Well, the media keeps on playing the same stories over and over again. I like
to call it “Scott Peterson Syndrome” in which all the local and national
media outlets cover the trial of Scott Peterson. ( I am just sick and tired of
hearing about him. I knew he was guilty in December of 03’ when the murder
happened. Why I am still hearing about this crap today. To be honest, every time
I hear the word Scott Peterson in the news…I just click to another channel.
This story is not worth my time whatsoever.)
Once in a while, the news puts on other stories that peak my interest especially
on companies doing desperate things in order to sell their product.
In case you haven’t noticed, McDonald’s has been doing bad lately
in their sales and many of their chain restaurants have closed down. (It took
a while to realize that you can’t sue McDonald’s for getting fat…That’s
just your fault for going on the Big Mac diet).
In order to reach out to the urban community, McDonald’s is asking a rapper
to add a lyric in one of their new songs either praising McDonald’s or
just promoting one of McDonald’s lovely “calorie-filled” products.
(Actually, I think Burger King beat McDonald’s at it’s own marketing
strategy. Just look at that commercial, “I like that crispy, tender, bacon,
cheddar, ranch.” With the former lead singer of Hootie and the Blowfish
singing that tune).
First of all, McDonald’s has to approve the song having the reference and/or
lyric to McDonald’s. As a reward, the rapper will get $5.00 (from McDonald’s)
every time the song gets played. For the rapper, that’s millions of dollars
in the bank if the song gets lots of airplay.
(Realistically, a rapper might actually do this. I know rappers don’t sell
out, but in reality most of the mainstream hip-hop music is all commercialized.
Instead of tackling the issues of the streets, these rappers just rhyme about
sex, drugs, money, and ho[s].)
From the website that brought you the infamous naked guy running across a European
soccer field & “Screech” (Dustin Diamond) advertising the website
on his back while beating up a 50 year-old “Brady” on “Celebrity
Boxing,” GoldenPalace.com has done it again (their clever and idiotic ways
for product placement. By the way, I can see their ads while I am taking “taking
a dump” or just going to a urinal while at some sports stadiums).
On eBay (home for the crazy auctions), a female from Sacramento actually had
an auction on the site. The lady auctioned off the rights for the winning bidder
to legally change her name to anything. And of course, the auction ended early
because that website paid over $14,000 so that her name can be legally changed
to “GoldenPalace.com”
Product placement it’s just so great, and some people will do anything
for money these days especially with the state of the economy.