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G. Roland Anzaldua | 4803 Hamilton Wolfe #613 | San Antonio, TX
78240 | 210.326.9728
HIGHLIGHTS
Strong multi-tasking, organizational,
interpersonal skills, graphic design and marketing experience.
Work well on a team or independently; self-motivated, committed to team
goals & strong work ethic.
Experienced in organizing, planning & implementation of marketing plans
& special projects.
Extensive background experience in information systems management
(database, server, and helpdesk support)
EXPERIENCE
Zachry Construction Corporation (Sunset
Station)
San Antonio, TX 2003-2005
Creative Director/Marketing Coordinator
Managed marketing efforts from graphic
design to placement of radio, television, and print advertising for a
historical
entertainment and special events venue.
Developed and managed the creative process (direct mail, venue signage,
brochures, advertisements, flyers) for marketing the
venues concerts associated with Clear Channel Entertainment/Pace
Concerts, House of Bluesฎ and Sunset Station.
Maintained and established relationships with vendors, production crews,
and all media outlets.
Worked in conjunction with the sales team to create tools and materials
for their use and distribution to potential clients.
Managed marketing budget in order to save the company approximately
$1200 or more a month on expenses.
Information Technology Specialist
Redesigned and maintained company website
(www.sunset-station.com) that
developed 360,000 hits a month.
Developed online inquiry tool for Sales department to increase their
sales leads by 30%.
Created and managed email marketing campaigns for promoting upcoming
events and concerts.
Served as helpdesk/IT support for employees when computer, server, or
email related issues arose.
Managed Windows Server Active Directory.
PhotoProtective Technologies (Melanin Products),
San Antonio, TX 2002-2003
Marketing Specialist
Designed brochures, flyers, direct mail
collateral, and posters.
Designed the new company website and developed online marketplace to
increase sales.
Developed strategic marketing plan for CEO to best position the company.
Developed methods and strategies for gaining & maintaining customers and
entering new markets.
Conducted market research in Europe, South America, and Asia in order to
gain representatives, licensors, and distributors.
Neighborhood Resource Center,
San Antonio, TX 2002-2003
Information Technology Manager
Designed brochures, monthly newsletters,
and calendars.
Designed and maintained website for non-profit agency.
Established and maintained relationships with community organizations,
and city leaders.
Served as network administer for non-profit organization (Windows 2000
Server/Unix systems)
Served as the primary photographer for organization to build photo
gallery on website that I designed.
M2 Global Technology,
San Antonio, TX 2001-2002
Market Research Analyst
Provided CEO and CFO marketing strategies
to increase profits and market growth.
Completed technology roadmap and SWOT analysis for marketing department.
Worked with IT department to best position website on internet search
engines.
EDUCATION
University of Texas, San Antonio, TX 2002
Bachelor of Business Administration in Marketing
Bachelor of Business Administration in General Business
COMPUTER EXPERIENCE
All Windows environments, all MS-Office applications, Graphics programs:
Print Shop Pro, Adobe PhotoShop & Illustrator, Quark 5.0, Library
Information Systems: Voyager/Endeavor, OCLC, NOTIS, SAS (Market
statistics), installation and setup of hardware & software, Windows 2000
Server - Active Directory, Dreamweaver & Front Page, java/html
programming, and Cool Edit Pro.
Portfolio and references available upon
request
Print Resume
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