Brief Outline of Dissertation Proposal

– Master of Science degree

April 2000

The Possible Dissertation Title:

A Framework for Customer Centred I.S. Strategy Implementation

Introduction to the dissertation subject

Strategies for IS that lead to positive impact in the business areas. The “Impact Gap” this is the current status quo could be modelled in the following equation:

Impact Gap = (executive buy in + white board models) - Customer acceptance

Traditional planning has most often excluded the executors or the parties that we try to support. The army case of governance has no place in this new time of referendums and democracy, and too often wars are fought with no benefit to the taxpayer.

Acceptance of the fact that there is an “impact gap” is widespread.. The tragedy is that the response is : a shrugged shoulder of “ SO WHAT?” This subject strives to remove the “Cul de Sac” sign and urge people forward.

2. The Research Problem/ Hypothesis/ Question

What can be done to ensure that I.S. satisfy user/business requirements?

How can superior modelling and representation techniques resolve problems of conceptualisation?

Ideas:

For more than two decades now, there has been extensive

Evangelising, Empirical Studies and Academic Recommendations

Promoting the merits of concepts such as the

Information Systems Strategy Plan and Human Computer Interaction psychology

To attain objectives such as:

End User Empowerment, Process Owner Buy-in, User Involvement, User Acceptance, User Participation and Executive Commitment.

However, these concepts require an immense appreciation and understanding of turbulence coming both from within and outside of the environment.