Corporate programmes  back

Food tours and cooking workshops are fast becoming a corporate phenomenon.  They are being rationalized as part of an important marketing and sales strategy, as a training programme (especially in the food industry) or as a cultural and educational excursion. Many employers see it and use it as a reward or as an incentive scheme or as part of team building and group dynamics. Swee-Eng organizes these programmes to suit corporate needs and objectives.  Here are just some of the corporate programmes Swee-Eng has put together with great success.

Swee-Eng organized the finest Peking Duck dinners with various Chinese restaurants in Chinatown for one of Australia's largest wine companies to facilitate the matching of their best pinot noirs for strategic marketing and successful sales.

If you are marketing travel packages to Italy, why not have a gnocchi or pasta pansotti or a dolci workshop with the best chefs in Sydney to acquaint your travel writers and agents with Italian culture and food.  Participants get the feel of Italian food and culture at these workshops and the experience will certainly provide the perfect marketing tools when putting a travel package or article together. 

Team building and the dynamics of group activities?  Why not have food workshops for your employees. They are great fun and not only do they achieve their objectives but participants also become accomplished cooks.  These workshops are hands-on and participants enjoy the fruits of their labour.

Provide an incentive or a reward for your employees by offering them a fascinating and interesting day tour: to Cabramatta for example, where they can enjoy an authentic meal of Vietnamese food and explore Vietnamese culture.  Let them have a taste of Vietnam before they embark on a journey overseas to Ho Chi Minh city or Hanoi.

If you are a food company, give your young apprentices the opportunity to learn  all about Asian fresh herbs and how to use them. Widen their knowledge of Asian cooking by getting them acquainted to Asian vegetables, exotic fruits and kitchen utensils.

And a social event for your social club?  Do a tour of Marrickville where you will sample Greek delights and come to know where to buy the best foods at the very best prices. These food tours come with a delicious lunch as well.

If you are interested in the above programmes refer to Cooking workshops or Food tours.  You can either email Swee-Eng at [email protected] or call her on 0401 081208.