From: "Colin Kilgour" Date: Thu Jun 26, 2003 3:55 am Subject: Subject: Born To Be With You : 'Colonel' Tom Parker COLONEL TOM PARKER (by Colin Kilgour) Born Andreas Cornelis van Kuijk 26 June, 1909 Breda, Holland Died Tues. 21 January 1997 of complications from a stroke, aged 87. Place: Valley Hospital Medical Center, located in the heart of Las Vegas Parker was cremated and interred at Palm Cemetery on Eastern Avenue in Las Vegas. Have also seen b. 1910 and died 20 January "In matters of commerce, the fault of the Dutch is giving too little and asking too much" (Old colonial wisdom) As a preamble to the story, a selection of quotes and comments concerning the old Fraudster who has been universally vilified among Presleyites and is a subject guaranteed to raise the hackles of devotees everywhere Parker viewed Elvis Presley not as a talent but as a commodity. "He took Elvis Presley from an unknown Memphis country boy to the world's number one entertainer." Presley and Parker were inseparable through the twenty years that they were client and manager. They were a team, the heartthrob and the pudgy, older man who directed the young man's destiny, building him into the biggest singing star of the twentieth century Elvis 'n' the Colonel. They went together in the mind of the public like Burns and Allen, Abbott and Costello, Roy Rogers and Trigger Elvis, whose devotion to Parker was complete, affectionately called him "Admiral" and with Elvis he got the chance to create a star from the ground up. In a lot of pictures the Colonel's face was folded into a lazy, amused grin, as though he was enjoying some private joke known only to him Parker cultivated an outrageous, larger-than-life image while fiercely guarding his private life. In fact, at 300-plus pounds, he was almost larger than life. Its hard to dislike a man who remained faithful to his wife for over 55 years, never took dope and drank ever so slightly. "He was a man of his word," said country singer Eddy Arnold, who was one of Parker's first clients in the mid-1940s. "When I talked to him, I knew where I stood." Parker paid off his own gambling debts by turning the world's biggest superstar into a beast of burden There remains bitter division about Parker. Was he Sam Katzman's 'biggest con artist in the world' or merely an unsophisticated fairground barker sucked into a vortex of circumstances he was unwilling to resist? He'd created what some referred to as the biggest freak in show business, a status Elvis passed on at death to Michael Jackson, where it seems securely lodged. You would be very hard-pressed to find 1 fan in 50 with many a good word to be said for Colonel Tom ----------------------------------------------------------------------------- ---------------------------- Parker first met Elvis in 1955 while the young singer was still being managed by Memphis DJ Bob Neal and was just beginning to make a name in the south for some recordings on the Sun label. He slowly gained Elvis' confidence and usurped Neal's position, eventually negotiating RCA's purchase of Presley's contract from Sun for $35,000--a figure unheard of at the time. He also arranged Elvis' early appearances on The Ed Sullivan Show and other TV shows in the mid-1950s that introduced the singer to a national audience because he had the savvy to realise that television was the key to the whole deal Some say Parker made more money off of Elvis than Elvis made himself. In an industry where the standard manager's fee was 10 percent, Parker made 25 percent of Presley's total income during the early stages of Elvis' career and a whopping 50 percent after 1973. In addition, he controlled the merchandising rights to all Elvis products and engineered the corporate structure effectively so that Elvis came away with about 20% to Parker's 80% He was a friend of country star and twice Louisiana Governor Jimmy "Pappy" Davis (writer of the evergreen "You Are My Sunshine") who bestowed the honorary rank of Colonel upon him in 1948 in exchange for services rendered during Davis's campaign. There is even a theory that Parker was born in Russia to Jewish parents and acquired his Dutch identity during his teen years while living with the van Kuijk family. Most accounts give his parents as Adam and Maria van Kuijk for whom Tom was their fifth of nine children. His given name was later shortened to the diminutive 'Dries' He was fascinated by the circus and loved horses and animals generally. The family dispersed and Tom went to work on the docks in Rotterdam, coming to be employed eventually by the Holland-America line He commenced his wanderings and made a few freighter crossings to the USA, most likely jumping ship landing in Mobile, Alabama in order to stay in the States. He found his way to Atlanta, as mentioned, probably illegally, in 1929. Here he implemented his plan to enlist in the army (coinciding with a drive to find volunteers to serve on bases in Hawaii, too far from 'home' back then to be a popular posting). He was initially stationed in Florida, cementing his metamorphosis into a Southerner, accent an' all. He came under the command of one Capt. Thomas R Parker, whose name it is said, he purloined. He also claimed to have been born in Huntington, West Virginia. Another account re his name had it that Parker took his title from his old carnival act, the Great Parker Pony Circus, owned he said by an uncle (see later re Elaine Dundy's take on the surname) Marie's The Name: A knee injury saw him discharged after two years and he ended up in Tampa, Florida signing on with carnival folk. After several years 'in the life', spending most of the time as an animal handler, he met his wife, then Mrs. Marie Ross (nee Mott), twice married and 4 years his senior (this was in 1935, the year of Elvis' birth). Marie's brother was one-time major league ballplayer Bitsy Mott Parker charmingly referred to his wife as 'Miz Rie', presumably a concoction of the last 3 letters of her Christian name to arrive at a moniker which was a derivation of 'misery' He quit the carnival in the early forties and became well known as the Tampa Humane Society's resourceful 'Chief Dogcatcher'. While playing Parker in the 1993 made-for-TV movie Elvis & the Colonel, actor Beau Bridges said that Parker was "one of the first people to come up with the concept of a pet cemetery," as a fundraiser for the animal shelter he ran in Tampa Parker soon left the Humane Society to become animal handler on the set of the Spencer Tracy/Van Johnson film A Guy Named Joe, which was made in Tampa In 1944 Parker traveled to Nashville and convinced the "Opry" management that he was the right type to work for the Opry's traveling tent show, graduating to assistant concert promoter When war came, he organised parties for the army and gravitated into the world of show business doing promotions for oldies film star Tom Mix, crooner Gene Austin & country legend Roy Acuff Extremely potent fund-raisers, he discovered, were shows headlined by a popular C&W artist-and so it was that Parker came to commit himself full-time to the genre by moving to Nashville where his concert promo work and his gradually expanded activities brought him to the attention of Eddy Arnold with whom he hooked up in 1944, becoming Arnold's personal manager. Parker focused on promoting the artist exclusively. This led to an eventual move to Nashville, in fact Tom virtually moved in with Eddy and his wife, Sally. Once, when this vocalist was indisposed, an unruffled Parker allegedly offered a substitute attraction in two unhappy 'dancing chickens' who high-stepped around a cage to ease feet scorched by an electric hot plate hidden under their straw. The chickens "danced" to the music. Later, Eddy said to him "Why don't you get yourself a hobby? - play golf, go boating or something?". The response according to Arnold, was "He looked me straight in the eye and said, "You're my hobby" Curiously, he had long since cut his ties from his mother and the rest of his family. Through the rest of the decades Parker continued and perpetuated his self-imposed estrangement from his family and his homeland When a brother visited him in the States, he was struck by Dries' elaborate web of fanciful inventions and the sheer audacity in his various dealings. His progression into and up the ladder of artist management highlighted certain special qualities suiting him for that profession He was extremely astute; nobody ever beat him on a deal. He realised everyone had their weakness and he was a particularly strong willed man. He 'd lay down the law and you did things his way or not at all. His attention to detail was meticulous .... nothing was left to chance Whilst he was ruthless, undoubtedly possessed of a very mean streak and a supreme opportunist, by contrast it appears he was absolutely honest in his business affairs. More than anything - he 'loved the game' and felt that everyone he dealt with was a little bit of a fool His day was made when he put one over on the other poor sap ... prompting the oft-repeated boast "Boy did I do a snow job on that guy!" Parker even created a Snowman's League where the membership under his stewardship took perverse pleasure in fleecing many a poor sap and glorying in the retelling He certainly launched Arnold to new heights. Into the movies, into the William Morris Agency, onto Milton Berle's top-rated TV show and even into Vegas In 1953 however, Eddy fired him .. apparently over a misunderstanding [likely re financial dealings], although the two were by now wearing on each other. Some 12 months on, Parker was back in the big time, working closely with, then managing/entering into a booking agency partnership in Nashville with Hank Snow So, Colonel took on Hank Snow-and it was in a support spot on a Snow tour of the deep south that 19-year-old Presley was first noticed by his future svengali. Via connections nurtured during proceedings concerning Arnold and Snow, Parker persuaded RCA to contract his new find. Some months later in March 1956, the boy committed himself formally to Parker for life-and beyond. From that month, he said 'Elvis has required every minute of my time, and I think he would have suffered had I signed anyone else'. A 'Time' Magazine article on The Colonel, refers to him 'profitably managing the careers of Austin, Arnold and Snow before he found the boy with the coin in the groin' It is likely that Parker first saw Elvis Presley perform in January of 1955 and after the show he took steps to forge a link with Bob Neal Following his initial 'management' by Scotty Moore, the role of Elvis' manager passed to Bob Neal. On 15 March 1955 Elvis signed an amended one-year agreement with Neal, giving Bob 15% commission with a renewal option for March 1956 where if thought necessary, the terms could be revised again Parker had come onto the Presley scene because Neal, looking to broaden Presley's exposure and appeal, wanted him included on the Parker organised Hank Snow southwestern tour (Snow and Colonel's Jamboree Attractions) It was following Presley's performances (and the audience reactions thereto) on the 'Snow tour' in Jacksonville, FLA and Richmond, VA on 13 and 16 May 1955, that Parker began to take special notice of the young entertainer, realising that here was a potentially big earner, even though that may be 'short term' only (and of course it proved to be far from that!) As time progressed, Neal came to realise he didn't have the connections that Parker had. The Colonel had friends in high places. The Colonel had been to Hollywood. The boy needed to branch out from the regional to the national stage and it was all just too far a stretch for the affable Neal. He had lightning in a bottle and the supreme alchemist was waiting in the wings to assume total control On May 26 Parker wrote a long letter to Neal outlining all he (the Col.) has done/can do for Elvis .... By mid-August Col. Attends a meeting in Memphis with Elvis, Vernon & Bob Neal. A new contract is signed naming Parker 'Special Adviser' with control of virtually every aspect of the operation. It is in effect, a 3-year representation deal 22 July 1955 Parker and Snow put up $10,000 cash to buy Elvis' release from Sun Records. This appears to be a separate transaction from RCA, four months later paying $35,000 for Presley's recording contract from Sam Phillips Two days on (24 July) Elvis becomes exclusively represented by the Colonel / Hank Snow Attractions, though he continues to be managed by Bob Neal In that 'special' (sinister?) way of his, Parker chipped away at Neal, sniping, being critical and generally initiating altercations and unpleasant episodes which would have worn down just about any man Reading between the lines, Bob Neal was a particularly nice guy, certainly one lacking the desire or wherewithal to fight the Colonel's fire with fire. On Sept 17 1955, as the constant bickering continued, Neal pulled out of their joint contract although it ran to March of the following year As the year moved to a close, Hank Snow was still nominally Parker's partner. In early March 1956 however, Colonel dissolved his professional ties with Snow amid some acrimony. Clearly this surprised the country star who expected to reap great financial rewards from his involvement in Elvis' career It continued to be a subject of controversy and recrimination for 40 more years but for whatever reason Snow never found any satisfactory legal recourse. It isn't difficult for the imagination to run riot and to conjure up similarities between the methods of Parker, J Edgar Hoover and The Godfather Turning to Red West as quoted in Elaine Dundy's book, where (p 352/3) she concludes her book by saying "'Elvis: What Happened' [1977] by the aforesaid West/Hebler/West caused a furore not only in its timing (released 12 days before Elvis' death) but also in its content" "Though 'E: WH' is highly critical of Elvis' every thought and action (and CK recognises that it was written no doubt with wrath and spleen at the recent dismissals of the three from Graceland) it is just the reverse whenever the Colonel makes his entrance Indeed every time he does it is a signal heralding undiluted raves about the magic worked by the all-knowing Colonel. The ex-Dog-catcher emerges with his reputation immaculate. "Tom Parker was and is amazing. With Elvis and him it was like a joint and socket who had been looking for each other". Truly the Colonel could not have been provided with better character references if he had written them himself! Dundy then astutely asks why the all-knowing Parker didn't stop the book in whatever way he deemed best? - be that pay-off or whatever Maybe he was more interested in having his own reputation enhanced than being concerned about the opposite effect on 'his Boy's' More interesting things from Dundy 'While nothing could be more American than travelling carnivals, nothing could be less American than their personnel which was, by tradition and fact, cosmopolitan. Most of the people were foreign-born or if not, would be likely to transform their dubious backgrounds into whatever they sublimely chose them to be. An individual involved in a group organisation whose group effort is to fool the public, will invariably extend this habit to fooling his colleagues and even in the end, to fooling himself. Hence it is likely that Parker acted his role so vigorously he often took even himself in (CK's theory is that where anyone, in whatever walk of life, is 'allowed' to get away with and thereafter augment, their behaviour or charade, then the activity assumes a 'normality' with no moral sense attached. In brief, if no one slaps them down and says "This stops!", then you're stuck with that behaviour 'til Kingdom Come) In Partridge's 'Dictionary of the Underworld' the word 'parker' is defined as 'to talk; parly-aree: the language of circusmen, showmen, itinerant and/or low actors. It often merges with the language of tramps. This opens up the conjecture that the name Parker was not one he selected but one he had bestowed upon him, as in Nosey Parker In the fascinating world of the 'carnies', the lifestyle and philosophy of that underworld perhaps fostered the desperate wickedness that Parker used later to push his way into the lives of entertainment personalities, mobsters, politicians and even the FBI. Parker saw America as a big game of chance and he played it to its fullest The Colonel, it seems, was like so many post-war show business figures, fighting his way across a new and cruel economic landscape, forging tools for his own survival at the expense of everyone he met, particularly the man whom history would label The King of Rock and Roll Elvis was underage and couldn't even work for Parker until his parents had signed him away. The young singer went from one domineering personality (his mother) to another. Parker would keep Elvis on a tight rein for the rest of the singer's troubled life. His deal with Elvis was infamous for enriching the manager and the contracts he made Elvis sign lost him and his estate, hundreds of millions of dollars. Parker's name became synonymous with financial avarice and many contend he deserved the reputation. It is said that the reason Elvis never toured overseas is that Parker-an illegal Dutch immigrant- had no passport and couldn't risk going through customs. Some accounts have portrayed Presley and Parker as having had a stormy relationship and suggested that Parker managed the star's life with an iron fist. One quote had Parker as ``The devil who traded the singer's rock 'n' roll soul for the demon Hollywood dollar.'' As an aside, on 3 April 1960 Elvis recorded 'Are You Lonesome Tonight' (an old Al Jolson hit). This is at the Colonel's urging because it is his wife's favourite song. It is likely the only time in his career that Elvis will record a song at the explicit suggestion of his manager Elvis and Parker came to Las Vegas in 1968. Long-time friend and former Las Vegas Hilton Publicity Director Bruce Banke said of Parker "He was a generous and caring human being. The entertainer appeared at billionaire hotelier Kirk Kerkorian's International Hotel in 1969, which was later sold to Hilton. When not doling out entertainment advice, Parker could be seen at local casinos playing slot machines. He loved to play slot machines, he would say, 'I'm going down to get my exercise" A Jason Hawkins says Colonel confided in him, near the end of his life. To add to the existing stories, the Colonel told Jason he was born in Austria and went to Holland to avoid arrest in Austria. There, he obtained false papers as a Dutch citizen. He moved to the United States to further conceal his real past and citizenship. The reason why Elvis never toured outside the U.S. is the same reason the Manager ensured he always overpaid his taxes - because Parker wanted to avoid government background checks. Maybe he fired E's original band because Parker the old carny, wanted to keep Elvis isolated from anyone who might convince his prize attraction that he could get a better deal with another manager Meanwhile, the biggest questions, the ones we await a biographer to address, remain unanswered. Why was Elvis never aware of just how much money Parker was taking out of his pocket? Why, when Elvis was constantly surrounded by people because he hated to be alone, was no one ever able to make the case for tax shelters to him? Why did Elvis accept the Colonel's continual quashing of his acting and musical ambitions? Why in all the vastness of the Presley money-making machine did so much power remain in the hands of one man with so obviously little regard for Elvis? What was the mysterious power the Colonel had over him? There has to be more to this -- it's just too hard to accept the idea that, with all the money, fame, power, and attendant tragedy, in the end the Elvis myth hinges entirely on the fact that the King of Rock and Roll was either a spineless neurotic or a 'grade A' doofus. Parker had no faith that rock n roll would last, so he turned Elvis into a movie star Many contend that far from being a genius, Parker was stupid about everything involving Elvis' future, from the shortsighted decision to tie him to a contract hacking out movies for Hal Wallis, at the very moment that every other star with Elvis' stature was being unshackled from the old studio system. Nothing could more perfectly have expressed the degree to which Tom Parker never, for one minute, grasped what Elvis and his music meant to people. To stand that close to the center of such a phenomenon as Elvis Presley and to miss altogether his most important, long lasting qualities - requires an ineptitude that is breathtaking Scotty Moore refuses to blame Elvis for what happened, instead he blames the notoriously cheap Parker To Parker, movies were a way by which he could make more money than from Elvis's music. Parker decided that future movies would have more singing and less talking. After Elvis's service in the US Army, all he did was make blander and blander movies and Parker raked in the money. By 1966, Parker's trips to Vegas had increased, as has his losses at the table. Gambling became a full-blown addiction with him and the only way to get more money was to fleece Elvis. Parker turned down quality movies with substance like 'The Rainmaker' for Elvis and chose the likes of 'Harem Scarum' and 'Kissing Cousins' instead. As stated Parker creamed off EP's earnings (scamming Presley for decades) - however, he quietly went away with his tail tucked between his legs and relinquished any and all of his "rights" to Presley, when Priscilla Presley threatened to prosecute Parker for fraud and take criminal action (after Elvis's death) While facilitating Presley's captivation of a global 'youth market', the Colonel's instinct for the commercial and economic machinations of the record industry obliged RCA to accede to his every desire, such as the pressing of one million copies of every Elvis release, regardless of positioning research. Moreover, to the team fell an average of eight per cent of approved merchandise associated with Presley-and, when the time came for the King to act in films, producer Hal Wallis grew to "rather try and close a deal with the Devil" than Parker. Parker was everything we in Rock and Roll can't stand - another generation away older opportunist who only wanted the money and to draw a correlation with his old Carny life, exploit the talent and drive the artist (Elvis) without mercy until the 'animal' died Tommy Sands was a long-time protégé of Parker's in Shreveport. His part in the movie 'Sing Boy Sing' (the story of the rise and fall of a rock 'n' roll star) - originally written for Elvis, was obtained for him only through he intercession of The Colonel March 1973. Colonel Parker sells RCA the singer's royalty rights on Elvis' entire recording catalog up to that point. 700 some songs for five million dollars. A good deal for the Colonel but bad for Elvis and his heirs, who could have enjoyed a lifetime income off those songs After Elvis' death he got sued by the Presley Estate for mismanagement and even fraud. As time went on, the relationship got better again and eventually Colonel got honored once more by the Presley Estate. After Presley's death in 1977, there were rumours that Parker would be devoting himself professionally to Rick Nelson but only Elvis' posthumous career interrupted a virtual retirement in Palm Springs. He also spent a lot of time playing roulette and craps in Las Vegas casinos (the city where he lived from the 1980s onward) Parker relinquished his business interests to Presley's estate and to RCA Records. He remained a consultant to the Hilton, where he maintained a suite of rooms from 1969 through 1984, before moving into nearby Country Club Towers as a permanent resident He moved to Las Vegas in the 1980s to enjoy craps and roulette and continue his long working relationship with the Hilton. Parker was part of the ceremonies in Las Vegas in 1993 when the Elvis postage stamp was issued. Gov. Bob Miller declared June 25, 1994, as Col. Tom Parker Day in Nevada. Parker told Variety in 1994 that he had had lots of offers to write books about Presley but had turned them all down. ``You know what they want -- dirt,'' Parker said. ``I'm not a dirt farmer.'' Parker did however reap millions from Elvis' death but there was one person with the courage to challenge the Colonel: Priscilla. She learned how Parker had taken advantage of Elvis while he was still alive and even after death and she worked to stop it. In 1983, Parker agreed to sell an undisclosed number of master Presley recordings to RCA for $2 million. This came as a result of a series of lawsuits against him accusing him of taking financial advantage of Presley. One of the suits was filed by a lawyer for Presley's daughter, Lisa Marie Parker was forced to reveal his origin in court papers seeking dismissal of a lawsuit filed against him by the Presley estate in Manhattan Federal Court. Declaring, "I am a man without a country," Parker claimed he could not be sued under Federal laws. (Variety: 8 June 1983): His handling of merchandising rights during the early part of Presley's career has been compared to the business dealings of later star-makers such as Brian Epstein. The obsession with commerce and disavowal of artistry dominated the Colonel's thinking, however, which mainly explains the singer's appalling film-related output during the early/mid-'60s. After Presley's death, Parker's business empire was threatened by the star's estate-in the form of Elvis's ex-wife Priscilla and daughter Lisa Marie. Parker fought tenaciously to protect his empire before settling in June 1983. Parker cited ill-health as a reason for not attending a New York courtroom to defend an action to separate him from a multimillion-dollar empire. Ultimately that attempt would succeed and the old man would be broke and bitter After Elvis' death, courts ruled that Mr. Parker had no legal rights or interest to his biggest client's estate. I understand the action was eventually settled out of court and for the remainder of the 1980s the Colonel kept a low profile. Thereafter, he surrendered claims to all future Elvis income but received two million dollars from RCA and 50 per cent of all Presley's record royalties prior to September 1982 The judges and what he perceived as the smartass New York lawyers took it all away from him, when they took the Elvis empire, His empire, away from his control. 'They had no right do that. He had built the empire, goddamn it and he should have been allowed to run it until the day he died' They'd really stuck it to him those judges and lawyers. Bit by bit, it had all come out. They'd made him sound like a part-time buffoon and part cheap crook He had tried everything to delay the inevitable ......... until the other side - Priscilla and Lisa Marie as the Elvis Presley estate - was forced by lack of money to come to a settlement that left him if not with this empire, at least with some of its money With it, tumbling out came one of the ultimate truths, forcing him to reveal to the world what he had concealed for half a century. That he wasn't born an American but was an illegal immigrant - a Dutchman - without papers or passport Around the mid-eighties Parker took a fall in an elevator in the RCA Building in LA. He was unable to get up and the automatic door hit him over and over again, almost as though it were trying to beat him to death The Colonel's Passing: LAS VEGAS, NV - At age 87, Col. Tom Parker was still working as a consultant for an upcoming Elvis Presley movie and advising the Hilton hotel chain on entertainment when he suddenly suffered a stroke. The cigar-chomping manager who catapulted Presley to megastardom remained active until his death. His wife, Loanne, was at his bedside when he died. At the memorial service for Col. Tom Parker, mourners and other friends and relatives, joined hands at the Las Vegas Hilton where Presley performed from 1969 to 1977 and listened to a recording of the man he made King sing "How Great Thou Art" Movie star Ann Margret, who starred with Presley in ``Viva Las Vegas!'' issued a statement saying she was sad at Parker's death and would miss him very much. ``He has been a part of my life since I was very young and from that time he had always shown me kindness and support,'' she said. Priscilla Presley said few people realised the role Parker played in bringing Elvis to prominence. "The Colonel is somewhere working up another great promotion," she said. "I think most of us assumed he would live forever" Parker is survived by his wife, Loanne (listed by Worth/Tamerius in their Elvis A-Z as Lou Ann Miller, the only female who worked with Col. Parker in his own organisation). She had been secretary to the Manager of the International Hotel in Vegas. She'd go to Colonel and tell him everything he had to know and then carry his story back to her boss and pretty soon she knew it all from every which way. Parker took a shine to her. His wife was so badly stricken with Alzheimer's that she didn't know who the Col. was for the last 10 years of her life He and Loanne became friends and they finally got married in 1989, some three years after the first Mrs. Parker died. Thus Colonel married his long time Assistant and following the sad demise of Marie, basked in the relative vigour and social know-how of Loanne who had looked after Parker's and Elvis ' Las Vegas based secretarial requirements, from around 1970 until El's death in 1977 Las Vegas Hilton President Gary Gregg said in a written statement. "For more than 25 years, the colonel was a key figure behind much of the worldwide entertainment success of the Las Vegas Hilton" "There, in the Hilton Showroom, Elvis entertained 2.5 million people during 837 unforgettable live performances. Through all that time ... there was the colonel, the strength behind the 'King. 'Parker at one time maintained several suites at the Las Vegas Hilton. He moved to a private Las Vegas residence in 1985 Parker cultivated an outrageous, larger-than-life image while fiercely guarding his private life. Somewhat lacking in the social graces, surely the most shocking example is that he wore shorts, a Hawaiian shirt and a baseball cap to Elvis' funeral. After Elvis died, he spent most of his time playing roulette and craps in Las Vegas casinos. He had lived on nearly 20 years after the death of his 'Boy' Parker created Elvis, molded him, ruled him and eventually destroyed him through greed, coarseness and neglect. The overweight King, sweating and singing and eventually dying ingloriously in his own bathroom is not the King to be remembered but those are the grotesque images that remain in the memory of many. And that is achingly tragic for those who remember the Adonis that shaped a generation and was a musical and cultural phenomenon that continues to rock this world almost a half a century later. Colonel Parker: Master Negotiator Or Svengali? Much has been written about the role of Colonel Tom Parker in Elvis' career. Many writers have taken the view that the Colonel was instrumental in Elvis' rise to fame in the 1950s and his successful film career in the early 1960s. Critics contend that by the mid 1960s the Colonel, with his outdated 'carny' approach to marketing and contracts, was seriously out of step with what was needed to conclude beneficial contracts for his client. How effective was the Colonel on Elvis's behalf in the 1950s? Was he really the master negotiator so often stated in writings on the Elvis story? A stark re-assessment of the Colonel's role in Elvis's career is justified when one reads what Frank Rose uncovered during research for his absorbing book on the William Morris agency: 'The Agency (William Morris and the Hidden History of Show Business)' published by Harper Business in 1995. On the subject of Elvis's film deal with Hal Wallis: By the following Monday, April 2, Lastfogel, Parker and Wallis agreed on a seven-year deal that called for Elvis to make one picture a year for Paramount and allowed him to make one picture a year for another producer as well. The pay was modest - $15,000 for eight weeks of work for the first picture, plus two $25,000 bonuses for a total of $65,000. For the second picture he'd get $100,000 - $20,000 for the eight weeks, plus a $50,000 bonus and $30,000 in expenses. The pay was so modest, in fact, that Wallis's partner in New York, Joe Hazen, was advised by the studio lawyer that they'd have to get a waiver from the Screen Actors Guild, since the Guild required one any time an actor was getting less than a specific minimum annual salary. The sources for Rose's comments were an internal memo dated 2 April 1956 on the Hal Wallis office 'Elvis Presley General File' and details of Elvis's seven-year film deal in the 'Hal Wallis Collection' (housed in the Margaret Herrick Library, AMPAS). Most biographies have printed higher figures than those uncovered by Frank Rose. Even Hal Wallis in his autobiography, 'Starmaker', states: It was one of the toughest bargaining sessions of my career. I agreed to pay Elvis $100,000 for the first picture, $150,000 for the second, and $200,000 for the third production. One line of argument is that it was in Wallis's best interests to suggest the higher figures rather than drawing attention to the fact he had actually engaged Elvis at a less than commensurate salary. We may never know By way of background, the William Morris Agency was one of the most powerful show business brokers in Hollywood. It's agents made the deals that determined the fate of stars, studios and networks. It was engaged by the Colonel to arrange Elvis's appearances on television, in movies etc. 'The Agency' is a fascinating book and it is revealing to find out just how much influence Colonel Parker had with the show business giant. For example, the only outsider invited to the agency's 85th anniversary party in 1983 was one Colonel Tom Parker! 'The Agency' also provides a new reason why Elvis never starred with Barbra Streisand in A Star Is Born, a reason not to do with the Colonel The foregoing revelation, combined with the Colonel's less than beneficial Vegas contracts for Elvis, scandalous 'fire sale' of Elvis's catalogue to BMG in the 1970s and disproportionate merchandising contracts in his, not Elvis's favour, suggest the Colonel may have been seriously overrated by biographers and critics. Final word? Parker was asked after Presley died in 1977 if he thought the King was still alive. He responded "If he is, would you tell him to get in touch with me because I've got work for him" It is clear that if Elvis had managed his money sensibly and had a less severe percentage 'stolen' away by Parker, he would have made millions more dollars. He could have become as wealthy as Bob Hope. That Elvis never had a tax shelter or an investment portfolio or even a pension plan can be laid squarely to the account of Col. Parker who dreaded the thought of some shrewd money manager sticking his nose into the Colonel's dealings with Elvis So instead of making his money work for him, Elvis followed the example of his profligate manager and flung it all away. He justified this crazy behaviour by insisting (not entirely without justification) that any time he chose, he could earn immense sums, simply by stepping onto a public stage Reading: Elvis & the Colonel, Dirk Vellenga and Mick Farren New York: Delacorte, 1988. The author is a Dutch rock critic who focuses on Colonel Tom Parker's mysterious European origins. Not to be confused with another book by the same title by Elvis fan May Mann, which is of little interest to the researcher Colonel Tom Parker: The Curious Life of Elvis Presley's Eccentric Manager by James L. Dickerson (who also worked with Scotty on his recent biog.) Elvis by Albert Goldman (with input from Lamar Fike and many another Memphis Mafia stalwart) And one which hopefully will give us the full skinny: The Colonel: The Extraordinary Story of Colonel Tom Parker and Elvis Presley - by Alanna Nash Publication date mooted for July 15th, 2003. The book attempts to solve one of the biggest riddles in the history of the music industry - 'Who was Colonel Tom Parker'? "Little is known about Elvis' mentor, manager and manipulator. Nash, an Elvis expert (she was the first journalist to see Elvis' body after his death) and a personal friend of Colonel Tom Parker, goes deeper into the secrets surrounding the Colonel than any journalist before her. With over 300 new interviews, Nash traveled to Holland, where Parker fled after allegedly bludgeoning a young woman to death, to interview Parker's family. Nash examines Parker's status as an illegal alien, his desertion from the US army, his psychosis for which he was hospitalized, his decision to put Elvis in a long string of terrible movies designed to protect his own secret past and his lack of paper trail. He had no FBI, INS or CIA files and no marriage license. Nash proves that the only figure in American popular culture as fascinating as Elvis is the man who made Elvis - Colonel Tom Parker Nash, to the delight of Elvis lovers everywhere, answers some lingering questions while posing a few new ones about the man who made the King and then stole his crown" ----------------------------------------------------------------------------- ----------- In 1956 Parker started on his autobiography 'The Benevolent Con Man: How Much Does It Cost if It's Free?' and reportedly turned down one of many would-be publisher's offer of a $100,000 advance, saying "Well I guess I could let you have the back cover for that" He intended to sell full-page ads between chapters for $25,000 each. He never did finish the book ... but then again, would you believe *his* side of any story? ----------------------------------------------------------------------------- ------- I can't quite make up my own mind on The Colonel. I acknowledge it's 'sitting on the fence' but as with many things in life, it isn't absolutely black and white. I do believe however that as regards the Colonel's dealings for Elvis, there is considerably more black than white but that he wasn't all bad. Quite what the percentages are, is difficult to say Maybe it speaks volumes that all in all, I'm sure in unison with 95% of Presley fans, I wish it had been anyone other than Parker who acquired the rights to guide the career of the young Sun King Many have asked why Elvis stayed under Parker's oppressive management. One theory was that should the singer sack Parker, then the Colonel would tell the world about what the Presley clan perceived as the shameful incident of Vernon's jailing for forging a cheque back in his younger days Parker, The Flying Dutchman, was the last great embodiment of that classic style of American show business epitomised by P.T. Barnum and his famous motto "There's a sucker born every minute". Despite his origins he seems to have sprung from the rich soil of American folklore Nothing could be more American than Tom Parker, unless it were the man with whom The Colonel is invariably identified, W.C. Fields Despite his secretive past and accusations that he exploited Elvis and much as we may dislike it, there is no doubting Colonel Tom Parker's contribution to modern pop culture. If Elvis was the King of Rock and Roll, Parker was the power behind the throne. Thanks to Bridge Hupfer for some help re Loanne Parker, also to Phil Davies re the same + other matters Blending with my own writing, I acknowledge the use of material from various articles incl. excerpts from Dundy, Guralnick's 'Last Train To Memphis', 'Careless Love' and 'Elvis - Day by Day', which he co-wrote with Jorgensen. Extracts also used from Elvis And The Colonel by Vellenga and Farren COLIN KILGOUR - JUNE 2003