Jeff Blackmon, a disgruntled employee at Gateway 2000,
wanted to get even with at the computer maker after quitting his job there.
He put up a home page titled "Gateway 2000 Sucks" which included
a "Top Ten Reasons Not To Buy A Gateway 2000 Computer".
Gateway 2000 was offended by the negative portrayal in
cyberspace and has obtained a temporary restraining order, citing trademark
infringement for the use of the Gateway logo found at Jeff's web site.
Jeff, the 25 year old complied and had taken his page down because he feared
that he could lose his house in an enduring court fight.
The two sides have finally come to an agreement: Jeff
is not to publish any derogatory material about the PC maker, and Gateway
2000 promises not to pursue the tens of thousands dollars of damages and
will also look into Jeff's complaints about the company. The court also
rules that Jeff still retains the right to refer to the Gateway 2000 name
in any future articles on the world wide web.
Hey, but don't blame the small guy for using web pages
to vent his or her frustration, big corporations are doing the same thing,
may be in a little more polite manner.
Starbucks Corp. recently setup a web page to address some
of the issues surrounding the first-ever unionization of its workers. The
coffee retailer defended itself from accusations made by the Canadian Auto
Workers union (CAWU) and detailed the pay and health benefits information
granted to its employees.
Workers in four of the Vancouver Starbucks outlets have
joined the CAWU. Starbucks, a Seattle based company that has 976 stores
around the world (92 of them in Vancouver), said that the drive to unionize
workers was the sole aim of CAWU in an effort to gain more new members.
Starbucks have gone online to spread its message because labor laws in
B.C. prohibit them from discussing the matter in public.
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