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Withstanding current economic conditions and situations and stipulations
Of the current trends in the business of music, film and entertainment, without
the help or additional funding or support of any other major label or marketing
arm, this is an agenda better viewed as the official corporate motus-operatus.
MULTI CULTRUAL INFLUENCE PUBLISHING
The goal is to entice the audiences and ingrain influential
ideas that
Shape cultural experience for generations 18-30 through the publishing of
LOW BUDGET MOVIES, MUSIC VIDEO and Two categories of musical expressionism:
Trance/World-Beat/Dance, and HIP/HOP/POP/URBAN
· SONGS WRITTEN FOR FRENCH, GERMAN, ENGLISH, JAPANISE
· SONGS IN URBAN POP/HIP HOP ARE TRANSLATED AND PUBLISHING
· DISTRIBUTION ARMS ARE CREATED
· INTERNET MARKETING IS MAXIMUIZED
Ideas are curtailed through the use of imagery and sounds are produced using symmetry. After allocating what is best sold in essence to a particular culture, the recording is recorded then released and published through various avenues and allied DJ’s as well as virtual and traditional outlets.
Branded Albums are intestinally released with our movie previews or music video counter parts along with co-opt merchandizing catalogs as a projection of a new media form of entertainment. In addition an urban digital entertainment magazine is marketed and released quarterly for English, French, German, and Spanish speaking consumers.
ALBUMS ARE RELEASED WITH A MIXTURE OF MUSIC CULTURAL INFLUENCE INTENTIONALLY.
CROSSOVER TO POP/EURO CULTURE IS MADE OFTEN TIMES WITH FEMALE SINGERS.
FEMALE VOICES ARE RECRUITED FOR FRENCH, GERMAN, JAPANESE, RUSSIAN, SPANISH TRANCE OR POP BEATS.
EXECUTIVE PRODUCTION: TONI 'The Genius' II TIMES
CROSSBRAND MARKETING.
INTERNATIONAL CLOTHING COMPANIES, BERVERAGES, Entertainment venues are given
the opportunity to perform a cross marketing platform after a general global
audience is effectively reached. They are in turn charged a nominal fee for
any sort of mention on this regard.
INTERNAL STAFF
STAFF MUSIC - PR/COORDINATOR
KEEP TRACK OF ALL LOCALITY SHOWS TO CREATE A BUZZ INCLUDES KEEPING OF
Calendar aspects and other partnership video
And opening act coordination
Record and Arrange New Songs and New Material to be performed in venues, organize bands, and develop new artist or artist. Produce and quality control materials to production quality.
Translate into native tongue and offer suggestions.
Develop Marketing Materials, Coordinate with Distribution
arms in all localities. Use to Maximum Effectiveness the Internet Marketing
Tools. Includes the production of the Music Video
VHS, DVD, divX, WMV, RA, REAL VIDEO, QUICK TIME format. BETA. Partner or use
all major distributors and websites of ANY type of Dance Media
Develop and plan the issues and launch of the video magazine from volume to volume.
Integrate the current events and upcoming venues.
Create covert messages and marketing schemes to imbed into our music.
Negotiate with Club Owners, Labels, and Distributors.
Organize Themes, Stay Adept with new trends in dress and musical equipment. Ask questions what do they want to hear. Develop heresy dream chart which writers will engage songs from. Utilize the Geneses Chord Functions to maximum efficiency and engage the court of directors.
MOVIES:
Quality Control Critic
Wardrobe - is provided by affiliate clothing labels. And showcased accordingly.
This revenue, responsibility to the shareholders is to gain the significant
return of 400% on the investment.
This strategy is entitled the investment campaign and shall be enclosed in a separate attached document.
The operational budget will be enclosed in an attached document (b)
Plans for the first issues of the magazine and the marketing
strategy(c)
Plans for the initial movie with completed script, budget, and marketing strategy.
Cross Branded Global Marketing:
While accomplishing the production agenda of engaging quality content on a periodical basis for urban youth, we intend to boost cobranded services such as jewelry sales, clothing and apparrel, beverages, assessories, other artist dvd's, and Cd singles and albums, and other products. Our strategy is to create a global client database via mail order through our magazines and distribution partnerships to allow us to move items out of stores at retail locations. Especially in situations where such locations can benifit from our co-branding marketing techniques and their is a need for growth in that particular area or sector. In our exectutive strategy, location in a certain region is more important than the branding of the distributor.
A local independantly owned distributor or retail clothing and apparel, music or movies shop, serve as a balance to the demand created by our joint promotions and make our marketing materials available to everybody. By doing this we make the commitment to drive more customers to such locations as to drive up their compeitive strength against larger establishments. Our motive is to create the avenue to get our products and services, as well as the products and services of our affiliates into the hands of those who need them no matter what the actual store location or branding. Our research shows that a popular album sales aand even independant sales are becomming more popular at convience and non-traditional markets not to mention the distributorship of independant labels, online downloading and specifically the privte priating operation which is responsible for grossing more than 13. billion in sales from movies and music combined alone.
Thus through significant promotions of our shows via products that we are releasing, and egaging the community in the production of reality shows on our business model, having no overhead cost of a traditional broadcasting company allows us to operate an even larger production budget giving our partners greater leverage in commercial advertising for thier money than any other media advertising firm, and allowing them to reach more people via a much more convient medium..
Our arrangement to create residual income through the gross sales of these products, goods and services showcases our strength in mutiplying the advertising dollar and provides able solution to today's current economic drought in the effectiveness of the convientional advertising dollar. Successful advertising means customer loyalty and our unique approach tackles the creation of treating our customers not as one time purchasers but as members of a network entertainment programming distribution channel. Responsible for creating engaging content and providing entertainment on a monthly basis via our Digital entertaiment format.
Instantly the cross branding success of one project leads to the multidimentional recognition of all other aspects of our enterprise leading the trends of revolutionary advertising techniques across the board and creating worldwide brand recognition of all our affilates, thus creating the proposed residual based investment strategy - a short and long term benificial position.
In the short term, - our visual and graphics teams focus on
concentrating methods of producing sticky content.
- our sales teams produce networks of indivudual and coporate partners as
product distributors, and promotion avenues, entertainment channels, and affiliated
product opportunities."
- our marketing team conentrates on creating the most positive results on
a demographical basis to ensure maximum urban credibility, using a scalable
model that is placed and unleashed in urban areas worldwide.
The model we are using creates a wealth of opportunity for all urban music targets around the world - A guriella base of professionals who launch a product, a guriella base of marketers who target all products and co brand every aspect of merchadising, tours and cross promotions, venues, and media apperances that boost brand recognistion. Engaging content provided on consistant periodical basis - and targeted appareal, music, video and other merchandize, all while keeping aloof with current trends and while building a massive brand recognistion charaterised by a robust repeatitive customer database - the hallmark of the HarpStar Films Agenda is the database which consistantly gives us feedback on all our film products, which also helps us in favor of our distributors who want greater promotion, and allows us to launch feature films with or without traditional partners. All of our films are created with the personalized touch of embedded advertising.
We offer the ultimate in client satisfaction, brand recognition,
which increases even if retail prices where to decline.
Our recognized quality and quantity content could not overlooked even in a
over populated market.
