EVALUATION OF FUND RAISING EVENT
BOARD OF DIRECTORS
- Has the Board of Directors been over all fund raising priorities for the association?
- Did the Board of Directors establish an adequate budget for fundraising?
- Did the entire Board identify appropriate prospects to support the event?
- Was there a team approach (Board and staff) to approach major donors?
- Did the Board play a role in thanking donors?
- Did each Board member make a gift commensurate with their resources?
- Was the event well supported by Board members (80-90% in attendance)?
- Was a final financial report provided to the Board?
COMMITTEE
- Were there clearly written job descriptions for the committee?
- Were there enough volunteers on the committee?
- Were there target dates?
- Every person on the committee followed through with job assignments?
- Was there a staff person assigned to provide staff support to the committee?
- Did the staff person follow through with tasks in a timely manner?
- Was there a process in place to monitor progress of committee?
- Were committee reports made to the Board of Directors?
COST OF THE EVENT
- Were costs for the event projected into the fund raising goal?
- How did the cost of the ticket compare to similar events in the community?
- What percentage of the cost of the event was covered by the ticket price?
- Were sponsorships solicited to cover the cost of the event? 100% 75% 50% 25%
- Were levels of support available?
- If this is an on-going event, have sponsorships continued to increase over time?
- If not why have they not increased?
- Did the event generate the anticipated income?
- If not why?
PUBLICITY / MATERIALS FOR THE EVENT
- Was there good media coverage before the event?
- Was there good media coverage after the event?
- Was a press kit prepared?
- Was it clear in the materials where the funds will be used?
- Was the YWCA mission clearly stated in the materials?
- Was there consistency in all the materials?
- Were sponsors clearly identified in the materials?
- Were there in-kind services provided? What was provided?
- Were invitations sent out by the deadline?
EVENT LOCATION
- Was the event held in a centrally located venue?
- Were the food and beverage services adequate?
- Was parking available?
- Was the audio equipment adequate?
- Were the facilities adequate for the event?
- Was there room for all the activities? check-in? displays? registration?
- Was the site large enough for the event?
THE EVENT
- Did the event begin on time?
- Did the event end on time?
- Were special guests publicly recognized from the podium?
- Did attendance meet expectations?
- Were sponsors and donors recognized?
- If there was a speaker, was the speaker well received?
- Did the speaker understand the YWCA mission and services?
- Did participants have the opportunity to evaluate the event?
- Did the event meet expectations?
PLEASE COMPARE THE EVENT WITH TWO PREVIOUS YEARS
CURRENT YEAR LAST YEAR 2 YEARS PRIOR
Total Sponsorships:
Total Ticket Sales:
Total Invitations Mailed:
Total Attendance:
Total income
Net Proceeds:
Staff Time:
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