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 The 1999-2000 season was a mixed one for Beckham, as he undoubtedly played better after February than he had all season. There was a barrage of media attention and criticism at his lack of goals/assists and it reached a peak just before United met Leeds in February for a crucial Premiership game. Beckham had missed a training session, resulting in a blazing argument with Ferguson and subsequent dropping from the team.
It seemed for a short while he could be sold with Arsenal, Barcelona , Inter mentioned. But in the end Beckham backed down accepting the managers' decision - and his form was much the better for it. When he changed his haircut to a skinhead before the game with Leicester it was front page news and sporting the new barnet he went on a run of goal-scoring that had eluded him previously. His crossing, however, was as lethal as ever as was his famous free-kicks, evident that season against Croatia Zagreb, Leicester, West Ham and Southampton. Not forgetting of course, the sublime solo goal against Real Madrid in the 3-2 defeat.
2000-2001 started off brilliantly for Beckham. He was on top form and couldn't stop scoring: A great goal against Bradford , free-kicks against Ipswich , West Ham, Leeds , Coventry and the winner in the Manchester derby against City after only 2 minutes. However the second half of the season was disappointing as form dipped and he failed to recapture the early highs, most notably in European games where his wing play was neutralised.
The media obsession with him was growing with the release of his own book, a special ITV documentary and his continuing advertising work for Adidas and Pepsi. On United's trip to the far East he was met with thousands of screaming fan's not unlike the Beatles.
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