- Introduces �common sense� account of understanding visual culture.
To understand the work, we must understand what the individual was trying
to express.
- Rejection of the fixed nature of subjects and sexuality
- Concentrates on the construction and formation of subjectivity
- Undertsand artist�s inmterests, lifeworld, fears and desires.
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- Common sense' involves incoherences, ambiguities, inconsistencies,
contradictions, omissions, gaps and silences which offer leverage points
for potential social change
- Universalizes the model. The same 19th century model cannot be applied
to everyone.
- Individual viewer�s interpretation is very subjective
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