KOREA MARKET

 

 

1. POPULATION.

By the end of October 2002, the population of Korea is 47.754 million.

http://www.nso.go.kr/eng

 

2. Internet Users Population.

      By the end of June of 2002, there are 25.65 million Internet users in Korea.  It is 58% of the population.

And 54.7% are male, and 45.3% are female.

http://stat.nic.or.kr/English/iuser.html

 

3. ISPs.

By the end of October of 2002, there are total 81 ISPs in Korea.

http://stat.nic.or.kr/english/isp.html.

 

TOP 7 ISPs:

ISP name	Total subscribers	Broadband subscribers
1. Korea telecom (KORNET)	4,940,000	4,600,000
2. Hanaro (HANANET)	2,860,000	2,860,000
3. Thrunet	1,310,000	1,310,000
4. Shinbiro	426,000	408,000
5. Boranet	309,000	153,000
6. DreamX	150,000	150,000
7. Saerounnet	76,500	76,500

 

About PC Communication users:

ISP name	Subscribers
1. Edunet	5.5 million
2. Boranet	4.37 million
3. KOLNET	4.25 million
4. Netsgo	2.13 million
5. Nowcom	1.85 million

 

http://www.isp-planet.com/research/rankings/s.korea_june_2002.html

 

http://stat.nic.or.kr/isp_stat/2002/10.html

 

4. By the end of October, there are 10 million DHL in Korea; it is 21% of the total population. And the rating is the #1 in the world.
5. Wireless Telecom Service Providers.

     

Provider name	Subscribers
1. SK telecom	11.5 million
2. Shinsegi telecom	3.75 million
3. KT freetel	4.97 million
4. KT M.com	2.72 million
5. LG telecom	3.61 million

 

This data is based by 2001. That time the total Mobile Phone users in Korea are 26.55 million.

http://www.american.edu/carmel/jw6194a/Korea_files/liberalization.htm

 

Bt now, by the end of October, there are 30 million mobile phone users (all CDMA) in Korea. And 62.3% of the populations have mobiles. And now there are 6 million CDMA 1X users. And by the end of this year, there will be 70% mobile users are 3G users

     http://worldcup.sohu.com/12/51/news201685112.shtml

 

6.  KT Coporation.

Listed on the Korea and New York stock exchanges, KT Corporation (KT) was the state-owned telecom monopoly in Korea, and is still the principal operator in the country, providing telephone services, data communications, Internet and satellite services. Mobile telephone services are provided through KT’s subsidiary KT Freetel, which absorbed competing mobile operator Hansol M.com in May 2001. The company’s name was changed from Korea Telecom Corp to KT Corporation in March 2002. It was fully privatised in May 2002, when the government sold its last 28% holding. The 15% limitation on individual shareholding was lifted in August 2002, and the aggregate foreign ownership limit was raised to 49%.

            http://www.budde.com.au/TOC/TOC1745.html

 

            SK Telecom

Listed on the Korea, New York and London stock exchanges, SK Telecom (SKT) is controlled by the SK Group, the fifth largest company in Korea. SKT is the number one wireless telecommunications provider in the country. It introduced mobile telephony to the country in 1984. It was the first in the world to commercialise CDMA in 1996. In January 2002, it launched the world’s first cdma2000 1x EV-DO (Evolution-Data Optimised) service, allowing wireless data transmission at speeds of 2.4Mb/s. In 2000-2001, SKT acquired a majority interest in rival CDMA operator Shinsegi Telecom, which was merged into SKT in January 2002.

http://www.budde.com.au/TOC/TOC305.html

 

7. TOP 10 Properties.

Properties are defined as a group of domains managed by one company. i.e. : Yahoo comprises all Yahoo domains (yahoo.com, yahoo.co.uk, yahoo.de...). Domains are defined as a group of Web pages under the same name. i.e. : yahoo.de comprises one domains. The Reach Ranking is the percentage of Web users who visited a particular site at least once in the month. Properties   Rank Properties Unique visitors (000) % of users (Reach) 1 Daum 15505,5 83,8% 2 Yahoo 13937,2 75,4% 3 NHN Corp 13831,85 74,8% 4 Dreamwiz (.com) 11941,56 64,6% 5 Korea Telecom 11598,69 62,7% 6 Microsoft 11475,09 62% 7 Netian (.com) 10000,95 54,1% 8 MSN 9779,95 52,9% 9 Dacom 9203,61 49,8% 10 Lycos 8689,33 47%   Domains   Rank Domains Unique visitors (000) % of users (Reach) 1 daum.net 15505,5 83,8% 2 naver.com 13831,9 74,8% 3 yahoo.co.kr 13565,3 73,3% 4 dreamwiz.com 11941,6 64,6% 5 hanmir.com 10642,2 57,5% 6 netian.com 10001 54,1% 7 microsoft.com 9847,8 53,2% 8 chollian.net 9014,1 48,7% 9 lycos.co.kr 8532,9 46,1% 10 superboard.com 8216,3 44,4% Figures can be published with specific mention: "NetValue copyright" or "Source : NetValue"

 

 By April 2002.

 http://www.netvalue.com/corp/news/top018_kr.htm

 

8. Other About Internet.

            Protocol Usage

Base: Internet users in Hong Kong, Korea, Singapore & Taiwan
Source: NetValue Audience Report, April 2002

Instant messaging is very popular in Hong Kong and Singapore, with 66.8 per cent and 54.5 per cent of internet users making use of the protocol in the two cities respectively. Users in Korea are most interested in audio-video and file transfers applications, while the Mail function is most commonly used in Taiwan.
(Note: the Web protocol refers just to browsing of sites and pages.)

 

           Time spent on the Web

Base: Internet users in Hong Kong, Korea, Singapore & Taiwan
Source: NetValue Audience Report, April 2002

Internet users in Korea and Hong Kong are spending the most amount of time on the web, with an average of 23.5 and 20.9 hours respectively. ( per month) (Note: The term Web is inclusive only of activities conducted within a browser, such as surfing sites).

 

http://www.netvalue.com/blink/blink_asia0602.htm#2

 

9.      TOP Mobile Phone Brands.

           

Brand	Market share
1. Samsung	Between 60%-70%
2. LG
Nokia	3.3 % in 2000, 3% in 2001.

 

http://comp.shangdu.com/itnews/6/2002-09-29/20020929-31240-6.shtml

http://www.displaysearch.com/press/2001/122001.html