Past issues of the KeyKlatter can be found here. Enjoy!

Zip Up Your Files

Compress files and folders quickly in Windows XP.

By Nicole Guilfoyle

Most of us use a program like WinZip or Roger's favorite, iZArc, to compress files and folders into .zip files. But if you own Windows XP, you don't need to download third-party software. Today Leo shows you how to compress and password-protect your files in Windows.

Here's how you compress an existing file or folder.

1. Right-click the file or folder you want to compress.

2. Click Send To and Compressed (zipped) Folder. If you have a third-party app installed, you'll see its name instead. How exciting! You didn't need to add it to the Send To menu.

You can also create a folder that compresses your files for you.

1. Right-click the desktop, choose New, and select Compressed (zipped) Folder.

        2. Open your new folder and drag in the files you want to compress.

Open says who?

If you want to password-protect your .zip file, you need to open it and choose Add a Password from the File menu. Enter your new password, confirm it, and click OK. Make sure you come up with a good password (your name, address, anniversary, birthday, and pet's name aren't good options), but don't forget it. Your compression software doesn't offer an email reminder.

 

Rebate Roulette

 Still waiting for that check in the mail? Here's the ugly truth about rebates--and how to steer clear of the gotchas.

Janet Rae-Dupree and Tom Spring

From the March 2004 issue of PC World magazine

    When Paul Theisen, president of Unlocked Potential, a hiring consulting company in Livonia, Michigan, bought Symantec's Norton AntiVirus 2003 at his local OfficeMax, he thought he was getting the software for free--it cost $70 with $70 in rebates. So he filled out the forms, clipped the UPC labels, and mailed his claims.

    After three weeks, a $30 check arrived for one of the two rebates. Two and a half months later, he received a notice indicating he was ineligible for the second rebate of $40 because he was missing some paperwork. "But the note didn't specify exactly what was missing," says Theisen.

    After making many calls and faxing a copy of the UPC label and the receipt, he was denied again. This time, the rebate fulfillment house for Symantec told him the promotion was over. Theisen felt he was at a dead end. "Talking to the reps is like talking to parrots," he fumes. "No matter what I said, they kept repeating that I didn't send the correct documents." (After PC World contacted Symantec, the company eventually sent him the $40 check.)

Theisen's experience is only one example of what can go wrong. Another snag may involve a lack of contact information for disputing a rejection. And some rebate coupons are written in such tiny type that you might need a magnifying glass.

    We investigated what goes on behind the scenes, talking to shoppers who collected rebates and to others who were left empty-handed. We grilled manufacturers, retailers, and fulfillment houses (which administer rebates) about the pitfalls in the process; companies sometimes point their fingers at each other, leaving buyers in a runaround frenzy. We also asked government agencies what can be done to improve the system.

    In the end, we discovered that there is no magic formula. If you've decided to go the rebate route, and you need a bit of help, we recommend a few stores that make the filing process a little easier, and we also give some advice on how you can improve your chances the next time you play the rebate game.

Breakdown in the Process

    Rebates are a headache for consumers, a tricky situation for retailers, and a major expense for manufacturers. So why are we seeing more rebate offers than ever before? Because stores and product makers want to lure shoppers into buying their products, and they know some people won't collect.

Market research firm Aberdeen Group reports that about 60 percent of buyers who could redeem computer-related rebates don't try. "That's money the store and/or the manufacturer keep," says Aberdeen analyst Peter Kastner. Of the 40 percent who give it a shot, half experience problems or don't get a check at all. In addition, rebates are evolving beyond the simple $5-back-on-a-$50-purchase model. Many software vendors, including

    Symantec and Pinnacle Systems, offer "net-zero" rebates in which buyers, like Theisen, are promised all of their money back (except, of course, the sales tax). But the burgeoning number of rebate deals in newspaper ads, on store shelves, and on Web sites has resulted in a crescendo of consumer complaints. PC World's On Your Side mailbox and chat boards such as those on FatWallet.com (a site that offers shopping information and tools for saving money) are overflowing with gripes about denied rebate redemptions.

    Part of the problem is that three parties--the product manufacturer, the retailer, and the rebate fulfillment house--are usually involved in the process. Each company ends up relying on the others to ensure that things go smoothly.

    Rather than process thousands of redemptions themselves, manufacturers and retailers frequently contract with a fulfillment house to open and sort mail, log in consumer data, and, if all requirements have been met, issue rebate checks. But those fulfillment houses can't cut any checks until the sponsoring manufacturer or retail store hands over the rebate money, which can take anywhere from 15 to 90 days after the fulfillment company's invoice date. If the sponsor pays the invoice with a paper check, the fulfillment house must wait several days for that check to clear before it can write any checks to consumers. Sometimes the manufacturer doesn't pay the invoice at all; a few fulfillment houses (which prefer to remain anonymous) told us that they have quietly gone to the Federal Trade Commission to report such a problem.

Onerous Requirements

    Some rebate offers are so aggressive that the products are virtually free. At Outpost.com, for example, Pinnacle Studio 8 video editing software costs $79.99, but is -$0.01 after an $80 mail-in rebate. Such a deal, right? Not necessarily.

    The $80 rebate is actually two offers: a $50 one that requires proof of upgrading from a competitor's program (a preloaded version on your PC doesn't count); and a $30 offer that must be sent to the same address--but to a different department. Another requirement: You must send either the title page of the user manual for a full version of the older software or the old installation CD.

    How can you find out about the rules before you sink your money into the product? Manufacturers often tuck the details inside the product box, which, once opened, cannot be returned. Retailers don't provide rebate rules until checkout, either, though you can ask a cashier to print out the rules before you buy. The process is a little easier online, where many merchants provide the rules.

    Vendors, such as McAfee Security, have tried to be more forthcoming about the details by listing them on a little sticker on the box. Emphasize the word little. The McAfee Personal Firewall Plus coupon we looked at was barely larger than a butterfly, with letters about the size of starving fleas. The label has roughly 700 words of fine print on one side and a cramped form on the other. And if the software is shrink-wrapped, you probably can't peel off the sticker to read the details.

    McAfee says its stickers are standard in the software industry, especially now that some programs come in a box about the size of a VHS video tape. "We want to offer the terms and conditions up front, and that requires a small sticker [in the new packaging]," says Michelle Jimenez, McAfee marketing manager.

    If you can't read or find the rebate requirements, ask the store or call the manufacturer about the specifics.

 Finger-Pointing

    Some manufacturers say that they offer rebates partly because retailers want them to. "A retailer might say, 'We're having this sale and we want to hit a certain price with this product in our ad. See what you can do,'" says Lewis Lustman, marketing director of Iogear, which makes input devices, networking hardware, and other PC peripherals. "The onus then is on [manufacturers] to come up with something."

    The good news for manufacturers and retailers is that rebates can make their bottom line look good, at least temporarily. "With money in the bank, there is no hurry to pay the rebates," says Todd Fernandez, a financial analyst at Glass Lewis & Company. "Businesses can sit on consumer money [while it earns interest] for a quarter, or sometimes two--a great way to facilitate working capital."

    However, some retailers aren't happy about delaying tactics. As a general rule, "if [shoppers] buy a product offering a rebate, [they] should get it, and get it on a timely basis," says Dave Bennett, vice president of pricing at Office Depot. The retail chain promises its store-sponsored rebates within eight to ten weeks.

    Like many retailers, Office Depot has limited control over the company that handles manufacturers' rebates. Bennett understands shoppers' frustrations: When they find rebate rules that are unreasonable, their first reaction is to get "mad at the store they bought [the product] from," he says.

But consumers also get mad at the fulfillment house. For instance, TCA Fulfillment, which handles rebates for Brother, CompUSA, Kingston, Micro Center, Samsung, and many other stores and vendors, is described as one of the worst rebate processing companies by participants on FatWallet.com's chat boards, and it has had an unsatisfactory rating with metropolitan New York's Better Business Bureau for most of its history.

Some angry consumers have even accused TCA and other vendors of deliberately losing rebates owed.

    "That is such urban folklore," counters TCA founder and CEO Frank Giordano, explaining, "We are a service organization. We get paid for every redemption request we enter in the system. If we don't put it in the system, we don't get paid."

    The BBB reports that TCA has exhibited a pattern of not responding to consumers' complaints. "More than 90 percent of [these complaints] were from irate consumers who'd been denied [a rebate], usually for good reason," says Giordano. "We thought it was a waste of time to explain through a middle party, like the BBB, why their rebate was rejected."

    New York BBB spokesperson Ronna Brown says that "if TCA told us that all complaints are related to one manufacturer not paying its invoice in time, we'd take that into consideration. [But even if] the volume of their redemptions is incredibly high, they still need to respond to complaints." Brown acknowledges that the fulfillment company has resolved hundreds of complaints in the last year.

Watchdogs Step In

    If the retailers aren't trying to scam the consumer and the manufacturers aren't trying to pull a fast one, and the rebate houses are cranking out checks as fast as they can, who's at fault when rebate experiences go sour? The company sponsoring the rebate is ultimately responsible. And when you can't get a rebate dispute resolved, where do you turn? That's where the FTC and the state attorneys general offices enter the picture.

    Matthew Gold, a staff attorney in the San Francisco office of the commission, says that some patterns of deception are spotted

when the rebate's sponsor is in financial trouble. Over the past few years, several cases have been filed against manufacturers. One of these, Prime Peripherals--also known as OKie Electronics--eventually filed for bankruptcy.

    "[The FTC] hasn't seen a lot of outright fraud," Gold says. More often, he adds, it's a case of a small company not anticipating the level of response to the offer, or a big company too caught up in its own bureaucracy to deposit funds into the fulfillment house's bank account. "Typically, once [the FTC] gets involved, the companies are reasonably responsive, meaning they either admit they're in financial trouble or they try to get the money out to consumers." It's rare for the FTC or a state attorney general to file suit against a company for failure to pay rebates.

    "We don't disclose the companies we are investigating, but if we receive a number of complaints [about a specific vendor], we look into the situation," says Brad Maione, press officer for New York State's Attorney General. "We may also be able to mediate without taking any formal action."

Government agencies continue to help consumers learn to, as the FTC puts it, "take the 'bait' out of rebates." Be sure to read the commission's assortment of helpful tips (http://www.ftc.gov/bcp/conline/pubs/alerts/rebatealrt.htm). And check out our advice in "Rebate Tips."

Stores Make Rebates Easier

    Some leading retailers, hoping to entice customers to make all of their rebate-eligible purchases in one place, are trying to make redemptions easier.

    The warehouse club Costco, for example, was among the first to blaze a rebate trail by printing out a separate rebate receipt and cash-register-generated claim form along with the customer's copy of the receipt. Most rebates redeemed through Costco don't even require clipping out the UPC, and the bulk of them can be redeemed online, saving even the 37-cent postage stamp. But beware: Wait more than 30 days to file, and you're out of luck.

    Office-supply retailer Staples extended its filing deadline from 30 days to 60 days on most rebates. It also plans to offer online redemptions this year. But like other stores, Staples doesn't combine all of its vendors' rebates into its own program, which is processed by Parago. So be sure you understand whether the rebate is through Staples or the manufacturer.

    Best Buy, Circuit City, CompUSA, OfficeMax, Office Depot, and Walgreens don't combine all of their vendors' rebates either, but they do print separate rebate receipts. Some of them, including Best Buy, also print out claim forms at the register as Costco does, and they offer toll-free customer-service phone numbers for reporting problems.

Rebate Tips

Do the math: If a product costs $50 without a rebate and a competitor is $60 with a $20 rebate, consider the $50 item and skip the hassle of filing a claim.

Check the expiration date: Some rebate offers expire faster than a carton of milk. Always check a rebate's promotion period. A merchant may have failed to update its ads or may carry leftover inventory from a promotion that has ended.

n File promptly: Send the rebate claim right away. Some stores and manufacturers require that you submit a claim within 14 days of purchase--which is often shorter than a shop's return policy.

n Follow all instructions: If the form says to use blue ink, do. Fill out

every line.

n Keep copies for your records: Copy everything before you send the claim.

n Use certified mail: It proves that someone received your rebate request.

n Set reminders: Mark your calendar for the check's estimated arrival. Or download the Rebate Rebate tracking freeware (http://www.pcworld.com/downloads/file_description/0,fid,8341,00.asp).

n Check the status: For redemption tracking, many rebate houses provide a URL, such as www.wheresmyrebate.com or www.rebatestatus.com.

n Get in touch: No sign of a check by the due date? Begin documenting your calls.

File a complaint: Report problems to the BBB (http://complaints.bbb.org/SelectComplaintLinkFrameSet.asp) and the FTC (https://rn.ftc.gov/pls/dod/wsolcq$.startup?Z_ORG_CODE=PU01) (use the site, or call 877/382-4357). Write to your state attorney general's office, or to the office in the state where the rebate sponsor is located. Contact your local media (newspaper, TV, and radio); they may have a consumer advocacy department that can mediate on your behalf.   J. R.-D.

G-Lock SpamCombat

Spam-filtering software removes unwanted mail from your mail server without pulling the messages into your inbox.

By Roger Chang

Outlook and Eudora usually make you download spam before filtering it. On today's "Call for Help" I'll show you a simple and effective way to deal with unwanted email before it hits your inbox. Best of all, you won't have to add on to or replace your current client.

G-Lock SpamCombat scans and marks spam on your POP3 email server (sorry, the app doesn't work with Web-based email) so you don't waste time or drive space downloading unwanted messages. Plus, G-Lock SpamCombat uses Bayesian filtering. It actually learns what spam is by your actions.

1. Install and launch the file.

2. Click File.

3. Select "Add new account."

4. Fill in your email account information.

5. Click the Test button to make sure everything works.

When you run G-Lock SpamCombat for the first time, you'll see all new mail entries in the status pane to the right. As you highlight a message you can check the mail as either clear or spam using the mark buttons on the toolbar below the status pane. Look at the preview pane below the toolbar to view the contents of an email and verify whether it contains spam.

As you use G-Lock SpamCombat more and more, the app will begin making automatic decisions based on your previous behavior. If it's unsure about a message, it will say, "U:Baysian: 50," meaning SpamCombat believes the email is 50 percent good or 50 percent spam. Select the check box next to an email and click the Delete button to remove messages from the POP3 server.

Take control

On the left of its interface G-Lock SpamCombat has a checklist of actions it can take on incoming email. If at any time you don't want a process to take place, uncheck the box next to the process.

You can also customize black-and-white email lists, blocking or allowing email based on title, subject heading, or IP address. This lets SpamCombat expedite email checking by blanketing certain IPs as bad or good. Plus, save some time by choosing to automate the entire process so it runs at predetermined intervals.

When you're done, run your regular email application and start downloading your spam-free email.

Download G-Lock SpamCombat now: http://www.glocksoft.com/sc/index.htm

 

Fight Cellphone Spam

Unwanted email is moving from your inbox to your cellphone. Is there any way to stop it?

By Edward Cherlin and Nicole Guilfoyle

    Your cellphone beeps, vibrates, or maybe plays that catchy tune everyone at the office hates. You have a text message! It's not from someone you love or even from someone you know. It's a note from a complete stranger advertising XXX-rated barely legal girls, or offering a lower rate on your mortgage, or promising to tell you where to find Viagra online.

    As if your inbox wasn't enough, your once-sacred cellphone is now violated by spam -- and you're not alone. No one who has a cellphone that can receive SMS text messages or email is safe. The same companies that practice junk fax and email spam are considering or even trying cellphone spam. On today's "Call for Help" we're telling you how to fight the pornography, gambling, quack medicine ads, and commercial fraud coming soon to a cellphone near you.

Meet the spammers

Big telephone and Internet companies, including Japan's NTT and Microsoft, thought this type of marketing would be the next big moneymaker. They didn't anticipate the nearly universal loathing the practice inspires.

It's impossible to keep your phone number secret. Here are the two most common ways your cellphone number is collected.

Your new cellphone number is a reused number previously on a message list.

Cellphone numbers are assigned in blocks. When a spammer figures out the last four numbers of a cellphone number in a particular area code, it can modify the number and spam all the numbers in a block of up to 10,000 phones.

It'll cost you

    The biggest rub is that if you don't have text messaging or email included in your monthly service plan, you have the privilege of paying to receive each message.  Even the Direct Marketing Association, which opposes most email spam legislation, is against the practice because it imposes costs on the recipient.

Fight for your rights

    Support laws against cellphone spam. Learning your rights and how to enforce them is your only defense. Unfortunately, you may not have many useful rights. For example, in California the government doesn't have the money to take spammers to court on a large scale, but state Senator Debra Bowen is working on a new bill to provide a private right of action against cellphone spammers, letting individuals sue for $500 per message. Japan has an opt-out law against cellphone spam, Europe has an opt-in law, and cellphones are included on Texas' "do not call" list. Can the rest of the United States be far behind?

Back Up Your Games

Archive your favorite games.

By Kevin Rose

You fired up Nero or Easy CD to back up your games. Only you find that the one-to-one backups of your games don't work. That's because modern games use one of several different types of game copy protection.

But hey, what kind of Dark Tipper would I

be if I didn't show you a way around it? Watch today's show and I'll show you how to make backup copies of your games.

Identify the copy protection type

The first thing you have to do is determine what type of copy protection is on the disc. This can be done several different ways, but my favorite is to use an application that examines the disc to determine its copy protection type. Here's a list of applications that can determine the copy protection method (http://www.cdmediaworld.com/hardware/cdrom/cd_utils_2.shtml#CD%20Inquery). I personally like ClonyXXL (http://www.cdmediaworld.com/hardware/cdrom/cd_utils_2.shtml#ClonyXXL).

Use Alcohol 120%

Get a copy of Alcohol 120%. Alcohol 120% makes perfect copies of almost any game title.

When you launch the software, you simply select the copy protection type from a drop-down list and begin the burn.

Hate putting the game CD in your CD-ROM drive every time you want to play? Alcohol 120% lets you create virtual disc backups to the hard drive. The software maps a drive letter (like E: or whatever is available) to the virtual disc backup so that the game title believes the disc is in the drive. Presto, no more disc swapping.

There's a free trial version (http://www.alcohol-software.com/) available.

Alternative applications

Here are a few other great underground disc-burning apps. You can get even more information at GameCopyWorld (http://www.gamecopyworld.com/).

        BlindRead/BlindWrite http://www.vso-software.fr/blindwrite5_english.htm

        CloneCD http://www.slysoft.com/en/clonecd.html

        DiscJuggler http://www.padus.com/products/discjuggler.php

 

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