Portfolio
Henri Cartier-Bresson
Typography Portrait
Designer Bio
Neil Huffman was born in 1975 and grew up in the Chicagoland area with a natural talent in fine art. He has developed his drawing, painting and graphic skills with practice and mentors. In the 1990s, Neil displayed many of his surrealistic abstract acrylic on canvas throughout many galleries in the Chicagoland area. In 1996, he found an interest in drawing editorial cartoons in the college newspaper that awarded him 1st and 2nd place in the Illinois Community College Journalism Association. The artistic raw material that came out of these experiences became very crucial to him, that’s why for a profession, he turned to graphic design. His creations transitioned from the paintbrush and graphite to the keyboard and mouse, creating many designs for many high-end clients. For many years he has been freely expressing his artistic abilities in the contemporary world.
Testimonials
Neil,
Thank you to you and your class. We appreciate the interest and support in our brand. You've put some solid work together as it has been done in a very professional manner. I am delighted that you received high marks for your work, and appreciat the way in which you approached the project. As you know, the logo is a visual express of the brand's DNA, and I certainly agree that ours is in need of some refreshing. That said, the impact of a redesign should never be taken lightly by a marketer, for it has both an immediate financial impact (imagine rebranding 6,000 stores) an potentially deeper, longer-term implications if the logo does not resonate with consumers in a way consistent with the brand's positioning. Unfortunately, in too many cases, companies have treated their logos as artwork rather than strategic extensions of the brand, and the result can be devastating. The best brands in the world safeguard their logos as their most important assets (e.g. Coco-Cola, McDonald's, Mercedes-Benz). Again, thank you for sharing your work with me, and I wish you the very best in the pursuit of your advertising and design degree.
Regards,
- Lee D. Applbaum, EVP, Cheif Marketing Officer, RadioShack Corporation
"Neil is one of the most hardworking and talented preflight designer I have had the pleasure of working with. His attention to detail and perfectionism are evident in the work he produces, and I was constantly in awe of the vehicle wraps he single-handedly designed and created. Further, his thorough understanding of preflight in large-format ensured that all materials appealed to the target audience, ensuring the effectiveness of all prints he worked on. I would recommend Neil to anyone - he would be an asset to any company."
- Kirk Lyman
