to have as a member of the team. He is hard working, diligent, reliable and highly creative. He was directly responsible for the creation of much of Extreme Networks web presence with many of the online innovations coming from his own imagination putting Extreme very clearly ahead of the competition. His understanding of what worked on line was invaluable and his ability to work with other members of the online community kept Extreme ahead in a rapidly evolving area.”

  - Duncan Potter, VP Marketing, Extreme Networks
  July 2, 2007

• “Ed is an extremely talented web producer and designer. His in-depth knowledge and expertise at website production and management made my life very easy while running Marcom for Extreme Networks. Ed is one of those guys you want on your team not only because of his skill but because he is a joy to work with and has an amazing work ethic. He gets things done.”

  - Kevin Lee, Director, Marketing Communications, Extreme Networks
  June 25, 2007

• “Ed is an amazing, talented web production manager with skills ranging from front-end design and creative work to backend integration with business applications and systems. He has a work ethic and integrity that constantly amazes me. I know without a doubt that if Ed is assigned a project, it will always get done on time, within or below budget, and the quality of the resulting product will by far exceed expectations. I would hire him anywhere.”

  - Christine Lora (Lin), Sr. Manager, Channel - Field -
  Marcom Marketing Programs, Extreme Networks
  June 22, 2007

• “I worked with Ed on several occassions to help staff his organization. I have always found Ed to be very knowledgeable, extremely dependable and a genuine quality manager. He understands the difficulty in maintaining a good rounded group in his staff as well as making sure his staff has the necessary tools and information needed to carry out the daily tasks. I would certainly welcome the opportunity to support Ed in the future, should the opportunity arise.” July 2, 2007

  - Kevin Cook, Sr Corp Recruiter, Extreme Networks
  July 2, 2007

LANGUAGE SKILLS

• Fluent in English, Cantonese and Mandarin.