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Project 13
Vivek Darpan Experiment for Rural Masses of Lucknow District. Sponsored by: Visual aids have been found to be more effective & successful in spreading the messages, as compared to the lectures, demonstrations, and printed leaflets. The advancements made by the electronic media have emerged as powerful communication tool- the relative ease with which the desired messages are transmitted have registered remarkable achievements in bridging the gap between the rich & poor, the urban & rural & the developed & undeveloped. India were 80% of population in rural based, tangible results have not being obtained with the present form of this powerful technology. Prof. Deodhar has developed an appropriate version of this technology to suit the rural requirements. "Project Vivek Darpan" of the Department of Electronics, Govt., of India, is a trial experiment of this modified technology to enhance the pace of socioeconomic transformation in the rural areas. ERL Lucknow was one of the
6 NGOs entrusted with the experimental trail, sponsored by the Deptt. of
Electronics, New Delhi. The objective was created an awareness among villagers
about immunization, adult education, self employment, family planning &
promotion of local skills etc. The project commenced its activities in
1991- environmentally backward villages of block Bakshi-Ka-Talab, district
Lucknow, were selected & over a period of 3 year each village was to
be provided with Sanghmitra Colour T.V. sets, V.C.P. stabilizers &
related software. The Deptt. of Electronics is continuously monitoring
the project, right from its inception. A detailed impact assessment report
on the social status of the selected villages was made for the proper implementation
of the project. The results obtained so far, speak of high degree of success!
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