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Desktop publishing revolution

In 1983 Apple Computer, Inc., acquired 15 percent of Adobe and became the first licensee of PostScript. In 1985 Apple introduced the first Macintosh-compatible PostScript printer, the LaserWriter, based on a laser-print engine developed by Canon Inc. The LaserWriter included PostScript renditions of several classic typefaces and a PostScript interpreter--in effect, a built-in computer dedicated to the task of translating PostScript commands into marks on each page.

Compared with the printing options previously available for personal computers, the combination of PostScript and laser printing represented a dramatic advance in typographical quality and design flexibility. Together with PageMaker, a page-layout application developed by Aldus Corporation, these technologies enabled any computer user to produce professional-looking reports, flyers, and newsletters without specialized lithography equipment and training--a phenomenon that became known as desktop publishing.

Many commercial printers and publishers were initially scornful because laser-printer output fell short of professional standards. But manufacturers of the higher-resolution output devices called imagesetters, led by Linotype-Hell Company, followed Apple's example in licensing PostScript, and within a few years it became common throughout the publishing industry.



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