WEEKLY REPORT

Li Pin

April 5-11, 2003

WEEKLY GOALS

1. Make the finial decision of the 20 translations, and then Suzanne make them online.

2. Monitor google, 888tests and xiti sales information and 888tests support.

3. Continue the SPs checking and find the solution, and also work on Baidu.

4. Sales report, weekly report and support report.

I MARKETING

Market news

China United Telecom Starts Prepaid CDMA In 7 Provinces

BEIJING -(Dow Jones)- China United Telecommunications Corp. has started offering prepaid mobile phone services on its code division multiple access network at seven of its provincial branches, a move that could help drive subscriber growth for the closely-watched network

http://biz.yahoo.com/djus/030410/2209001272_1.html

2. China Unicom plans big debt offer
SHANGHAI (CBS.MW) - China Unicom Telecommunication is planning a massive 10 billion yuan bond issue ($1.2 billion) that would mark the biggest corporate debt offer ever in that country.

http://www.marketwatch.com/news/yhoo/story.asp?source=blq/yhoo&siteid=yhoo&dist=yhoo&guid=%7BA0C5CB32%2DC96C%2D4CCE%2D952A%2DF4815B1FE7C9%7D

China Netcom President Says Time Isn't Right For IPO

BEIJING (Dow Jones)--China Netcom Group President Xi Guohua said in a recent television interview that the time isn't yet right for the state-owned telecom operator to pursue an initial public offering.

http://biz.yahoo.com/djus/030404/0115000038_1.html

4. For 2002, in China household computer market, NO 1 is Legend, 37%, NO 2 is Founder, 11%, and NO 3 is Hengsheng, 9.1%. They are all Chinese brands.

http://tech.sina.com.cn/it/m/2003-04-10/075617677
Chinese version

Nokia and China Unicom are talking to make cheaper CDMA2000 1x mobile phones in Chinese market.

Banner Report

Here is the weekly 14 banner report URL:

http://www.geocities.com/pinanxa/training/banners/banner14.html

II SALES

GOOGLE

April 5-11

Campaign 1 - 134 clicks /6752 impr = 1.9%; (cost = USD 6.70)
Campaign 2 - 433 clicks/ 23693 impr = 1.8%; (cost = USD 21.65)
Campaign 3 - 8 click / 1129 impr = 0.7%; (cost = USD 0.40)
Campaign 4 - 7 click / 706 impr = 0.9%; (cost = USD 0.35)
Campaign 5 - 0 click / 8 impr = 0%; (cost = USD 0)

888tests

April 5-11

Simplified:
IQ TESTS = 7
IQ TESTS finish = 5
IQ TESTs bought 6 YUAN= 0 (start march 12)
IQ TESTs with report bought 15 YUAN = 0(start march 12)
REPORTS IQ TESTs bought 12 YUAN = 0 (start march 12)
Total Sales: 0
Total Revenue: 0 YUAN

XITI

April 5-11

Simplified

Visitors 702

III Product

Information of Baidu:

Baidu.com Inc was established in 1999 in US by Robin Li. In 2000, Baidu moved to China, and now their office in Beijing. Baidu is the largest Chinese search engine in the world. And it support 80% Chinese portal website search engine like SINA, SOHU, NETEASE, YAHOO CHINA, 21cn, 263 and QQ.
http://www.baidu.com/about/index.html
http://www.alexa.com/data/details/main?q=&url=http://www.baidu.com

Traffic rank in the world last week is 95. And it is fourth in Chinese website. And 74% people go on baidu.com, 13% people go on mp3search.baidu.com, and 6% people go on mp3.baidu.com.
http://www.alexa.com/data/details/traffic_details?q=&url=http://www.baidu.com

A> Baidu is samilar as overture; they only have search engine service.

B> Baidu supply SINA, SOHU, NETEASE, YAHOO CHINA, 21CN search engine.

C> Baidu cover 95% Chinese market.

D> they offer rank service like adwords in google, and when your product is NO 1 in baidu, it also means it is NO 1 in SINA, SOHU etc..

E> Service email: [email protected], service line: 0086-10-82883928

F> They can keep our register name "yiling" two months before we pay.

G> for now no any else buy the keywords like "IQ", "IQ test" etc, so that means we just pay 0.30 Yuan for per click of our key words.

H> they also offer a search game, but need pay, so i can't try, and the top prize is a car for every season.

I> they offer a special mp3, flash, and information searching

Translation

This week Suzanne and me discussed the Translation projects, and we did final decision in this week. And the total 20 pages I already feedback to her.

IV Other Tasks

1. Wrote weekly Support report to FX.

Done the weekly SALES report.
Attended Training meeting, and learn more about the affiliate, and register [email protected] in tradedoubler.com, and choose 10 programs made a banner page, here is the URL:

http://www.geocities.com/pinanxa/training/banners/banner_aff.html

Read the summary of affiliate and Suzanne three Chinese portal report.

V Support

Received I email, and the customer asked about the pay by Phone, because in our FAQ, there write they can pay by phone, and it is 1.66 Ero, so the guy asked me how much that in Chinese, and what the phone number, I replied him already.

VI SOMETHING WITH MY COMMENTS

1. This week I wrote to Baidu many times, and now there is another way we can pay by HKD, but there is still the third party bank. But easier thing is if we pay HKD, we can just go to STANDARD CHARTERED BANK, and I already send the email to Suzanne about the process.

2. This week I contack with a Information company in China that they has a short number 2110 for China mobile. And they gave me their information:

Company name: Henan Yutong Information technology INC.

Address: Zheng zhou city, Henan, China.

Contact person: Deng, lihui

Contact number: 0086-371-5968286---801or802

This is a possible company, since my friends introduce it, so I just direct write email to them, and for more SPs, I am still waiting for you to check the letter.

Since Suzanne told a Canada school wants to buy our software to test their student every year, I have one idea. We can talk with them about we don’t sale our software, but since they are a group buyer and they need every semester, so we can give them a discount for group tickets, and from this why we not develop more group buyers? And this also made me remember before I have been written you an email about we can make a special IQ test for students, since now many Chinese student want to study abroad, and the truth is every year, more than hundred thousands Chinese students go to other countries. And most of them need pay 2000-3000 US dollars for the medium company (the company help the student choose school and do the visa), like me, I pay 2500 US dollars to a company. If we have a special IQ test, and tell them if you go to other countries student, IQ test is an important part of the entrance exam, so for sure they like to try it since it is just 15 Yuan.
I read the weekly report from Suzanne, and I agree with her, we can just for a while the payment solution, but we need come up with more Chinese product, now I thought we did the Chinese product is not fast, and for looking for any partner, they are really care about what product we have, if we only show one IQ test, that can’t make them so interested, we need come up with the EQ test, and Job test. So we can show more, and give them more confidence, and also for ourselves, we can give our customers more interesting test, that will make more traffic, maybe a customer aim to test his IQ, but when he saw us EQ, he has more interesting. We need balance and organize our tasks well now.