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together on tour
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>> smart crossblade
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Every curve is pure joy. |
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smart city-coupé and
smart cabrio are now even better From now on, smart is presenting the smart city-coupé and smart cabrio models in the "2nd generation". More performance, more equipment, more safety and more driving enjoyment.Visually, nothing needed to be changed; the pioneering innovations are under the bonnet and were only known up to now from higher vehicle classes (such as the serial ESP for example). |
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bron: smart.com |
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smart - making South
African roads more beautiful. The time has come: smart conquers the African continent. Since summer 2002, the teaser campaign for the market introduction of the smart in South Africa is in full swing. A total of 700 smarts have been driving on South African roads. smart wins hearts in no time at all: as a hire car from Budget Rent-a-Car, as a "service courtesy car" of some Mercedes-Benz dealers or as a fleet car for selected companies. |
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bron: smart.com |
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Half
the weight doubles performance. |
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Special Christmas model in 1:87
scale crossblade Monstertruck "police control" Limited to 2000 numbered pieces Immediately available at your smart retailer Article number: 0015074V001C02Q00 |
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bron: smart.com |
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With the smart roadster
experience, smart gmbh is taking the smart roadster and smart roadster-coupé
to 15 major European cities. Before both roadster models make their debut in
the smart Centers from April 2003 onwards, smart will be inviting drivers to
a virtual test drive. The mobile roadster world consists of three design levels. The smart roadster is presented inside a glass-enclosed “space” in a central position in the relevant city. Furthermore, interested parties can test the distinctive driving experience of the smart roadster during a virtual test drive. For a first-hand acquaintance, the roadster appears in the adjacent experience and communication world, the "roadster-suite", which contains two original vehicles. |
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bron: smart.com
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Hot
off the press - the 2003 smart calender! This calender offering exclusive insights into the smart world is an ideal gift for your friends, your relatives or yourself. Twelve previously unpublished motifs will keep you up to date throughout the new year. Order your copy now while stocks last! |
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bron: smart.com |
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| The MONDIAL DE L'AUTOMOBILE takes place in Paris from 28 September to 13 October 2002. A special attraction: smart introduces the smart roadster and the smart roadster-coupé to the world for the first time. |
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smart roadster |
Driving
pleasure has nothing to do with horsepower.
Don’t waste time, don’t be late for heaven’s sake, never come in
last... can’t a person simply arrive when he wants to? And how much horsepower
does one need to do that?

More
than 51.000 euro for smart crossblade no. 0001
June 19th 2002
The internet auction of the smart™
crossblade with the number 0001 finished on Monday bringing proceeds of
51.049,99 euro. The sum raised for the car, which also carries Robbie Williams'
original signature, will be donated to the international entertainer's charity
"Give It Sum!”.
The aim of Robbie Williams' charity is to give disadvantaged people a chance to
improve their immediate environment and community. In the first place the
charity supports local groups where the people involved also understand the
problems of others. The work of "Give it Sum!” concentrates on North
Staffordshire, the area Robbie Williams comes from. In future there are plans to
support other regions, both in Great Britain and elsewhere in the world.
The smart™ crossblade has been available from this month and is offered for sale
throughout Europe at the same net price of 21.000 euro. A maximum of 2.000 of
the open two-seater, which is recent proof of the innovative power of the smart™
brand and its cars, will be produced in the next few years. The cars are
consecutively numbered in order to underline their exclusiveness.
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smart at the MoMA |
june 2002
The most beautiful car park in the world: the smart city coupé in the MoMA.
Up to now, only five outstanding representatives of automobile art have been accepted in the halls of the New York Museum of Modern Art (MoMA). Now the collection has been extended with an exhibit: the smart city coupé in stream green.
On display in the opening exhibition "AUTObodies: speed, sport, transport" in the gallery of the MoMA QNS, from 29.06. to 16.09.2002.

bron: smart.com
smart crossblade 0001-auction with eBay
MCC smart and Robbie Williams are auctioning the smart crossblade no. 0001 which is a 2000 limited version. Proceeds will go to the Robbie Williams charity "Give It Sum!".
The auction is carried out together with eBay from the 07.06. until 17.06.2002.
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bron: smart.com
Give
it sum!
Robbie Williams is the first
official owner of one of the 2,000 smart™ crossblade. At the offi-cial
handover on 18 April 2002 in Hamburg, the international entertainer will get
the car with the number 0008, as specially requested by him. “Wow, I just love
this car. It’s innovative and unconventional, the two main qualities I look
for in new projects”, says Robbie Williams on his new smart™ crossblade.
The association between the Micro Compact Car smart™ GmbH and the British
entertainer started in December 2001 – with the premiere of the film No-body
Someday. “Robbie Williams seems to embody our target group’s joyous attitude
to life and the image of our brand. We are very happy to have him as our first
smart™ crossblade customer,” says Andreas Renschler, President of MCC smart™.
MCC smart™ is auctioning off the smart™ crossblade 0001 - information on
www.smart™.com and www.robbie-williams.com. Proceeds will go to the Robbie
Williams charity “Give It Sum!”. Everyone except the highest bidder will have
to wait until June 2002, when there will be a maximum of 2,000 smart™
crossblade available from smart™ dealers, worldwide.
“Give It Sum!” is Robbie Williams’ charity for tackling poverty and promoting
social justice. As Robbie says, "I'm starting in Stoke-on-Trent, my home town.
It's not an area you'd immediately think of, but it's become pretty depressed
lately with high unemployment and worsening poverty. I'd like to give people
both young and old (and those in between) a chance to do something for
themsel-ves."
“Give It Sum!” aims to give
disadvantaged people a chance to improve local conditions and strengthen
community life. Priority is given to groups that are run by local people
rather than professional organisations. The Charity has tar-geted work in
North Staffordshire as this is Rob-bie’s home town area, but, in the future,
it is likely that other areas will benefit - both in the UK and elsewhere in
the world.
bron: smart.com
the 7th smart Center of the Netherlands has now been opened in Geleen (limburg).

Vehicle has no roof, doors or conventional windscreen. no limits for your freedom. Get in if you want to get out.
Besides, the smart crossblade has already chosen his first customer!
bron: smart.com
smart again sponsor of the Rotterdam marathon
april 2 2002
Under the motto 'Sfaste true the city' smart has sponsired the rotterdam marathon for the second time.
The 22th Fortis Marathon of Rotterdam is gona be held on sunday the 21th of april. Just like last year the smart are driving in front of the runners field as klock cars, the marathon is counting this year 10.000 runners. through a big clock on the roof, the smart are displaying the current time. also along the parcours there are standing differt smarts; on every five kilometerpoint and on the end of every half marathon.
Joint venture smart and Brabus
march 8 2002
Micro Compact Car
smart GmbH (Renningen) and Brabus GmbH (Bottrop) have announced a joint
venture called smart-Brabus GmbH. Each parent company will hold a 50
percent share in the company to be established.
The purpose of the company is to develop and produce custom components for
cars, based on the smart City-Coupé and smart Cabrio, and also future
model lines of the smart brand. smart-BRABUS GmbH will upgrade the
equipment packages of the respective model lines - to start with for the
City-Coupé and the Cabrio.
The "1st edition", which will be offered for sale through the smart sales
partners, is a first example of the achievement potential of this joint
venture.
On 7 march the Geneva auto show is beginning. A visit to the international car show is worth it (specially the smart stand!)

Smart-Brabus GmbH Extends the smart Product Range
march 3 2002
Micro Compact Car smart GmbH (Renningen, Germany) and Brabus GmbH (Bottrop, Germany) have signed a memorandum of understanding declaring their intention to found a joint company called smart-Brabus GmbH. Each parent company will hold a 50 percent share in the company to be established.
The purpose of the company is to develop and produce custom components for cars, based on the smart City-Coupé and smart Cabrio, and also future model lines of the smart brand. smart-Brabus GmbH will upgrade the equipment packages of the respective model lines - to start with for the City-Coupé and the Cabrio. This means that in addition to the smart & pure, smart & pulse and smart & passion, a top line, limited special models and exclusive equipment and accessory packages will be offered.
The cars will combine the character of the smart & pulse as a sporty variant and the smart & passion as a comfort variant and further upgrade them. This gives customers an opportunity to drive a smart model with both additional engine power and also with exclusive equipment.
bron: daimlerchrysler.com
Look at the smart city-coupe and you will see how the different glance- or better said his new headlights - is now more attractive! That's not all. because the city-coupe has got other details that have been modified. But mostly it are the small things that does it.
See for yourself!
bron: smart.com
february 8 2002
He hasn't got doors to put on advertisement - but it's still a smart. This is the crossblade, which can be seen on the Geneva auto show.

january 14 2002
During the salon of Brussels smart is going to present the model program for the year 2002 for the first time. The most effective changes are the facelift of the city-coupe and the bigger gasoline tank.

january 9 2002
Micro Compact Car smart GmbH has concluded 2001 with the best results since the launch of the smart in October 1998. The almost 14 percent increase to the number of cars sold and exceeding a turnover of 1 billion euro are further milestones in reaching the planned break-even in 2004.
Andreas Renschler, chairman of the management board at MCC smart says that "Growing customer interest in our products, the professionalism of the distribution channel and the creativity and motivation of the smart employees have led to this pleasing result".
Last year the markets with the strongest sales were again Germany (46,705) and Italy (30,031), followed by France (8,738) and Switzerland (6,131). Double-digit growth rates were achieved in Holland (16.9 percent), Italy (16.1 percent), Austria (14.6 percent) and Spain (13.8 percent).
bron: daimlerchrysler.com
MCC smart association with Robbie Williams
The Premiere of the Robbie Williams
film on Thursday December 6th marks just the start of an association between
Robbie Williams and Micro Compact Car smart™ GmbH. The film about Robbie is a
very honest, funny account of life on the road with the entertainer. Philipp
Schiemer, Marketing and Sales Director at Micro Compact Car smart™ GmbH says
that “The surprising and amusing perspective of the film exactly matches the
positio-ning of MCC smart™ as a company and also the smart™ cars. We make cars
which in our customers’ opinion also stand for a zestful lifestyle”.
This first event, where smart™ is the exclusive title sponsor, will be followed
by further activities, to be announced, next year.
bron: smart.com
smart has already reached
last year’s sales volume
november 27 2001
Micro Compact Car smart™ GmbH has
already reached the sales volume achieved last year. After selling approximately
102,000 cars last year, between January and November 27th 2001 103,547 smart™
City-Coupés and smart™ Cabrios were sold.
In addition to the sale of more than 21,778 smart™ Cabrios, the sales figure
increase is above all based on the success of the smart™ with a diesel engine:
last year 20,641 smart™s with common-rail direct injection (cdi) were sold.
25,016 cars have already been sold since the beginning of this year,
corresponding to an increase of more than 21 percent.
Philipp Schiemer, Marketing & Sales director at MCC smart™ says that: “Given the
difficult market situation at present, this result is above all due to our
customers’ enthusiasm and the excellent work of our sales partners. In addition
to our most important markets Germany and Italy, the sales increase in France is
an especially pleasing result. We are certain that we will reach our target of a
ten percent sales increase by the end of this year.”
bron: daimlerchrysler.com
smart at Frankfurt (IAA Frankfurt 2001)
A look forward at the
extension to the product range
At the exhibition site forum of the International Motor Show in Frankfurt (IAA) smart is giving visitors a forward look at the extension to the product range.
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Concept car smart
tridion4
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In addition to the cars which are available today, and a few special models planned for the near future, at the IAA the company is presenting the smart tridion4 show car for the first time. This shows the potential of the brand and makes it clear that a car with four seats and five doors can also have all the typical features of a smart.
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| Alternative drive concept smart hyper |
In addition to this, smart is showing an alternative drive concept called smart hyper. The combination of a diesel engine and an electric motor enables a further noticeable reduction to fuel consumption and emission values compared with a conventional drive.
With "smart webmove" smart is presenting a further extension to the mobile internet access concept. At the IAA MCC smart is the first car manufacturer to integrate a Smartphone in a car, combining all the functions of a mobile phone and an organiser in one piece of equipment.
bron: daimlerchrysler.com
smart
at the
71st International Geneva Motor Show 2001
At the 71st Automobilsalon in
Geneva, the Micro Compact Car smart GmbH (MCC smart) will be presenting the
study of an open leisure car uncompromisingly designed for blue skies and high
spirits. The fun car is an unconventional vehicle which goes by the name of
"smart crossblade".
In presenting this study, MCC's design engineers are demonstrating the broad
scope of diversity harboured by the smart concept. The concept car does
without a roof, doors and a conventional windscreen. Crossblade drivers
cruise along in the open air, enjoying the bracing breeze in their face.
The "smart crossblade" appeals to active people for whom fitness and
dynamism are indispensable attributes of their leisure pursuits. The car is
intended to provide these drivers with an exhilarating feeling of motion such
as they can otherwise only experience with rollers under their shoes - on
roller blades or skateboards.
bron: daimlerchrysler.com
Worldpremière in Paris
smart presents
the "showcar smart coupé"
september 19 2000
At the motor show in Paris (28.09. to 15.10.2000) Micro Compact Car smart™ GmbH
will for the first time present the "showcar smart™ coupé". The sporty
two-seater is based on the smart™ roadster which was presented at the IAA in
Frankfurt, and also has a SUPREX turbo engine, rear-wheel drive, and sequential
six-speed manual transmission.
As with the smart™ roadster which will come on the market in 2003, the main
focus of the study is also on the modular design which is unique to smart™. The
overall impression is thus above all characterized by the typical smart™
two-tone, which particularly emphasizes the TRIDION safety cell as a design
element.

bron: daimlerchrysler.com
Exclusive limited edition
september 25 2000
Limited special model with exclusive equipment
· Body panels with special river silver metallic paintwork
· Light-alloy wheels with a gloss finish, and bicolour rear lamps
· Leather trim in indigo blue
The new special model called the smart™ edition silverstyle is now available
throughout Europe as a limited edition of only 1,700 cars. It is not only the
two emblems affixed under the two side mirrors that reveal the name of the
exclusively equipped car, but also the silver TRIDION safety cell, side mirrors
and rear lamps. Moreover the body panels are painted in exclusive river silver
metallic.
The sportline design light-alloy wheels of the smart™ silverstyle have a glossy
finish. The rear lamps with a bicolour appearance are red and white. The yellow
light of the flasher lamps is produced by a coloured spherical cap above the
flasher bulb. The car interior is characterized by indigo blue leather trim,
which covers the steering wheel and gearshift knob as well as the seats.
Matching contrast components, and seat backs, gleam in silver.
At a price of 22.650 DM (11.580,76 EUR) the smart™ edition silverstyle offers an
attractive equipment package including air conditioning, an analogue clock,
tachometer, velour floor mats and preparation for hands-free conversation
equipment. The radio with cassette deck includes a sound system comprising of
two-way speakers with separate bass reflex boxes for the bass speakers, and an
external crossover filter.

bron: daimlerchrysler.com
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