Astrology done by the western manner can seem typical in so many ways.
Many people have asked me this very Question..
" How is it that a Horoscope or even the definition of a sign can mean the same for so many people when there are different kinds of people and they have free will of being diffrent"?
This is indeed very true if we looked at it as if looking at the cover of a book.
Each individual is born under a certain sign and we can call that the SUN sign.
That in which you where born just to define the single day of the month.
There are so many different ways and degree's a person can be defined by just that single day.
More then just the day takes a connection in this whole scheme of things.
The alignment of the planets is a major thing on this day and that in its self can change so much.
Also, Many look at a horoscope and see it for what the words are
saying and not for a message within it.
Say it says you will be getting married soon thus can mean a
living relationship that the two of you are together living in the same home as if MARRIED. 
Death does not always mean DEATH it can also mean a Major Change. 
Just a couple of exsamples.

If and when you learn what every single sign has to offer and their characteristics then and then only will you understand fully how it all actually works.
For Example:
Take a journal and write down everyone you know and or care for.
One name per page as to give you space to write and learn from this experiment.
Write down their name, their likes, their dislikes and
how they act in certain surroundings or situations.
Anything that really stands out about them in general. 
As if you where going to try to play match maker for them.
Once your done with this
(be honest with what you write cause no one will see this unless you allow them)
write down what they remind you of from the four elements AIR, EARTH, FIRE or WATER.  Now last but least go back and write down their sign.
If you do not know their birth date and or sign you can pretty much know their sign by just knowing them from their actions and personality.
See how many you got right with your guess of their element and there sign.
If you need help each sign in my site is listed in the color below.

AIR    Earth    Fire    Water

Some cultures have even devised how to tell what sign you are by the structure of your body. As well as anything in life, If you want to become good at something you must
study it to it's completeness.
To Assume Is Not To Know. (That is my opinion)
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Click Here: To Go to The First 6 Astrological signs
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