Gallery 2: Corporate Communications: Trade Show Graphics, etc.

Recycling major trade show graphics is common at Yokogawa, as the company owns several modular booth arrangements. New graphics are usually nothing more than very simple product signs... but occasionally we get to dabble in the unexpected...

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The Wave
These wall panels were created to wrap around 2.5 sides of the outside of a trade show booth meeting room. The door to the room was to the left of the first panel on the left.

The wave design and the copy is part of the 90th anniversary theme, first seen in the annual report for 2005.

Strength
This tabletop pop-up backdrop graphic (8'w x 54"h) became the inspiration for the 'Strength' ad shown in the previous gallery.
More Strength
Designed for use in a retractable banner stand.
Watchtower
Designed for use in a retractable banner stand. The photo of the man on the watchtower is a VigilantPlant brand element. As is everything else on this banner...
You're Invited...
This took forever to complete... and not because of the design (that was done in a couple of hours). I had only $1000 to get the look I wanted: flat black background with silver foil embossing.
Need I tell you how far out of budget that was?
What took forever was finding a printer who could simulate the look at the price I could afford. The final result: 1/4 on matte stock (+ 1 coat of gloss varnish (with silver flake) + 1 coat of matte varnish on the black side).

Additionally, I was one of three people who planned this event.

HTML Email Ad
The master template for a series of very simple emailable HTML ads.

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